Tirre Emelie

CSO Tirre Emelie sold 98,700 shares across 8 transactions for $8,482,052.00 on 2026-05-13 and 2026-05-14.

Tirre Emelie, Chief Strategy Officer of Monster Beverage Corp, executed 8 separate sales totaling 98,700 shares for $8,482,052.00 over two business days, reducing her holdings from 172,711 shares to 74,011 shares. The sales occurred at prices ranging from $36.62 to $85.96, with the largest single transaction of 88,700 shares at $85.96 representing $7,624,652.00. At the current price of $87.09, this stock is near its 52-week high of $88.77, having posted a 30-day gain of +16.2%, which provides context for the timing of these dispositions. Her prior two sales at MNST (2025-12-12 and 2025-03-04) did not exhibit well-timed outcomes, with the stock posting positive 90-day returns of +5.0% and +15.3% respectively after those sales.

MNST CCO Tirre Emelie sold 30,000 shares at $73.31; stock now $75.34, near 52-week high.

Tirre Emelie, Chief Commercial Officer of Monster Beverage Corp, sold 30,000 shares (31.9% of pre-transaction holdings) for $2,199,300.00 on 2025-12-12 at $73.31, leaving a post-transaction holding of 63,939 shares. The stock has appreciated 5.6% over the trailing 30 days and 13.3% over the trailing 90 days, closing today at $75.34 and now trading 0.8% below the 52-week high of $75.95. Examining Emelie's two prior sales at MNST, one on 2025-03-04 was followed by 90-day gains of +15.3% (poorly timed), while the 2023-05-10 sale preceded a 90-day decline of -2.9% (well-timed); the cross-ticker track record shows an average 90-day return of 6.2% after sells with a 50% well-timed rate at the 90-day mark. This sale occurred near the stock's all-time high, but without scheduled-trade disclosure flags, the timing relative to recent strength merits monitoring against the company's fundamentals—which show revenue of $2,197,139,000.00, net income of $524,455,000.00, 4.9% annual revenue growth, and a P/E of 42.56 at $73.6B market cap.

MNST CCO Tirre Emelie sold 91,316 shares ($5.1M) at $55.38, reducing holdings 55.7% despite stock +19.5% in 30 days

Tirre Emelie, Chief Commercial Officer of Monster Beverage Corp, executed a substantial sale of 91,316 shares on 2025-03-04 at $55.38, representing a -55.7% reduction in her holdings from 163,877 shares to 72,561 shares. The timing of this sale is notable given the stock's strong recent performance: MNST gained +19.5% over the preceding 30 days and +6.5% over 90 days, yet Emelie sold into this momentum at $55.38, which is currently 8.5% below the 52-week high of $60.85. Her prior sale at MNST in May 2023 showed a similar pattern, with negative returns at both the 30-day and 90-day marks following that transaction. This represents a material shift in her equity stake at a company with strong fundamentals (P/E of 36.64, $1.9B in quarterly revenue, and $442.0M net income) during a period of positive price momentum.