James Quincey

KO Chairman James Quincey sold 444,296 shares for $35,599,152.42 via 10b5-1 plan

James Quincey, as Chairman, executed 2 separate sales totaling 444,296 shares for $35,599,152.42 at a blended average price of $80.12 on June 4–5, 2026, under a pre-arranged 10b5-1 trading plan. This represents a 78.3% reduction in his non-derivative holdings, leaving 122,833 shares post-transaction; however, he retains 436,296 shares in Employee Stock Option holdings. The scheduled nature of this transaction precludes timing-based interpretation. Against his cross-ticker track record of 20 prior sells with a -5.2% average 90-day return, the trade occurs while KO stock is up 1.8% over 90 days and trades 4.1% below its 52-week high. His prior same-ticker sales at KO show mixed outcomes, with 90-day returns ranging from +1.4% to -5.2%.

Chairman Quincey James sells 200,000 Coca-Cola shares (72% of holdings); mixed track record on prior exits.

Quincey James, Coca-Cola's Chairman, sold a substantial block of shares representing nearly three-quarters of his holdings at roughly the stock's current market level. This is his 22nd open-market sale in the past three years—he has never purchased shares on the open market during this period. His prior sales at this company show mixed timing results: four of his five prior exits preceded stock declines over the subsequent three months, but one saw the stock rise afterward, indicating he has been generally but not uniformly accurate in reading the company's near-term direction. Coca-Cola remains a profitable company with modest revenue growth and is currently trading below its 52-week high. The sale's significance lies not in any novel signal—a director divesting a major portion of holdings is routine—but in the consistent one-directional pattern of his filing activity: a chairman with no open-market purchases in three years, only sales, now reducing his already-small remaining stake further.

Coca-Cola CEO Quincey James sold 250,688 shares for $19,839,137.91 on 2026-03-03, reducing holdings 47.4%

Chairman and CEO Quincey James executed two separate sales totaling 250,688 shares (250.7K shares) for $19,839,137.91 at a blended average price of $79.14 on 2026-03-03, cutting his holdings from 528,843 shares to 278,155 shares—a 47.4% reduction in his stake. His prior trades at KO show a consistent pattern: all 4 measurable same-ticker sells were well-timed, with 90-day returns of -2.4%, -2.4%, -2.4%, and -2.3%, indicating the stock declined after each sale. His cross-ticker track record across 20 prior sells shows a 68.42% well-timed rate with an average 90-day return of -3.7%, suggesting he has demonstrated selectivity in exit timing. The current price of $77.03 is 5.6% below the 52-week high of $81.56, and the stock's 30-day and 90-day changes (+0.2% and +10.0%, respectively) show near-term volatility despite longer-term strength, leaving near-term directional intent ambiguous.

Quincey James (CEO) sold 337,824 shares of KO for $26,046,095.27; holdings cut -49.7% to 342,546 shares.

Quincey James, as Chairman and CEO, executed a substantial sale of 337,824 shares at $77.10 on 2026-02-03, reducing his post-transaction holdings to 342,546 shares—a decline of -49.7% from his pre-transaction 680,370 shares. The $26,046,095.27 transaction occurred when KO was trading near its 52-week high ($78.51 current price, +0.0% from 52-week high), and the stock has delivered 30-day and 90-day returns of +15.7% and +11.3% respectively since this sale. His same-ticker history at KO shows a pattern of well-timed selling: 4 of 5 prior sales at this ticker delivered negative 90-day returns (sell dates on 2025-05-30 averaged -5.2% at 90-day horizon), suggesting his prior moves occurred before subsequent declines. However, the current post-sale price action (+11.3% at 90 days) runs counter to that pattern, indicating the market has continued to advance since this major reduction of his equity stake near the 52-week high.

CEO Quincey James sells 266,403 shares ($19.2M) across 4 transactions at $72.06 avg, reducing stake by 43.7%

Quincey James, Chairman and CEO of Coca Cola, executed 4 separate sales totaling 266,403 shares for $19,197,639.60 on 2025-05-30 at a blended average price of $72.06, reducing his holdings from 608,949 shares to 342,546 shares (a 43.7% reduction in his stake). The sales occurred at prices near the 52-week high of $73.90, with the current price at $71.16 representing a -3.7% pullback from that peak. His prior 5 sales at KO showed a 4-of-5 well-timed pattern at the 90-day mark, suggesting a consistent track record of selling before subsequent declines at this ticker, though the cross-ticker average 90-day return after his 15 prior sells was -3.3% with a 60% well-timed rate. The scale of this divestment—disposing of nearly 44% of his holdings in a single day—combined with historically strong sell-timing execution at KO warrants attention to whether post-transaction price momentum will continue the pattern observed in his prior sales at this company.

CEO Quincey James sold 145.4K shares of KO at $71.01 on 2025-02-25, reducing stake by 29.8% to 342.5K shares; $10.3M total value

Quincey James, as Chairman and CEO, sold 145,435 shares at $71.01, divesting 29.8% of his pre-transaction holdings in a single transaction totaling $10,327,586.59. His prior 5 trades at KO were all well-timed at the 90-day mark, with each resulting in negative returns post-trade (ranging from -1.0% to -10.6%), establishing a consistent pattern of selling into strength before subsequent declines. The current stock price of $70.87 is -2.9% from the 52-week high of $73.01, and while the 30-day return is +13.6%, the 90-day return is +10.6%, suggesting recent strength. His cross-ticker track record shows a 64.29% well-timed rate across all open-market sells, indicating above-average execution discipline. The substantial reduction in his absolute position—from 487,981 to 342,546 shares—warrants tracking whether this represents a material shift in confidence or is part of his established trading cadence.

CEO Quincey James sells 100,000 KO shares at $64.03; stock down 9.2% in 30 days, P/E 26.12

Quincey James sold 100,000 shares (22.6% of his prior holdings) on 2024-11-08 at $64.03, reducing his position to 342,546 shares. The stock has declined 9.2% over the subsequent 30 days and is currently trading at $63.20, down 13.4% from the 52-week high. His prior trades at KO show a consistent pattern: five separate sales between 2024-08-21 and 2024-08-26 all posted positive 30-day returns (ranging from 2.0% to 2.3%), meaning the stock moved up following those transactions—inverse timing. His cross-ticker record across 13 prior sales shows an average 90-day return of 3.1%, suggesting modest success calling downturns, yet only a 16.67% well-timed rate overall, indicating inconsistent execution. This sale and the subsequent stock weakness merit observation, though limited historical success at this ticker warrants caution in drawing firm conclusions.

CEO Quincey James sells 42,397 shares at blended $70.02, reducing holdings to 442,546 shares; stock at 52-week high.

Quincey James, Chairman and CEO, executed 3 separate sales totaling 42,397 shares for $2,968,569.08 on 2024-08-26 at a blended average price of $70.02. The current price of $71.50 is at the 52-week high, and the stock has risen 6.6% over 30 days and 15.9% over 90 days, indicating a strong recent performance environment. His post-transaction holdings of 442,546 shares represent an 8.7% reduction from the pre-transaction level of 484,943 shares. The timing of this sale near the stock's 52-week high warrants observation, though his cross-ticker track record shows a 90d well-timed rate of 16.67%, suggesting limited historical precision in sell timing across all holdings; at KO specifically, his most recent measurable prior sale on 2024-02-22 produced a 3.4% 90-day gain, indicating the stock rose after his prior exit.

Quincey James (CEO) sold 102,533 shares at blended $70.02 on 2024-08-21 for $7,179,641.57; retains 442,546 shares.

Quincey James executed four separate sales totaling 102,533 shares for $7,179,641.57 at an average price of $70.02, reducing his holdings by 18.8% from 545,079 to 442,546 shares. The current price of $69.79 is at the 52-week high, and the stock has rallied +6.0% over 30 days and +12.6% over 90 days, providing favorable near-term exit conditions. However, examining his prior 5 KO-specific sales, 0 of 5 were well-timed at the 90-day mark (average 90d return +3.8%), meaning the stock generally moved higher after his prior exits—a pattern of missing subsequent gains rather than correctly anticipating declines. While CEO-level share dispositions merit monitoring, the substantial remaining stake of 442,546 shares indicates material ongoing investment in the company, and the timing characteristics do not diverge materially from his historical execution pattern at this ticker.