Early Access — free while we kick the tires
EdgarHawk

KO COCA COLA CO Insider Trading

Latest: Executive Vice President Sold $8.1M of Shares · Jun 2026

Multiple insiders have been active at COCA COLA CO (KO): 12 distinct insiders account for 1 buy filing and 48 sell filings as of Jun 2026. Its highest-significance filing in the last 90 days: Executive Vice President Jennifer K Mann sold $8.1M, transaction dated Jun 2026.

49 filings analyzed · Latest 2026-06-12

Get alerts for KO

Free Form 4 email alerts, scored for significance — see how.

Buys
1
Sells
48
Insiders
12
Direction
Net selling

COCA COLA CO leadership

CEO
Henrique Braun Chief Executive Officer Of The Coca-Cola Company — Chief Executive Officer
CFO
John Murphy President And Chief Financial Officer Of The Coca-Cola Company — Chief Financial Officer
COO
Henrique Braun — Executive Vice President and Chief Operating Officer
General Counsel
Jennifer D. Manning — Corporate Secretary and Senior Vice President, Associate General Counsel
Chair
James Quincey — Chairman and Chief Executive Officer

Historically, stocks have lagged the S&P 500 by a median ~3% over the 90 days after a low insider sell (n ≈ 1,162, 2024-2026). Past results don't predict the future. How we measure this ↗

June 2026
2026-06-12 10b5-1 Plan
low
Executive Vice President
23,984 shares
$2,000,594
@ $83.41
Significance 3

EVP Jennifer K Mann sold 23,984 KO shares at $83.41 ($2.0M) under 10b5-1 plan; holds 157,400 shares post-sale

This sale of 23,984 shares represents a scheduled transaction under a 10b5-1 trading plan, removing discretionary timing as a signal. Mann retains substantial KO holdings of 157,400 shares post-transaction. Her prior sales at KO have consistently shown negative 90-day returns (all ranging from -9.1% to -10.0%), establishing a pattern where her sales have preceded declines; however, the current stock price of $82.22 sits only -2.2% from the 52-week high of $84.04 and has gained +6.3% over the past 90 days, materially different from the declining environment typical after her prior KO sales. The transaction is routine portfolio activity under a pre-arranged plan and does not constitute a discretionary insider decision point.

2026-06-11 10b5-1 Plan
medium
Executive Vice President
100,000 shares
$8,074,790
@ $80.75
Significance 6

EVP Jennifer K Mann sells 100,000 KO shares for $8,074,790.01 via scheduled 10b5-1 plan

Jennifer K Mann, Executive Vice President at Coca Cola, executed three separate sales totaling 100,000 shares (100.0K shares) for $8,074,790.01 ($8.1M) at $80.75 on 2026-06-09, reducing her non-derivative holdings from 281,384 shares to 181,384 shares (-35.5% vs pre-transaction holdings). This transaction is part of a pre-arranged 10b5-1 trading plan, making it scheduled rather than discretionary. The sales occurred at $80.75 while the stock currently trades at $83.56, representing a -0.4% gap to the 52-week high of $83.85. Her prior trades at KO show a consistent pattern: five earlier sales dating to 2024-08-21/22 each exhibited modest 30-day gains (averaging +3.0% to +3.4%) followed by steeper 90-day declines (averaging -9.1% to -10.0%), a pattern that may provide context for evaluating this scheduled disposition against near-term price trajectories.

2026-06-10 10b5-1 Plan
low
Executive Vice President
100,000 shares
$7,945,632
@ $79.46
Significance 4

Jennifer K Mann (EVP) sold 100,000 KO shares for $7,945,632.25 via scheduled 10b5-1 plan on 2026-06-08

Jennifer K Mann, Executive Vice President of Coca Cola, executed 2 separate sales totaling 100,000 shares for $7,945,632.25 on 2026-06-08 at a blended average price of $79.46, reducing her non-derivative holdings from 307,400 shares to 207,400 shares (-32.5% vs pre-transaction holdings). This transaction is part of a pre-arranged 10b5-1 trading plan and therefore scheduled, not discretionary. Mann retains 18,830 shares in Employee Stock Option holdings post-transaction. Her prior sales at KO show a pattern where 30-day returns averaged +3.0%–+3.4% while 90-day returns have averaged around -10.0%, indicating her recent sales have historically underperformed over the longer term at this ticker.

2026-06-09 10b5-1 Plan
medium
Executive Vice President
100,000 shares
$7,946,073
@ $79.46
Significance 6

EVP Jennifer K Mann sells 100,000 KO shares for $7,946,073.15 via scheduled 10b5-1 plan

Jennifer K Mann, Executive Vice President of Coca-Cola, executed 2 separate sales totaling 100,000 shares for $7,946,073.15 on June 5, 2026, reducing her non-derivative holdings from 307,400 shares to 207,400 shares. This transaction is part of a pre-arranged 10b5-1 trading plan, meaning it was scheduled and not discretionary. While the sale represents a -32.5% reduction in her non-derivative holdings, Mann retains 51,606 shares through employee stock option vehicles, preserving a material stake in the company. Her cross-ticker track record across 5 prior sells shows an average 90-day return of -9.9%, and at KO specifically her prior 5 trades all posted negative 90-day returns (ranging from -9.1% to -10.0%), suggesting her historical sells have preceded further stock appreciation. This scheduled divestiture occurs against the backdrop of KO trading near the upper end of its 52-week range ($79.27 current price versus $82.66 high), with the company generating $12.5B quarterly revenue and trading at a P/E of 25.99.

2026-06-08 10b5-1 Plan
low
Chairman
444,296 shares
$35,599,152
@ $80.12
Significance 4

KO Chairman James Quincey sold 444,296 shares for $35,599,152.42 via 10b5-1 plan

James Quincey, as Chairman, executed 2 separate sales totaling 444,296 shares for $35,599,152.42 at a blended average price of $80.12 on June 4–5, 2026, under a pre-arranged 10b5-1 trading plan. This represents a 78.3% reduction in his non-derivative holdings, leaving 122,833 shares post-transaction; however, he retains 436,296 shares in Employee Stock Option holdings. The scheduled nature of this transaction precludes timing-based interpretation. Against his cross-ticker track record of 20 prior sells with a -5.2% average 90-day return, the trade occurs while KO stock is up 1.8% over 90 days and trades 4.1% below its 52-week high. His prior same-ticker sales at KO show mixed outcomes, with 90-day returns ranging from +1.4% to -5.2%.

May 2026
2026-05-19
medium
Nancy Quan Sell
Executive Vice President
31,625 shares
$2,559,519
@ $80.93
Significance 5

EVP Nancy Quan sold 31,625 shares of KO at $80.93 for $2,559,518.78; holdings reduced to 223,330 shares (-12.4%)

Nancy Quan sold 31,625 shares at $80.93 on 2026-05-15, reducing her KO position by 12.4% to 223,330 shares post-transaction. At her same-ticker history, 1 of 5 prior sells at KO showed well-timed outcomes at the 90-day mark. Her cross-ticker track record across 13 prior sells shows a 23.08% well-timed rate with average 90-day returns of +2.6%, indicating that when Quan sells, the stocks have historically risen afterward—a poorly-timed pattern. The current price of $81.92 is -0.1% from the 52-week high of $82.00, and KO has moved +8.2% over the past 30 days, placing the transaction in a period of relative strength.

2026-05-11
medium
Chairman
200,000 shares
$15,780,900
@ $78.90
Significance 5

Chairman Quincey James sells 200,000 Coca-Cola shares (72% of holdings); mixed track record on prior exits.

Quincey James, Coca-Cola's Chairman, sold a substantial block of shares representing nearly three-quarters of his holdings at roughly the stock's current market level. This is his 22nd open-market sale in the past three years—he has never purchased shares on the open market during this period. His prior sales at this company show mixed timing results: four of his five prior exits preceded stock declines over the subsequent three months, but one saw the stock rise afterward, indicating he has been generally but not uniformly accurate in reading the company's near-term direction. Coca-Cola remains a profitable company with modest revenue growth and is currently trading below its 52-week high. The sale's significance lies not in any novel signal—a director divesting a major portion of holdings is routine—but in the consistent one-directional pattern of his filing activity: a chairman with no open-market purchases in three years, only sales, now reducing his already-small remaining stake further.

March 2026
2026-03-10
medium
Executive Vice President
23,880 shares
$1,847,686
@ $77.37
Significance 4

KO EVP Douglas Monica Howard sold 23,880 shares for $1,847,686.34 on 2026-03-09; post-trade holdings drop to 17,725 shares (-57.4%).

Douglas Monica Howard sold 23,880 shares of Coca Cola at $77.37 on 2026-03-09, reducing his holdings by 57.4% to 17,725 shares remaining. The transaction occurred near the upper end of the 52-week range ($65.67–$81.56), with KO currently trading at $77.88, only -4.5% from the 52-week high. Examining his prior sales at KO, he was well-timed on only 1 of 4 measurable prior sells (25%), with a mixed recent pattern: the 2024-11-22 and 2024-05-10 sales saw the stock rise +9.9% and +8.6% in the following 90 days respectively, while his 2023-08-10 sale preceded a -6.3% decline. This substantial reduction in his KO position occurs in the context of solid fundamentals (Q revenue $12.5B, net income $3.7B, P/E of 21.57) but muted annual growth of +1.9%, suggesting neither pronounced concern nor evident conviction at current valuations.

2026-03-05
high
Chairman and CEO
250,688 shares
$19,839,138
@ $79.14
Significance 7

Coca-Cola CEO Quincey James sold 250,688 shares for $19,839,137.91 on 2026-03-03, reducing holdings 47.4%

Chairman and CEO Quincey James executed two separate sales totaling 250,688 shares (250.7K shares) for $19,839,137.91 at a blended average price of $79.14 on 2026-03-03, cutting his holdings from 528,843 shares to 278,155 shares—a 47.4% reduction in his stake. His prior trades at KO show a consistent pattern: all 4 measurable same-ticker sells were well-timed, with 90-day returns of -2.4%, -2.4%, -2.4%, and -2.3%, indicating the stock declined after each sale. His cross-ticker track record across 20 prior sells shows a 68.42% well-timed rate with an average 90-day return of -3.7%, suggesting he has demonstrated selectivity in exit timing. The current price of $77.03 is 5.6% below the 52-week high of $81.56, and the stock's 30-day and 90-day changes (+0.2% and +10.0%, respectively) show near-term volatility despite longer-term strength, leaving near-term directional intent ambiguous.

2026-03-05
low
28,765 shares
$2,284,318
@ $79.41
Significance 4

Pietracci Bruno sells full KO position: 28,765 shares at $79.41, exits completely after three prior sales

Pietracci Bruno liquidated his entire 28,765 shares position in Coca-Cola at $79.41 on 2026-03-03, generating $2,284,317.82 in proceeds. This represents a complete exit from KO holdings (reducing his position from 28,765 shares to zero). Examining his same-ticker history at KO, this is his fourth sale of Coca-Cola stock; of the three prior sales at this ticker, only one was followed by a negative 90-day return (-5.4% on the 2024-08-02 trade), suggesting mixed timing outcomes at this specific holding. His cross-ticker track record shows 3 prior sells with a 90-day well-timed rate of 33.33%, indicating below-average timing success across all his open-market activity. The current KO price of $77.03 sits -5.6% from the 52-week high and represents a -2.6% decline from his sale price, offering limited insight into whether this exit will prove well-timed in the medium term.

Insiders here also file at

More Food and Kindred Products companies