Green Jeffrey Terry

TTD CEO Green Jeffrey Terry purchased 6.00M shares for $148.1M across 4 trades, Mar 2-4; stock now -72.0% from 52-week high, -15.4% in 30 days.

Green Jeffrey Terry, the President and CEO of Trade Desk, Inc., executed 4 separate purchases totaling 6,000,000 shares for $148,101,266.36 over March 2–4, 2026, at prices ranging from $23.49 to $25.08 per share. This represents a substantial personal investment and an expansion of his holdings from 0 to 6.00M shares. The timing is notable: the stock is currently trading at $25.17, representing a -72.0% decline from the 52-week high of $89.76, a -15.4% drop over the past 30 days, and a -36.0% decline over the past 90 days. His cross-ticker track record shows 20 prior sells with an average 90-day return of -45.0% and a 100.00% well-timed rate, indicating a strong historical pattern of selling ahead of declines; conversely, his 5 prior open-market transactions at TTD were all sells that were uniformly well-timed at the 90-day mark, consistently capturing downside declines of -32% to -55% after execution. The juxtaposition of this large accumulation against a backdrop of sustained stock weakness and his documented history of well-timed liquidations at this ticker warrants investor attention to the underlying drivers and rationale for the reversal in transaction direction.

TTD CEO Green sells 29,877 shares at $80.03–$80.08 for $2.4M; extends pattern of well-timed exits.

On 2025-05-12 and 2025-05-13, Trade Desk CEO Jeffrey Terry executed 4 separate sales totaling 29,877 shares (29.9K shares) for $2,391,160.02 ($2.4M) at a blended average price of $80.03. This represents a 4.3% reduction in his stated holdings, which now stand at 670,901 shares post-transaction. Critically, all 5 of Terry's prior trades at TTD were well-timed at the 90-day mark, with each prior sale followed by declines ranging from -34.1% to -35.9% over the subsequent 90-day period. His cross-ticker track record reinforces this pattern: 20 prior open-market sells achieved a 100% well-timed rate with a -50.5% average 90-day return, indicating consistent sell-timing discipline. The current stock price of $79.14 is -43.3% from its 52-week high of $139.51, placing this sale in a significantly depressed valuation environment relative to recent peaks. Combined with TTD's strong fundamentals—$616.0M quarterly revenue, +25.6% annual growth, and net income of $50.7M—this transaction stands out as a high-confidence insider disposition by the company's top executive during a cyclical trough.

TTD CEO sells 400,000 shares for $48.3M; stock down 41.3% from high, trading 29.8% lower in 30 days.

Green Jeffrey Terry, CEO of Trade Desk, Inc., executed 6 separate sales totaling 400,000 shares (400.0K shares) for $48,271,897.08 ($48.3M) on 2025-02-11 at a blended average price of $120.68, reducing his holdings by 37.2% to 674,036 shares (674.0K shares). The timing of this large liquidation is noteworthy: TTD shares have declined 41.3% from the 52-week high of $139.51 and are trading 29.8% lower over the past 30 days, placing them near the bottom of their annual range. The CEO's prior sales at TTD (5 trades on 2025-01-30, just 12 days before this filing) lack measurable 90-day outcomes, preventing direct pattern comparison. Investors should scrutinize whether this sustained selling activity reflects management's view of valuation post-decline, market conditions, or capital needs, especially given the elevated valuation multiple (P/E of 221.41) relative to the company's recent revenue growth of 23.3%.

TTD CEO Green sells 143,985 shares across 10 transactions on 2025-01-30 for $17,540,006.65, retains 714,036 shares post-sale

Green Jeffrey Terry, President and CEO of Trade Desk, executed 10 separate sales totaling 143,985 shares for $17,540,006.65 on 2025-01-30, with prices ranging from $120.12 to $124.11 and a blended average of $121.82. Post-transaction holdings of 714,036 shares represent a 16.8% reduction from pre-transaction levels of 858,021 shares. The filing contains a derivative-conversion transaction, meaning the Table I shares_after figure does not represent the insider's complete position, and this should be interpreted as a partial sale of a specific batch rather than a position exit. The current stock price of $117.94 sits 15.5% below the 52-week high and has declined 3.2% over the past 30 days, suggesting the sales occurred near recent strength. The company's strong fundamentals—annual revenue growth of 23.3% and net income of $94,158,000.00 in the latest quarter—provide context for evaluating whether this activity signals strategic positioning or routine portfolio management.

TTD CEO sells 922,158 shares over two days for $113.8M; post-sale holding of 730.4K shares represents 55.8% reduction in position

Jeffrey Terry, TTD's President and CEO, executed 17 separate sales totaling 922,158 shares for $113,826,515.72 across January 21–22, 2025, at a blended average price of $123.43. His holdings fall from 1.65M to 730.4K shares post-transaction. While the current stock price of $119.14 is -14.6% from the 52-week high of $139.51, the transaction occurred near intraday highs (with prices ranging from $120.85 to $125.99 across the two-day window). At the same ticker, Terry's prior sales include one from 2024-10-09 which delivered a 90-day return of +5.7%, indicating his prior TTD sales have not consistently preceded price declines. The multi-transaction structure and substantial dollar volume signal a deliberate execution rather than an isolated event, and the dividend/benefit status of this trade is not specified in the filing.

TTD CEO Jeffrey Green sells 18,207 shares for $2,283,821.03; stock down 14.8% from 52-week high, P/E 321.

Jeffrey Green, President and CEO of Trade Desk, executed 4 separate sales totaling 18,207 shares for $2,283,821.03 at blended average price $125.44 on 2025-01-07, reducing his holdings by 2.2%. The stock currently trades at $118.80, down 14.8% from its 52-week high of $139.51 and down 11.4% over the past 30 days, suggesting the insider sold into relatively elevated valuations. His prior trades at TTD show a 0% well-timed rate at the 90-day mark—none of his previous 5 sales at this ticker were followed by declines—indicating his historical timing pattern here has not been predictive of near-term weakness. The company's fundamentals remain strong with revenue growth of 23.3% year-over-year and net income of $94,158,000.00, though the stock trades at a notably elevated P/E of 321.08.

TTD President/CEO Green sells 80,649 shares for $9.3M in 2 transactions, retaining 7,330 shares (-91.7% of holdings).

Green Jeffrey Terry executed 2 separate sales totaling 80,649 shares for $9,314,615.97 on 2024-10-09, reducing his holdings from 88.0K to 7.3K shares. The sales occurred at prices of $114.91 and $115.65, with a blended average of $115.50, very near the current price of $117.90 and the 52-week high. Coming just 2 days after 3 additional sales on 2024-10-07 and 2 more on 2024-10-04—5 consecutive trading days of disposals—this represents a sustained liquidation pattern. The timing aligns with strong recent price momentum (+16.0% over 30 days, +18.5% over 90 days) and positions the CEO near the 52-week peak. While his cross-ticker track record shows an average 30-day return of +5.8% after prior sells, prior trades at TTD lack measurable outcomes, and the P/E of 318.65 reflects the elevated valuation environment. The near-total reduction in CEO holdings warrants attention to broader strategic or personal financial circumstances driving the disposition.

TTD CEO Green sold 400,000 shares for $45.1M across 5 transactions (Oct 4–7), reducing stake 82% to 88.0K shares

Green Jeffrey Terry, President and CEO of Trade Desk, Inc., executed 5 separate sales totaling 400,000 shares for $45,052,383.85 at an average price of $112.63 across October 4–7, 2024. This represents a reduction of 82.0% of his pre-transaction holdings from 487,979 shares to 87,979 shares—a material liquidation of his stake during a period when TTD has appreciated 14.2% over 30 days and 14.7% over 90 days, now at $114.53, at the top of its 52-week range. His cross-ticker historical track record shows sells averaging +9.2% return over 30 days and +8.8% over 90 days, with a 0.00% well-timed rate, indicating these prior sales have not preceded declines. The timing of this large stake reduction merits investor scrutiny given the stock's recent strength and the CEO's dramatic reduction in direct ownership, now holding only 88.0K shares post-sale.

CEO Green sold 400,000 shares (400.0K shares) for $43,964,293.82 across 6 transactions Sept 25-26, reducing stake by 65.9%.

Green Jeffrey Terry, President and CEO of Trade Desk, Inc., executed 6 separate sales totaling 400,000 shares for $43,964,293.82 at a blended average price of $109.91 over September 25-26, 2024, materially reducing his holdings from 607,330 shares to 207,330 shares. This 65.9% reduction in post-transaction holdings represents a substantial liquidation of CEO equity during a period when the stock trades near its 52-week high of $110.79 (current price $109.45, -1.2% from high) and has appreciated +7.1% over the prior 30 days and +12.1% over 90 days. The timing and magnitude of this sale warrants scrutiny given the company's strong recent fundamentals—annual revenue growth of +23.3%, latest quarterly revenue of $584,550,000.00, and net income of $85,029,000.00—which might ordinarily support retention of executive equity. Notably, his cross-ticker historical 90-day well-timed rate of 0.00% indicates a pattern of selling into strength rather than before declines.

TTD CEO Green sold 400,000 shares ($43.6M) at $109.08 avg; stock at $110.79; reduces stake by 41.4%

Jeffrey Terry Green, President and CEO of Trade Desk, executed 5 separate sales totaling 400,000 shares for $43,630,572.41 between September 20–23, 2024, reducing his holdings from 965,180 to 565,180 shares (a -41.4% reduction in stake). The transactions occurred as TTD traded near its 52-week high of $110.79, with the blended average sale price of $109.08 positioning the sales within 1.5% of the peak. Across his cross-ticker insider selling history, Green's prior 20 sales averaged +12.1% return over 90 days, indicating that his prior sells have occurred before subsequent stock appreciation—a pattern of poorly timed exits. His same-ticker history at TTD shows 1 measurable 90-day outcome (April 2024), which was also poorly timed (+9.8%). The concentrated nature of this 400K-share liquidation—41.4% of his pre-transaction stake in a single week—significantly reduces his equity alignment with shareholders and warrants investor attention to whether subsequent corporate disclosures or trading signals validate the timing of this disposition.