RDDT Reddit, Inc. Insider Trading

COO Wong sells 39,167 shares across 14 transactions for $7,750,173.44 on 2026-07-15 via pre-arranged 10b5-1 plan; retains 1,050,339 non-derivative shares plus 76,453 stock options

Jennifer L. Wong, Reddit's Chief Operating Officer, executed 14 separate sales totaling 39,167 shares for $7,750,173.44 at a blended average price of $197.88 on 2026-07-15. This transaction was conducted under a pre-arranged 10b5-1 trading plan adopted on 2025-05-16, meaning it was scheduled rather than discretionary. Post-transaction, Wong retains 1,050,339 non-derivative shares (-3.6% vs pre-transaction holdings) and maintains derivative holdings of 76,453 stock options, indicating her overall strategic position in the company remains substantial. The current stock price of $181.18 is -36.0% from the 52-week high of $282.95, while her prior trades at RDDT have shown positive 30-day returns (+2.9% to +5.6% across five recent sales on 2026-06-16). The sale represents routine liquidity management through a standing plan rather than a discretionary signal about current market or company conditions.

Reddit CEO Huffman sells 18,000 shares for $3.6M via scheduled 10b5-1 plan; holds 373.8K shares post-transaction

Steve Ladd Huffman, who was CEO at the time, executed 12 separate sales totaling 18,000 shares for $3,561,471.32 on 2026-07-15 under a pre-arranged 10b5-1 trading plan adopted on 2025-05-19. The blended average sale price was $197.86, while the current stock price is $181.18, indicating the stock has declined since the sales. Huffman retains 373,814 shares of non-derivative holdings post-transaction, and maintains 1,099,255 shares in stock options through The XYZ Revocable Trust, preserving substantial ongoing equity exposure. The scheduled nature of this transaction (10b5-1 plan) removes discretionary timing considerations from the analysis; the sales were predetermined, not responsive to recent price action or business developments.

Reddit CEO Steve Ladd Huffman sells 18,000 shares for $3.1M via scheduled 10b5-1 plan on 2026-06-30

Steve Ladd Huffman, who was CEO at the time of this filing, executed 5 separate sales totaling 18,000 shares for $3,116,400.86 at prices ranging from $170.71 to $174.61. This transaction is part of a pre-arranged 10b5-1 trading plan adopted on 2025-05-19, meaning it was scheduled and not discretionary. Post-transaction, Huffman retains 373,814 non-derivative shares plus significant derivative holdings of 1,117,255 stock options through The XYZ Revocable Trust, indicating he maintains substantial exposure to Reddit. The sale occurs as Reddit's stock trades at $194.67 and is up 15.1% over 30 days and 43.1% over 90 days, though still 31.2% below its 52-week high of $282.95. Investors should note this represents a scheduled portfolio rebalancing through an established plan rather than a discretionary move, and the insider's overall position remains significant given derivative holdings that exceed his non-derivative stake.

COO Jennifer L. Wong sells 39,166 shares at $6,930,193.94 via scheduled 10b5-1 plan; retains 1,050,339 shares plus 115,620 stock options.

Jennifer L. Wong, Chief Operating Officer, executed 7 separate sales totaling 39,166 shares for $6,930,193.94 on 2026-06-16, with a blended average price of $176.94. This transaction is part of a pre-arranged 10b5-1 trading plan adopted on 2025-05-16, meaning the sales follow a scheduled, non-discretionary program rather than discretionary timing. Post-transaction, Wong retains 1,050,339 shares (a -3.6% reduction from pre-transaction holdings of 1,089,505 shares) plus 115,620 shares via stock options, indicating substantial ongoing equity stake alignment. The stock is trading at $174.96 (current), down 38.2% from its 52-week high of $282.95, though up 13.0% over 30 days and 25.1% over 90 days; Reddit's fundamentals show strong growth with annual revenue growth of +69.4%, net income of $203,981,000.00, and a P/E of 61.61.

Reddit CEO Steve Ladd Huffman sold 18,000 shares for $3,208,606.00 on 2026-06-15 under pre-arranged 10b5-1 plan

CEO Steve Ladd Huffman executed 12 separate sales totaling 18,000 shares for $3,208,606.00 on 2026-06-15 at prices ranging from $169.48 to $181.78, with a blended average price of $178.26. This transaction was executed under a pre-arranged 10b5-1 trading plan adopted on 2025-05-19, meaning it was scheduled rather than discretionary. The stock currently trades at $165.95, down 41.4% from its 52-week high of $282.95, though it has gained 4.3% over 30 days and 20.2% over 90 days. Post-transaction, Huffman retains 373,814 shares in non-derivative holdings, representing a 4.6% reduction from his prior position of 391,814 shares, with substantially larger derivative holdings of 1,135,255 shares remaining through stock options. The scheduled nature of this transaction under a 10b5-1 plan means the sale timing reflects predetermined execution rather than a discretionary market timing decision by the insider.

Reddit CEO Steve Huffman executes 8 scheduled sales of 18,000 shares for $3,134,315.61 under 10b5-1 plan

Steve Ladd Huffman executed 8 separate sales totaling 18,000 shares for $3,134,315.61 on 2026-05-29 under a pre-arranged 10b5-1 trading plan adopted on 2025-05-19, reducing his non-derivative holdings from 391,814 to 373,814 shares (-4.6%). The sales occurred across a price range of $167.59 to $176.09 with a blended average of $174.13, compared to the current price of $169.13 (-40.2% from the 52-week high of $282.95). Huffman retains 1,153,255 shares through derivative securities (stock options), so his overall position remains substantial. This transaction is scheduled, not discretionary, removing any timing inference; the filing itself carries the compliance structure of a planned program rather than a signal of changed conviction.

Reddit COO Wong sells 39,167 shares for $6.2M via scheduled 10b5-1 plan on 2026-05-18

Jennifer L. Wong, Chief Operating Officer of Reddit, Inc., executed 7 separate sales totaling 39,167 shares for $6,208,842.12 on 2026-05-18, reducing her holdings from 1,127,618 to 1,088,451 shares. This transaction is part of a pre-arranged 10b5-1 trading plan adopted on 2025-05-16, meaning the sales were scheduled and not discretionary. The stock has declined 48.2% from its 52-week high of $282.95 and is currently trading at $146.72, down 11.8% over the past 30 days. Wong's prior same-ticker sales at RDDT (5 trades on 2026-04-16) showed negative 30-day and 90-day returns, with the most recent month showing -1.8% to -3.3% over 30 days and -1.9% to -5.3% over 90 days, while her cross-ticker track record across 20 prior sells averaged +4.3% over 30 days and +3.4% over 90 days. Investors should note that this scheduled disposition does not reflect discretionary timing or conviction but rather proceeds from a pre-established plan set nearly one year prior.

Reddit CEO Steve Ladd Huffman sells 18,000 shares for $2.8M via 10b5-1 plan; stock down 45.3% from 52-week high

On 2026-05-15, CEO Steve Ladd Huffman executed 6 separate sales totaling 18,000 shares for $2,828,744.07 at prices ranging from $154.19 to $158.96, reducing his holdings to 411,195 shares. This transaction is part of a pre-arranged 10b5-1 trading plan adopted on 2025-05-19, meaning it was scheduled rather than discretionary. The stock is currently trading at $154.88, down 45.3% from its 52-week high of $282.95 and down 5.4% over the past 30 days, though it has gained 5.0% over 90 days. Across his prior 5 trades at Reddit, Huffman's dispositions have resulted in 30-day and 90-day declines ranging from -6.3% to -10.0%, whereas his cross-ticker track record shows an average 90-day return of +4.3%, suggesting his Reddit-specific outcomes diverge materially from his broader open-market activity.

Reddit CEO Steve Huffman exercises options and sells all resulting shares for ~$3.09M in a net-zero transaction

Reddit CEO Steve Huffman executed a classic "exercise-and-sell" transaction, acquiring shares through an options exercise and immediately disposing of all eighteen thousand resulting shares across nine sale tranches — leaving his net ownership position completely unchanged. The stock has staged a strong short-term rally and sits meaningfully below its longer-term highs, making this a sell into recent strength. Reddit itself is in robust financial shape, with rapidly growing revenue and consistent profitability, so this transaction reflects no obvious concern about the company's trajectory. What the historical record does reveal, however, is that all five of Huffman's prior sells in Reddit stock were poorly timed: every previous exit was followed by the stock rising afterward, and this pattern has been entirely uniform with no exceptions. Adding nine more sale tranches to that record doesn't change the fundamental nature of the transaction — it is a net-zero exercise-and-sell that converts an option grant into cash — but investors should be aware that Huffman's prior exits have consistently preceded further appreciation rather than declines.

Reddit COO Wong sells 39,167 shares for $6.3M in 7 transactions under pre-arranged 10b5-1 plan

Chief Operating Officer Jennifer L. Wong executed 7 separate sales totaling 39,167 shares for $6,324,169.03 on 2026-04-16 across a range of prices from $157.93 to $163.58. This transaction is part of a pre-arranged 10b5-1 trading plan adopted on 2025-05-16, meaning the sales were scheduled rather than discretionary. The multiple transactions at incrementally rising prices across a single trading day reduced her holdings by 3.5% from 1,127,618 shares to 1,088,451 shares. As a scheduled plan execution, this sale reflects a predetermined window and structure rather than a timing decision made in response to current market conditions.