Roper Martin

CEO Roper Martin sells ~$2.5M in Vita Coco stock while simultaneously purchasing shares at lower prices — a hedging maneuver at market highs.

Vita Coco's CEO Roper Martin executed a paired trading strategy over two consecutive days: purchasing shares at one price point while immediately selling a similar number of shares at significantly higher prices. This pattern—buy low, sell high within hours—is a textbook hedging or tactical rebalancing move rather than a conviction-driven trade. The timing matters: the stock is trading at its 52-week high after a sharp recent rally, and Martin's decision to lock in gains while simultaneously acquiring shares suggests he's managing portfolio exposure rather than expressing bearish conviction. The company itself remains solidly profitable with strong revenue growth, so the executive's actions don't signal distress—they suggest disciplined profit-taking at attractive valuations. However, this is not the kind of insider buying that typically excites growth investors; it's a mechanical trade that reflects the CEO managing personal wealth at a peak price level.

CEO Roper Martin sold 50,000 shares (50.0K shares) for $2,500,000.00 ($2.5M) across two trades at $50.00

CEO Roper Martin executed two separate sales totaling 50,000 shares for $2,500,000.00 ($2.5M) on 2026-04-24 and 2026-04-27, reducing his holdings from 348,484 shares to 298,484 shares (a -14.3% reduction in position size). The transactions occurred at $50.00 per share, approximately 3.2% below the current price of $51.63 and near the middle of the 52-week range. Across his complete open-market history at all tickers, Martin's 20 prior sells showed an average 90-day return of +22.2% and a well-timed rate of 0.00%, indicating his prior sales were generally followed by stock appreciation rather than declines. His same-ticker history at COCO comprises 5 recent sells (all within the past two weeks), though none yet have measurable 30- or 90-day outcomes. The company is trading at a P/E of 34.89 with recent quarterly revenue of $182,313,000.00 and net income of $24,003,000.00, representing 18.2% annual revenue growth.

CEO Roper Martin sold 25,000 shares of COCO at $50.00 on 2026-04-16, reducing stake to 298.5K shares amid -13.5% 30-day decline.

On 2026-04-16, Roper Martin sold 25,000 shares (25.0K shares) at $50.00, netting $1.2M and lowering his holdings from 323.5K to 298.5K shares (-7.7% of position). The transaction occurred as COCO stock has declined 13.5% over 30 days and 9.8% over 90 days, now trading at $48.32 versus a 52-week high of $60.60. Martin's cross-ticker sell history shows 20 prior open-market sales with an average 90-day return of +22.4% and a 90d well-timed rate of 0.00%, indicating his prior sells have occurred before stock rallies rather than before declines. At COCO specifically, he executed 5 consecutive sells between 2026-04-08 and 2026-04-15 (outcomes not yet measurable). The company's fundamentals remain solid—$182.3M quarterly revenue, $24.0M net income, +18.2% annual revenue growth, and P/E of 32.65—providing no obvious operational distress signal supporting the sale sequence.

CEO Roper Martin sells 50,000 COCO shares for $2,502,675.00 across two days at $50.05 blended average as stock declines 20.2% from 52-week high.

Roper Martin executed 2 separate sales totaling 50,000 shares for $2,502,675.00 at a blended average price of $50.05, reducing his holdings by 14.3% to 298,484 shares. The timing follows a notable decline in COCO's stock price: the current price of $48.34 is 20.2% below the 52-week high and down 16.9% over the past 30 days. Notably, this is the fifth sale by Martin at COCO within a week (dating 2026-04-07 through 2026-04-16), though outcomes for these recent trades remain unmeasurable. His broader cross-ticker track record shows 20 prior sells with a 0.00% well-timed rate—the worst observed outcome category—suggesting a historical pattern of selling before rallies rather than before declines. The rapid frequency of sells at COCO warrants monitoring, though the stock's recent weakness and the company's elevated P/E of 32.66 provide material context for the transactions.

CEO Roper Martin sold 29,456 shares at blended avg $50.17; stock now $49.63, down 14.9% in 30 days

Roper Martin, CEO of Vita Coco Company, Inc. (COCO), executed 2 separate sales totaling 29,456 shares for $1,477,921.34 on April 10 and April 13, 2026, at a blended average price of $50.17. The current stock price is $49.63, representing an 18.1% decline from the 52-week high of $60.60, and the stock has fallen 14.9% over the prior 30 days. His post-transaction holdings of 298,484 shares represent a 9.0% reduction from pre-transaction levels. At the same ticker (COCO), Martin's prior 2 measurable sales (October 30, 2025) showed positive 90-day returns of +20.4%, indicating those sales were poorly timed as the stock subsequently rose. The broader cross-ticker track record shows an average 90-day return of +23.1% following his 20 prior sells, with a well-timed rate of 0.00%, meaning none of those sales occurred ahead of declines. The company trades at a P/E of 33.53 and reported revenue growth of +18.2% year-over-year with net income of $24.0M on latest quarterly revenue of $182.3M.

CEO Roper Martin sold 50,000 shares in 2 transactions for $2,523,725.00; stock down 19.4% from 52-week high, trading 3.6% below sale prices.

Roper Martin, Chief Executive Officer of Vita Coco (COCO), executed 2 separate sales totaling 50,000 shares for $2,523,725.00 on April 7–8, 2026, at an average price of $50.47. The current price of $48.83 is 3.6% below his blended sale price and sits at -19.4% from the 52-week high of $60.60, signaling a market decline since the transaction date. His post-transaction holdings of 298,484 shares represent a -14.3% reduction from pre-transaction holdings of 348,484 shares. Across his prior trades at COCO specifically (5 prior sells), the insider has not achieved well-timed exits; in each instance the stock subsequently rose over the 90-day period, yielding positive returns ranging from 19.1% to 20.4%. The recent sales occurred amid a backdrop of strong fundamentals—annual revenue growth of +18.2%, net income of $24,003,000.00, and a market cap of $2,787,322,507.59—yet the stock has declined -11.1% in the past 30 days and -11.2% over 90 days, indicating a divergence between operational performance and market sentiment.

CEO Roper Martin sold 21,000 COCO shares for $966,910 at $46.04 blended average; stock now $41.18, down 9.0% from 52-week high.

Roper Martin executed 6 separate sales totaling 21,000 shares ($966,910) on October 29–30, 2025, at prices ranging from $45.00 to $46.15, representing an 8.9% reduction in his holdings from 237,131 to 216,131 shares. The CEO sold near the upper end of the stock's recent range—his blended average of $46.04 sits just above the current price of $41.18 and well above the 52-week high of $45.28, positioning the sales temporally in an elevated portion of the stock's recent trading window. His prior trades at COCO (5 sales on October 3–6, 2025) are not yet measurable at the 30- or 90-day horizon, and his cross-ticker track record shows 20 prior sells with an average 30-day return of -1.9%, providing limited forward signal. The company's fundamentals remain sound—$182.3M quarterly revenue, $24.0M net income, and +4.5% annual growth—though the elevated P/E of 34.03 reflects a valuation premium.

CEO Roper Martin sells 40,000 shares for $1.7M across 8 transactions on Oct 3–6, retaining 223.5K shares post-sale

Roper Martin executed 8 separate sales totaling 40,000 shares for $1,710,295.00 at a blended average price of $42.76, reducing his holdings by 15.2% from 263.5K shares to 223.5K shares. The stock is currently trading at $42.76, only 0.4% below its 52-week high of $42.91, and has risen 11.0% over the past 30 days and 16.3% over the past 90 days. The company reported quarterly revenue of $168.8M with net income of $22.9M and annual revenue growth of 4.5%, though its P/E of 37.84 reflects a premium valuation. This filing appears one day after Martin's prior 4 sell transactions on October 1–2 (outcomes not yet measurable), indicating a continued pattern of share disposition during a period of strong recent price appreciation.

CEO Roper Martin sold 40,000 shares (40.0K) of COCO for $1,690,480.00 in 8 separate transactions Oct 1–2, reducing stake 14.6%.

CEO Roper Martin executed 8 separate sales totaling 40,000 shares for $1.7M across two days (Oct 1–2, 2025) at prices ranging from $42.05 to $42.47, with a blended average of $42.26. This represents a reduction of 14.6% of his pre-transaction holdings (from 273.5K to 233.5K shares), a material decrease in his equity stake at a company with a P/E of 37.63 and recent quarterly net income of $22.9M. The current stock price is $42.52, only 0.7% below the 52-week high of $42.82, meaning the insider executed these sales near the top of the annual trading range. His cross-ticker track record includes 20 prior open-market sells, though the timing outcomes of those historical trades are not disclosed in measurable detail here. The multi-day, multi-transaction structure and the proximity to the 52-week high warrant monitoring of whether this signals a broader strategic shift in his confidence in near-term stock performance.

CEO Roper Martin sells 40,000 COCO shares across 8 transactions for $1.7M at blended $41.69 avg; stock at $42.41

Roper Martin, Chief Executive Officer of Vita Coco Company, Inc., executed 8 separate sales totaling 40,000 shares for $1,667,475.00 on 2025-09-29 and 2025-09-30, reducing his holdings from 283.5K to 243.5K shares (-14.1%). The sales occurred at prices ranging from $40.44 to $42.94, with a blended average of $41.69, just 0.5% below the current stock price of $42.41, which sits 1.0% from its 52-week high of $42.82 and has appreciated 18.7% over the past 30 days and 12.9% over 90 days. The multi-tranche execution across two consecutive trading days, combined with the stock's proximity to 52-week highs after recent strong upside momentum, suggests structured execution rather than distress. Martin maintains substantial shareholding of 243.5K shares post-transaction, preserving material founder-like economic alignment. Investors should monitor whether this represents a planned rebalancing of a concentrated position, particularly given the stock's 37.53 P/E multiple and positive revenue momentum (+4.5% annual growth) alongside net income of $22.9M.