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EdgarHawk

Steve Ladd Huffman

CEO & President

Director Officer 10% Owner

Latest: CEO & President selling · April 2026

45 filings analyzed · 1 company · Latest 2026-06-17

Companies

Company Buys Sells Direction
Reddit, Inc. RDDT 0 481 Net selling

Activity

June 2026
2026-06-17 Reddit, Inc. RDDT
medium
Sell
18,000 shares
$3,208,606
Significance 5/10

Reddit CEO Steve Ladd Huffman sold 18,000 shares for $3,208,606.00 on 2026-06-15 under pre-arranged 10b5-1 plan

CEO Steve Ladd Huffman executed 12 separate sales totaling 18,000 shares for $3,208,606.00 on 2026-06-15 at prices ranging from $169.48 to $181.78, with a blended average price of $178.26. This transaction was executed under a pre-arranged 10b5-1 trading plan adopted on 2025-05-19, meaning it was scheduled rather than discretionary. The stock currently trades at $165.95, down 41.4% from its 52-week high of $282.95, though it has gained 4.3% over 30 days and 20.2% over 90 days. Post-transaction, Huffman retains 373,814 shares in non-derivative holdings, representing a 4.6% reduction from his prior position of 391,814 shares, with substantially larger derivative holdings of 1,135,255 shares remaining through stock options. The scheduled nature of this transaction under a 10b5-1 plan means the sale timing reflects predetermined execution rather than a discretionary market timing decision by the insider.

2026-06-02 Reddit, Inc. RDDT
medium
Sell
18,000 shares
$3,134,316
Significance 6/10

Reddit CEO Steve Huffman executes 8 scheduled sales of 18,000 shares for $3,134,315.61 under 10b5-1 plan

Steve Ladd Huffman executed 8 separate sales totaling 18,000 shares for $3,134,315.61 on 2026-05-29 under a pre-arranged 10b5-1 trading plan adopted on 2025-05-19, reducing his non-derivative holdings from 391,814 to 373,814 shares (-4.6%). The sales occurred across a price range of $167.59 to $176.09 with a blended average of $174.13, compared to the current price of $169.13 (-40.2% from the 52-week high of $282.95). Huffman retains 1,153,255 shares through derivative securities (stock options), so his overall position remains substantial. This transaction is scheduled, not discretionary, removing any timing inference; the filing itself carries the compliance structure of a planned program rather than a signal of changed conviction.

May 2026
2026-05-19 Reddit, Inc. RDDT
low
Sell
18,000 shares
$2,828,744
Significance 4/10

Reddit CEO Steve Ladd Huffman sells 18,000 shares for $2.8M via 10b5-1 plan; stock down 45.3% from 52-week high

On 2026-05-15, CEO Steve Ladd Huffman executed 6 separate sales totaling 18,000 shares for $2,828,744.07 at prices ranging from $154.19 to $158.96, reducing his holdings to 411,195 shares. This transaction is part of a pre-arranged 10b5-1 trading plan adopted on 2025-05-19, meaning it was scheduled rather than discretionary. The stock is currently trading at $154.88, down 45.3% from its 52-week high of $282.95 and down 5.4% over the past 30 days, though it has gained 5.0% over 90 days. Across his prior 5 trades at Reddit, Huffman's dispositions have resulted in 30-day and 90-day declines ranging from -6.3% to -10.0%, whereas his cross-ticker track record shows an average 90-day return of +4.3%, suggesting his Reddit-specific outcomes diverge materially from his broader open-market activity.

2026-05-07 Reddit, Inc. RDDT
low
Sell
18,000 shares
$3,092,449
Significance 4/10

Reddit CEO Steve Huffman exercises options and sells all resulting shares for ~$3.09M in a net-zero transaction

Reddit CEO Steve Huffman executed a classic "exercise-and-sell" transaction, acquiring shares through an options exercise and immediately disposing of all eighteen thousand resulting shares across nine sale tranches — leaving his net ownership position completely unchanged. The stock has staged a strong short-term rally and sits meaningfully below its longer-term highs, making this a sell into recent strength. Reddit itself is in robust financial shape, with rapidly growing revenue and consistent profitability, so this transaction reflects no obvious concern about the company's trajectory. What the historical record does reveal, however, is that all five of Huffman's prior sells in Reddit stock were poorly timed: every previous exit was followed by the stock rising afterward, and this pattern has been entirely uniform with no exceptions. Adding nine more sale tranches to that record doesn't change the fundamental nature of the transaction — it is a net-zero exercise-and-sell that converts an option grant into cash — but investors should be aware that Huffman's prior exits have consistently preceded further appreciation rather than declines.

April 2026
2026-04-17 Reddit, Inc. RDDT
high
Sell
18,000 shares
$2,851,237
Significance 7/10

Reddit CEO Huffman sells 18,000 shares at $156.41–$159.21 on April 15 for $2.9M; stock at $163.80

Steve Ladd Huffman executed 4 separate sales totaling 18,000 shares for $2,851,237.35 at blended average price $158.40, reducing his post-transaction holdings to 411,195 shares (-4.2% of prior position). The sales occurred at prices materially below the current trading price of $163.80, and the stock has risen 14.7% over the prior 30 days. Huffman's cross-ticker track record shows 20 prior sells with average 30-day returns of -8.2%, though outcomes at RDDT specifically remain limited to 5 recent trades on 2026-03-31 with no yet-measurable 90-day returns. Against a backdrop of robust fundamentals—annual revenue growth of +69.4%, net income of $162,663,000.00, and a relatively elevated P/E of 57.68—this sale by the CEO represents a material reduction in insider equity participation at a near-term rising price point.

2026-04-02 Reddit, Inc. RDDT
high
Sell
18,000 shares
$2,389,852
Significance 6/10

Reddit CEO Huffman sells 18,000 shares at blended average $132.77 on 2026-03-31; stock down 49.8% from 52-week high of $270.71.

Steve Ladd Huffman executed 8 separate sales totaling 18,000 shares for $2.4M on a single day (2026-03-31) at prices ranging from $126.40 to $134.84, with a blended average price of $132.77. The timing is notable: the stock is currently trading at $136.00, which is -49.8% from its 52-week high of $270.71 and down 43.8% over the last 90 days. Huffman's post-transaction holdings remain substantial at 411.2K shares, representing a -4.2% reduction from his pre-transaction position of 429.2K shares. His cross-ticker track record shows 20 prior open-market sales with an average 30-day return of -12.7%, though measurable outcomes on his 5 recent sales at Reddit (all on 2026-03-13) are not yet available. The context of a high-growth company (revenue growth +69.4%, net income $162.7M) trading at a P/E of 47.89 alongside a severe drawdown from all-time highs warrants close monitoring of the broader business fundamentals and stock trajectory.

March 2026
2026-03-17 Reddit, Inc. RDDT
high
Sell
18,000 shares
$2,391,428
Significance 6/10

Reddit CEO Huffman sells 18,000 shares for $2.4M on 2026-03-13; stock down 46.7% from 52-week high

Steve Ladd Huffman, Reddit's CEO & President, executed 5 separate sales totaling 18,000 shares for $2,391,428.00 at a blended average price of $132.86 on 2026-03-13, reducing his holdings from 429.2K to 411.2K shares (-4.2%). The timing is notable: the current price of $144.33 is elevated relative to the transaction prices (trading 8.6% above the blended average), yet the stock remains down 46.7% from its 52-week high of $270.71 and down 36.5% over the prior 90 days. Huffman's cross-ticker track record shows 20 prior sells with an average 30-day return of -13.8%, indicating a pattern of selling into weakness rather than peaks, though the same-ticker history at RDDT includes 5 recent sells on 2026-02-27 with measurable outcomes still pending. The company's fundamentals are strong—$584.9M quarterly revenue with 69.4% annual growth and net income of $162.7M—suggesting the sales may reflect portfolio management rather than fundamental concern.

2026-03-03 Reddit, Inc. RDDT
high
Sell
18,000 shares
$2,612,194
Significance 7/10

Reddit CEO Huffman sells 18,000 shares for $2.6M across 7 transactions on 2026-02-27; stock down 46.2% from 52-week high.

Steve Ladd Huffman, the CEO & President, executed 7 separate sales totaling 18,000 shares for $2,612,194.21, reducing his holdings from 429.2K to 411.2K shares on 2026-02-27. The blended average price across these sales was $145.12, while the current price is $145.69 and the stock has declined -46.2% from its 52-week high of $270.71; this sale occurred in the context of sharp recent momentum pressure (-19.2% over 30 days, -34.0% over 90 days). Huffman's cross-ticker track record shows 20 prior open-market sells with an average 30-day return of -27.2%, and his 5 most recent trades at Reddit itself (all on 2026-02-13) are too new to measure 90-day outcomes. The company's fundamentals remain strong with +69.4% annual revenue growth and $162.7M net income on $584.9M quarterly revenue, though the P/E of 51.30 reflects elevated valuation expectations. Investors should note the sale volume and timing against the stock's recent weakness.

February 2026
2026-02-18 Reddit, Inc. RDDT
high
Sell
18,000 shares
$2,498,644
Significance 6/10

CEO Steve Huffman sold 18,000 RDDT shares for $2,498,644.23 at blended avg $138.81; stock now $147.46, down 36.2% in 30 days.

Steve Huffman, CEO & President, executed 6 separate sales totaling 18,000 shares for $2,498,644.23 on 2026-02-13, reducing his stake from 466,576 to 448,576 shares. The sales occurred at prices ranging from $136.74 to $141.85, with a blended average of $138.81. Post-transaction, the current price stands at $147.46, indicating the CEO sold below current market levels. Stock performance has been volatile: the 30-day return is -36.2% and the 90-day return is -18.9%, placing current price 45.5% below the 52-week high of $270.71. Reddit's fundamentals show strong revenue growth at 69.4% annually with net income of $162,663,000.00, though the P/E of 51.92 reflects market pricing into high expectations. The timing of these sales—just 14 days after another series of sales on 2026-01-30—warrants attention given the stock's recent sharp declines and the magnitude of the insider's dispositions relative to holdings.

2026-02-03 Reddit, Inc. RDDT
high
Sell
18,000 shares
$3,297,178
Significance 6/10

Reddit CEO Steve Ladd sold 18,000 shares for $3.3M across 10 transactions on 2026-01-30 as stock down 31.6% in 30 days

CEO Steve Ladd executed 10 separate sales totaling 18,000 shares for $3,297,178.41 at a blended average price of $183.18, reducing his holdings by 3.9% to 448,576 shares. The timing is noteworthy: RDDT's current price of $165.41 is 38.9% below its 52-week high of $270.71, and the stock has declined 31.6% over the past 30 days alone, creating a sharp contraction in valuation contemporaneous with or immediately preceding this large diversification. His cross-ticker track record shows 20 prior sells with an average 90-day return of -22.6%, suggesting a historical pattern of selling into weakness rather than strength. The company remains fundamentally strong with +61.7% annual revenue growth and $162.7M in latest-quarter net income, though it was unprofitable over its most recent full fiscal year, creating potential tension between revenue momentum and near-term profitability."

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