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MNST Monster Beverage Corp Insider Trading

Latest: Chief Strategy Officer Sold $8.5M of Shares · May 2026

Multiple insiders have been active at Monster Beverage Corp (MNST): 5 distinct insiders account for 0 buy filings and 15 sell filings as of Jun 2026. Its highest-significance filing in the last 90 days: Chief Strategy Officer Tirre Emelie sold $8.5M, transaction dated May 2026.

15 filings analyzed · Latest 2026-06-12

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Buys
0
Sells
15
Insiders
5
Direction
Net selling

Monster Beverage Corp leadership

CEO
Hilton Schlosberg — Chief Executive Officer
CFO
Thomas Kelly — Chief Financial Officer
General Counsel
Paul J. Dechary — Secretary, Executive Vice President & General Counsel
Chair
Rodney C. Sacks — Chairman of the Board of Directors

Historically, stocks have lagged the S&P 500 by a median ~3% over the 90 days after a medium insider sell (n ≈ 4,738, 2024-2026). Past results don't predict the future. How we measure this ↗

June 2026
2026-06-12
medium
CEO, EMEA and OSP
19,000 shares
$1,727,100
@ $90.90
Significance 5

Guy Carling, then-CEO EMEA and OSP, sold 19,000 shares of MNST at $90.90; stock now at $92.83 after 20.4% 90-day gain.

Guy Carling, who was CEO of EMEA and OSP, sold 19,000 shares (46.5% of pre-transaction holdings) at $90.90 on 2026-06-10, reducing his position from 40,863 to 21,863 shares. The sale occurred near the 52-week high, with the stock trading -0.3% from its $93.08 peak. However, his prior two measurable sales at MNST saw the stock rise 13.3% and 15.8% in the 90 days following each sale, indicating a pattern of poorly-timed exits at this ticker. His cross-ticker track record shows an average 90-day return of +14.5% following sales (0.00% well-timed rate), suggesting a consistent tendency to exit before subsequent gains. With MNST up 20.4% over the past 90 days and the current price of $92.83 above his sale price, this transaction aligns with that historical pattern—exiting before continued appreciation in a fundamentally sound company (P/E 44.63, +10.7% annual revenue growth, $2.4B quarterly revenue).

May 2026
2026-05-15
low
Chief Financial Officer
7,000 shares
$614,670
@ $87.81
Significance 4

CFO Thomas J Kelly sells 7,000 MNST shares at $87.81 for $614.7K; retains 62.6K shares post-sale.

Thomas J Kelly, CFO of Monster Beverage, sold 7,000 shares at $87.81 on 2026-05-13, reducing his direct holdings from 69.6K to 62.6K shares. The sale occurred with the stock at $87.09 currently, positioned 1.9% below its 52-week high of $88.77 and up 16.2% over 30 days. Across his open-market history at MNST, Kelly's 5 prior sales show mixed timing outcomes: two of five achieved negative 90-day returns (well-timed), while three achieved positive 90-day returns of 5.2%, 11.1%, and 3.2% respectively, indicating his sales at this ticker have not consistently preceded declines. His cross-ticker track record of 6 prior open-market sells shows an average 90-day return of +3.9% with a well-timed rate of 40.00%, suggesting his sell decisions across all securities have more often been followed by stock appreciation than depreciation.

2026-05-15
medium
54,000 shares
$4,633,740
@ $85.81
Significance 5

Director Mark J Hall sold 54,000 shares across 5 transactions totaling $4,633,740.00 on 2026-05-14

Director Mark J Hall executed five separate sales totaling 54,000 shares (54.0K shares) for $4,633,740.00 on 2026-05-14, at prices ranging from $36.62 to $85.81. His remaining holdings of 299,246 shares (299.2K shares) remain substantial relative to the stake sold. At the current price of $87.09, the stock is -1.9% from its 52-week high and has gained +16.2% over the last 30 days. Hall's prior sales at Monster Beverage show mixed timing results: four consecutive sales in March 2025 each followed by gains of 5.2%–6.7% over 30 days and 14.8%–15.8% over 90 days, yet only 1 of his 5 prior MNST trades was well-timed at the 90-day mark (defined as negative returns after the sale). His broader cross-ticker track record shows a 42.86% well-timed sell rate with an average 90-day post-sell return of +5.4%, indicating his recent sales have not consistently preceded price declines.

2026-05-15
high
Chief Strategy Officer
98,700 shares
$8,482,052
@ $85.94
Significance 7

CSO Tirre Emelie sold 98,700 shares across 8 transactions for $8,482,052.00 on 2026-05-13 and 2026-05-14.

Tirre Emelie, Chief Strategy Officer of Monster Beverage Corp, executed 8 separate sales totaling 98,700 shares for $8,482,052.00 over two business days, reducing her holdings from 172,711 shares to 74,011 shares. The sales occurred at prices ranging from $36.62 to $85.96, with the largest single transaction of 88,700 shares at $85.96 representing $7,624,652.00. At the current price of $87.09, this stock is near its 52-week high of $88.77, having posted a 30-day gain of +16.2%, which provides context for the timing of these dispositions. Her prior two sales at MNST (2025-12-12 and 2025-03-04) did not exhibit well-timed outcomes, with the stock posting positive 90-day returns of +5.0% and +15.3% respectively after those sales.

March 2026
2026-03-17
low
Chief Financial Officer
8,000 shares
$617,760
@ $77.22
Significance 4

CFO Kelly Thomas J sold 8,000 MNST shares at $77.22; holdings fall to 69,553 shares, stock down 4.8% in 30 days.

Kelly Thomas J, CFO of Monster Beverage Corp, executed a 10.3% reduction in MNST holdings through a sale of 8,000 shares at $77.22 on 2026-03-13, generating $617,760.00. The sale occurred when MNST is trading 10.5% below its 52-week high of $86.66, and the stock has declined 4.8% over the preceding 30 days. Evaluating this trade against his same-ticker history at MNST, the CFO has demonstrated inconsistent timing on his 5 prior sales—2 of 5 prior sells were well-timed at the 90-day mark, while his cross-ticker track record shows a 50.00% well-timed rate on 6 prior sales. The company maintains solid fundamentals with $2.2B in quarterly revenue, +10.7% annual revenue growth, and a market cap of $75.9B, though the elevated P/E of 35.76 warrants attention. This appears to be a discretionary open-market sale with no indication of a pre-arranged trading plan, so near-term price action and execution timing relative to current momentum are material context for interpretation.

December 2025
2025-12-16
high
206,543 shares
$15,197,434
@ $73.58
Significance 8

Director Rodney Sacks sold 206,543 shares for $15,197,433.94 at $73.58; prior 4 MNST sells all well-timed (negative 90d returns)

Director Rodney C Sacks executed 3 separate sales totaling 206,543 shares (206.5K shares) for $15,197,433.94 ($15.2M) at $73.58 on 2025-12-12, reducing his MNST holdings from 492,771 shares to 286,228 shares (-41.9% vs pre-transaction holdings). Notably, his track record at MNST is highly consistent: 4 of 4 prior trades at this ticker were well-timed at the 90-day mark (each showing -5.1% 30-day and -4.3% 90-day returns post-trade), indicating a strong pattern of selling into strength before subsequent declines. The current price of $75.34 is only -0.8% from the 52-week high of $75.95, and the stock is up 13.3% over 90 days, placing the sale near recent highs relative to the recent range. With a P/E of 42.56 and market cap of $73.6B, MNST trades at a premium valuation; the magnitude of the sale (41.9% of pre-transaction holdings) combined with the director's historical success at timing exits at this ticker suggests this transaction warrants investor attention to whether the stock's strong recent momentum ($46.16–$75.95 range, +5.6% 30-day) is sustainable at current valuation levels.

2025-12-16
medium
Chief Commercial Officer
30,000 shares
$2,199,300
@ $73.31
Significance 4

MNST CCO Tirre Emelie sold 30,000 shares at $73.31; stock now $75.34, near 52-week high.

Tirre Emelie, Chief Commercial Officer of Monster Beverage Corp, sold 30,000 shares (31.9% of pre-transaction holdings) for $2,199,300.00 on 2025-12-12 at $73.31, leaving a post-transaction holding of 63,939 shares. The stock has appreciated 5.6% over the trailing 30 days and 13.3% over the trailing 90 days, closing today at $75.34 and now trading 0.8% below the 52-week high of $75.95. Examining Emelie's two prior sales at MNST, one on 2025-03-04 was followed by 90-day gains of +15.3% (poorly timed), while the 2023-05-10 sale preceded a 90-day decline of -2.9% (well-timed); the cross-ticker track record shows an average 90-day return of 6.2% after sells with a 50% well-timed rate at the 90-day mark. This sale occurred near the stock's all-time high, but without scheduled-trade disclosure flags, the timing relative to recent strength merits monitoring against the company's fundamentals—which show revenue of $2,197,139,000.00, net income of $524,455,000.00, 4.9% annual revenue growth, and a P/E of 42.56 at $73.6B market cap.

November 2025
2025-11-17
high
President of EMEA & OSP
38,438 shares
$2,741,783
@ $71.33
Significance 6

MNST: Carling Guy (President EMEA & OSP) sold 38,438 shares at $71.33 on 2025-11-13, reducing stake 63.6% to 21,993 shares ($2.7M)

Carling Guy executed a substantial reduction of his Monster Beverage position, selling 38,438 shares (63.6% of pre-transaction holdings) near the 52-week high of $71.91. At the transaction price of $71.33, the trade occurred within the upper bound of the 52-week range ($46.16–$71.91). Reviewing his prior MNST transaction history, 2 of his 3 preceding sales at this ticker were followed by positive 90-day returns (+5.7% and +6.3%), suggesting this insider's sales have not consistently preceded declines at this specific ticker. The cross-ticker track record shows a 33.33% well-timed rate on 3 prior sells with average 90-day return of +8.3%, indicating mixed timing effectiveness. At a valuation of P/E 40.59 with $2.2B quarterly revenue and +4.9% annual growth, the company is trading at a premium multiple; the magnitude of this stake reduction and the proximity to 52-week highs merit monitoring for directional signals.

June 2025
2025-06-02
medium
Chief Financial Officer
27,000 shares
$1,711,800
@ $63.40
Significance 5

Kelly Thomas J (CFO) sold 27,000 MNST shares at $63.40 for $1.7M, reducing stake 28.0%.

On 2025-05-29, MNST CFO Kelly Thomas J sold 27,000 shares at $63.40, netting $1,711,800.00 and reducing his holdings from 96,273 to 69,273 shares (a -28.0% reduction). The sale occurred near Monster's 52-week high of $64.24, with the stock currently at $63.83 and posting a 30-day gain of +6.3% and 90-day gain of +16.4%. Among the CFO's prior 5 open-market sales across all tickers, his average 90-day return was -1.5% with a 50.00% well-timed rate; at MNST specifically, 2 of 4 prior measurable sells registered negative 90-day returns. The company reported $1.9B in latest quarterly revenue, $443.0M net income, and carries a P/E of 41.18 on a $62.2B market cap.

March 2025
2025-03-18
medium
Chief Financial Officer
10,000 shares
$552,700
@ $55.27
Significance 5

CFO Kelly Thomas J sold 10,000 MNST shares at $55.27 on 2025-03-14; stock now at $56.80, up 15.3% in 30 days.

Kelly Thomas J, CFO of Monster Beverage, sold 10,000 shares ($552.7K) on 2025-03-14 at $55.27, reducing his holdings from 82,273 to 72,273 shares. The stock has since risen to $56.80 and gained 15.3% over the past 30 days, meaning the sale occurred near a temporary low point. Reviewing his same-ticker history at MNST, his prior four sales show mixed timing: 2 of 4 achieved negative 90-day returns (well-timed for sells), while the most recent sale on 2024-12-13 was poorly timed, followed by a 3.2% gain over 90 days. His cross-ticker track record across all tickers shows a 50.00% well-timed rate on 4 prior sells with an average 90-day return of -1.5%, suggesting modest predictive value. The company fundamentals remain solid with $1.9B quarterly revenue and a 37.37 P/E ratio. This sale appears discretionary rather than part of a systematic plan, and the timing relative to current price suggests the CFO may have exited ahead of a recent rally rather than in anticipation of it.

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