Director Levy Caroline S sold 70,000 CELH shares at $26.84, reducing holdings by 62.1%; stock now -72.3% from 52-week high.
Director Levy Caroline S executed a substantial sale of 70,000 shares (70.0K shares) at $26.84 on 2025-03-11, reducing her holdings from 112,756 shares to 42,756 shares, a 62.1% reduction in her CELH position. Her cross-ticker track record shows 3 prior sells with a 90-day well-timed rate of 100.00%, and at CELH specifically, all 3 prior sales were well-timed at the 90-day mark, including sales on 2023-08-11 that preceded a 90d decline of -66.3% and -66.1%. The current stock price of $26.63 is -72.3% from the 52-week high of $96.11, consistent with the pattern of post-sale price weakness observed in her prior CELH transactions. Given the sustained decline from recent peaks and the insider's established pattern of well-timed exits at this ticker, this large reduction in her directional exposure merits close investor attention.