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RDDT Reddit, Inc. Insider Trading

Latest: CEO & President Sold $3.1M of Shares · May 2026
4 filings analyzed · Latest 2026-06-02
Insider buys
0
Insider sells
4
Unique insiders
2
Direction
Net selling
June 2026
2026-06-02
medium
Steve Ladd Huffman Sell
CEO & President
18,000 shares
$3,134,316
@ $174.13
Significance 6/10

Reddit CEO Steve Huffman executes 8 scheduled sales of 18,000 shares for $3,134,315.61 under 10b5-1 plan

Steve Ladd Huffman executed 8 separate sales totaling 18,000 shares for $3,134,315.61 on 2026-05-29 under a pre-arranged 10b5-1 trading plan adopted on 2025-05-19, reducing his non-derivative holdings from 391,814 to 373,814 shares (-4.6%). The sales occurred across a price range of $167.59 to $176.09 with a blended average of $174.13, compared to the current price of $169.13 (-40.2% from the 52-week high of $282.95). Huffman retains 1,153,255 shares through derivative securities (stock options), so his overall position remains substantial. This transaction is scheduled, not discretionary, removing any timing inference; the filing itself carries the compliance structure of a planned program rather than a signal of changed conviction.

May 2026
2026-05-20
low
Wong Jennifer L. Sell
Chief Operating Officer
39,167 shares
$6,208,842
@ $158.52
Significance 4/10

Reddit COO Wong sells 39,167 shares for $6.2M via scheduled 10b5-1 plan on 2026-05-18

Jennifer L. Wong, Chief Operating Officer of Reddit, Inc., executed 7 separate sales totaling 39,167 shares for $6,208,842.12 on 2026-05-18, reducing her holdings from 1,127,618 to 1,088,451 shares. This transaction is part of a pre-arranged 10b5-1 trading plan adopted on 2025-05-16, meaning the sales were scheduled and not discretionary. The stock has declined 48.2% from its 52-week high of $282.95 and is currently trading at $146.72, down 11.8% over the past 30 days. Wong's prior same-ticker sales at RDDT (5 trades on 2026-04-16) showed negative 30-day and 90-day returns, with the most recent month showing -1.8% to -3.3% over 30 days and -1.9% to -5.3% over 90 days, while her cross-ticker track record across 20 prior sells averaged +4.3% over 30 days and +3.4% over 90 days. Investors should note that this scheduled disposition does not reflect discretionary timing or conviction but rather proceeds from a pre-established plan set nearly one year prior.

2026-05-19
low
Huffman Steve Ladd Sell
CEO & President
18,000 shares
$2,828,744
@ $157.15
Significance 4/10

Reddit CEO Steve Ladd Huffman sells 18,000 shares for $2.8M via 10b5-1 plan; stock down 45.3% from 52-week high

On 2026-05-15, CEO Steve Ladd Huffman executed 6 separate sales totaling 18,000 shares for $2,828,744.07 at prices ranging from $154.19 to $158.96, reducing his holdings to 411,195 shares. This transaction is part of a pre-arranged 10b5-1 trading plan adopted on 2025-05-19, meaning it was scheduled rather than discretionary. The stock is currently trading at $154.88, down 45.3% from its 52-week high of $282.95 and down 5.4% over the past 30 days, though it has gained 5.0% over 90 days. Across his prior 5 trades at Reddit, Huffman's dispositions have resulted in 30-day and 90-day declines ranging from -6.3% to -10.0%, whereas his cross-ticker track record shows an average 90-day return of +4.3%, suggesting his Reddit-specific outcomes diverge materially from his broader open-market activity.

2026-05-07
low
Huffman Steve Ladd Sell
CEO & President
18,000 shares
$3,092,449
@ $171.80
Significance 4/10

Reddit CEO Steve Huffman exercises options and sells all resulting shares for ~$3.09M in a net-zero transaction

Reddit CEO Steve Huffman executed a classic "exercise-and-sell" transaction, acquiring shares through an options exercise and immediately disposing of all eighteen thousand resulting shares across nine sale tranches — leaving his net ownership position completely unchanged. The stock has staged a strong short-term rally and sits meaningfully below its longer-term highs, making this a sell into recent strength. Reddit itself is in robust financial shape, with rapidly growing revenue and consistent profitability, so this transaction reflects no obvious concern about the company's trajectory. What the historical record does reveal, however, is that all five of Huffman's prior sells in Reddit stock were poorly timed: every previous exit was followed by the stock rising afterward, and this pattern has been entirely uniform with no exceptions. Adding nine more sale tranches to that record doesn't change the fundamental nature of the transaction — it is a net-zero exercise-and-sell that converts an option grant into cash — but investors should be aware that Huffman's prior exits have consistently preceded further appreciation rather than declines.

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