Early Access — free while we kick the tires
EdgarHawk

Kirban Michael

Executive Chairman

Director Officer

Latest: Executive Chair selling · April 2026

7 filings analyzed · 1 company · Latest 2026-05-01

Companies

Company Buys Sells Direction
Vita Coco Company, Inc. COCO 0 12 Net selling

Activity

May 2026
medium
Sell
50,000 shares
$3,400,000
Significance 5/10

Executive Chairman Kirban sells ~50k shares in substantial $3.4M transaction near recent highs.

Kirban, the Executive Chairman and director of Vita Coco, sold a substantial block representing nearly 9% of his holdings in a single transaction. The timing is notable: the stock has surged sharply in recent weeks and is trading just below its recent peak, a pattern that typically suggests profit-taking rather than distressed selling. What adds complexity is Vita Coco's strong underlying fundamentals—the company is profitable with solid revenue growth and strong recent quarterly performance—which could explain why an executive might trim holdings after a significant rally rather than out of operational concern. However, large insider sales by top officers warrant attention, especially when the company's valuation appears stretched relative to traditional metrics. Investors should monitor whether this represents routine portfolio rebalancing by Kirban or a signal that management views the stock's current elevated levels as an opportune exit point.

March 2026
medium
Sell
50,000 shares
$2,900,000
Significance 6/10

Executive Chairman Kirban sells 50,000 COCO shares for $2,900,000 across 2 trades at $58.00 vs. 52-week high of $58.96

Michael Kirban, Executive Chairman, executed 2 separate sales on 2026-03-11 and 2026-03-12 totaling 50,000 shares (50.0K shares) for $2,900,000.00 ($2.9M) at a blended average price of $58.00. The sales reduce his holdings by 8.1% to 565,681 shares (565.7K shares) from 615,681 shares (615.7K shares). Price context shows the shares sold within 1.0% of the 52-week high of $58.96, near the upper end of the 52-week range. Across his prior 5 sales at COCO, only 1 of 5 were well-timed at the 90-day mark (negative 90d returns), while 4 of 5 showed positive subsequent returns, indicating he historically sold before price appreciation at this ticker. Current fundamentals show P/E of 39.43 and annual revenue growth of +18.2%, but the sales occur as the stock has declined 1.0% over the last 30 days.

October 2025
high
Sell
44,898 shares
$2,029,685
Significance 6/10

Vita Coco Executive Chairman Kirban sold 44,898 shares for $2,029,685.48 across two Oct 2025 trades, leaving 1,484,151 shares.

Kirban Michael executed two separate sales totaling 44,898 shares for $2,029,685.48, reducing his holdings by 2.9% to 1,484,151 shares. The blended average sale price of $45.21 was above the current price of $41.18, and near the 52-week high of $45.28, meaning the executive sold into strength near recent peaks. At the same ticker, Kirban's prior three measurable sales were all well-timed: the 2025-05-21, 2025-05-20, and 2025-03-17 sales all yielded negative 90-day returns of -8.4%, -8.7%, and -5.7% respectively, showing a pattern of selling before subsequent declines. This filing warrants review of whether the two-transaction structure and timing near 52-week highs signal forward-looking concerns, particularly given COCO's elevated P/E of 34.03 against modest 4.5% annual revenue growth.

September 2025
high
Sell
30,000 shares
$1,251,570
Significance 6/10

Executive Chairman Kirban sells 30,000 COCO shares at $41.72; prior 4 COCO sales all negative at 90d, 85.71% cross-ticker timing rate.

Kirban Michael, Executive Chairman of Vita Coco Company, sold 30,000 shares at $41.72 on 2025-09-17, reducing holdings from 1,579,049 to 1,549,049 shares. The sale occurred within the stock's 52-week high range ($27.00–$42.30) and follows a recent +10.6% gain over 30 days and +13.1% over 90 days. His prior four trades at COCO were all sells, each producing negative 90-day returns (ranging from -2.3% to -11.9%), establishing a pattern of well-timed exits at this ticker. His cross-ticker track record shows 85.71% well-timed sales across 8 prior sells with an average -5.1% 90-day return, indicating a consistent pattern of selling before subsequent declines. The current stock price of $39.73 is -6.1% from the 52-week high, already reflecting downward pressure since the transaction date.

high
Sell
30,000 shares
$1,174,830
Significance 6/10

Executive Chairman Kirban sells 30,000 COCO shares at $39.16; 5 of 5 prior COCO sales showed negative 90-day returns.

Kirban Michael, Executive Chairman of Vita Coco, sold 30,000 shares at $39.16 on 2025-09-09, reducing holdings from 1,629,049 to 1,599,049 shares (-1.8%). This sale occurs as the stock trades at $38.99, down 3.2% from its 52-week high of $40.30, though up 20.4% over the past 30 days. Notably, all 5 of Kirban's prior sales at COCO (back to 2023-12-19) produced negative 90-day returns, ranging from -2.3% to -8.7%, establishing a consistent pattern of selling ahead of subsequent declines at this specific ticker. His cross-ticker track record shows a 85.71% well-timed sell rate with an average 90-day return of -5.1%, indicating strong historical timing discipline. The company's fundamentals remain solid with $168.8M quarterly revenue, $22.9M net income, and a 34.50 P/E ratio, suggesting the sale reflects discretionary portfolio management rather than fundamental deterioration. Investors should monitor whether this sale continues the demonstrated pattern of well-timed exits at COCO.

May 2025
medium
Sell
34,000 shares
$1,259,802
Significance 6/10

Executive Chairman Kirban sells 34,000 COCO shares (2 sales) for $1,259,802; blended avg $37.05 vs current $36.28

Michael Kirban executed 2 separate sales totaling 34,000 shares for $1,259,802.00 on 2025-05-20 and 2025-05-21 at a blended average price of $37.05, representing a -2.0% reduction from his pre-transaction holding of 1,663,049 shares. At the current price of $36.28, the transaction prices were 2.1% above today's market level; the stock is currently -10.0% from its 52-week high of $40.30. His prior 5 sales at COCO show mixed timing outcomes: 2 of 3 measurable trades had negative 90-day returns (well-timed), but the 2 most recent sales in March 2025 posted -11.9% and -10.6% 30-day returns, suggesting earlier downward pressure. The company carries a P/E of 33.91 with quarterly net income of $18,882,000.00 on revenue of $130,921,000.00, and Kirban retains 1,629,049 shares post-transaction, maintaining substantial equity exposure.

March 2025
high
Sell
40,000 shares
$1,392,680
Significance 6/10

Executive Chairman Kirban sold 40,000 shares (2.3% of holdings) across 2 days for $1,392,680 at $34.82 avg; stock down 14.1% from 52-week high.

Michael Kirban, Executive Chairman of Vita Coco (COCO), executed 2 separate sales totaling 40,000 shares for $1,392,680.00 on March 14 and March 17, 2025, reducing his position from 1.73M shares to 1.69M shares. The sales occurred at a blended average price of $34.82, slightly above the current price of $34.62, and came as the stock has declined 14.1% from its 52-week high of $40.30 and 13.4% over the past 30 days. Across his open-market history, Kirban's prior 3 sells achieved a 90-day well-timed rate of 66.67%, and at COCO specifically, 2 of his 3 prior sells saw negative 90-day returns (well-timed outcomes). The company maintains solid fundamentals with $132.9M quarterly revenue, $19.3M net income, 4.5% annual revenue growth, and a 28.61 P/E, leaving the question of whether this sale reflects portfolio management or signaling about near-term price dynamics—particularly given recent downward price pressure.

Related insiders

Create a free account

Build watchlists, get email alerts on the tickers you follow, and read the full AI analysis on every insider filing.

Sign up — free during early access