Starrs Artie

HOG President & CEO Starrs buys 15,000 shares at $19.10; cluster buy amid -39.5% from 52-week high

Starrs Artie (President & CEO) purchased 15,000 shares of Harley-Davidson at $19.10 on 2026-03-09, initiating a new position of 15,000 shares (15.0K shares post-transaction). The buy occurs in a cluster context—2 other insiders also bought within the past 14 days—suggesting coordinated confidence at current valuation. The stock trades -39.5% from its 52-week high of $31.03 and is down -8.4% over 30 days and -14.2% over 90 days, indicating elevated price weakness. Harley-Davidson's fundamentals show annual revenue decline of -13.8% year-over-year, net income of $377.4M on quarterly revenue of $1.3B, and a P/E of 5.46. The presence of a cluster buy during a sustained drawdown warrants attention to whether management sees stabilization potential at these levels.

CEO Artie Starrs sells 106,734 shares of Topgolf (MODG) for $921,836.59, halving stake from 212,557 shares to 105,823 shares

Artie Starrs, CEO of Topgolf, executed 2 separate sales on 2025-08-12 totaling 106,734 shares at a blended average price of $8.64, reducing his holdings by -50.2% from 212,557 shares to 105,823 shares. The company faces near-flat revenue growth (-1.1% annual growth) and was unprofitable over its most recent full fiscal year, while the stock trades -28.6% below its 52-week high. A 50% reduction of CEO equity is a substantial step that occurs in contexts ranging from portfolio adjustment to liquidity needs, and occurs against a backdrop of weak fundamentals—though the magnitude alone warrants investor attention given the leadership's commitment signal through retained holdings.