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EdgarHawk

Junhua Wu

Chief Strategy Officer

Director Officer

Latest: Chief Strategy Officer buying · June 2026

9 filings analyzed · 1 company · Latest 2026-06-22

Companies

Company Buys Sells Direction
Baozun Inc. BZUN 10 0 Net buying

Activity

June 2026
2026-06-22 Baozun Inc. BZUN
medium
Buy
18,500 shares
$52,540
Significance 6/10

Baozun CSO Junhua Wu buys 18,500 BZUN shares at $2.84, totaling $52,540.00, lifting holdings to 224,770 shares

Junhua Wu, Chief Strategy Officer at Baozun Inc., purchased 18,500 shares at $2.84, bringing his post-transaction holdings to 224,770 shares — a +9.0% increase versus his pre-transaction position of 206,270 shares. This is Wu's sixth open-market purchase at BZUN, following 5 prior trades at this ticker, with the most recent measurable outcome (the 2026-04-13 buy) showing a 30d return of +10.8%. The stock currently sits at $2.79, which is -42.8% from its 52-week high of $4.88, though it has gained +29.2% over the prior 90 days. Wu's cross-ticker track record spans 9 prior buys with an average 30-day return of +11.6%, though same-ticker 90-day outcomes at BZUN remain largely unmeasurable given the recency of his purchases.

2026-06-15 Baozun Inc. BZUN
medium
Buy
18,000 shares
$48,420
Significance 6/10

CSO Junhua Wu purchases 18,000 BZUN shares at $2.69; 5th buy in 6 weeks amid 43.6% pullback from 52-week high

Junhua Wu, Chief Strategy Officer, purchased 18,000 shares at $2.69 on 2026-06-11, representing a 9.6% increase to his holdings of 206.3K shares post-transaction. This is the fifth buy transaction by Wu at BZUN within a six-week span (2026-04-10 through 2026-06-11), with the stock currently trading at $2.75, down 43.6% from its 52-week high of $4.88. While Wu's cross-ticker track record shows 8 prior buys with an average 30-day return of +11.6%, his same-ticker history at BZUN shows two completed measurements: a +10.8% 30-day return on the 2026-04-13 buy and a +14.6% 30-day return on the 2026-04-10 buy. The sustained accumulation pattern during a significant stock decline warrants examination of whether Wu's prior BZUN timing success (both early trades showed positive 30-day outcomes) extends to this current position, though 90-day outcomes for these recent trades remain unmeasurable.

2026-06-03 Baozun Inc. BZUN
high
Buy
20,000 shares
$54,000
Significance 7/10

CSO Junhua Wu buys 20,000 BZUN shares at $2.70; 11.9% holdings increase; 4 of 5 prior BZUN buys well-timed at 90-day mark.

Junhua Wu, Chief Strategy Officer of Baozun Inc., purchased 20,000 shares at $2.70 on 2026-06-01, increasing his holdings from 168,270 to 188,270 shares (an 11.9% increase). His prior trading history at BZUN shows a consistent pattern of well-timed buying: 4 of 5 prior buys achieved positive 90-day returns, ranging from +1.6% to +5.4%, with one of the five resulting in a small negative return of -0.4%. The current price of $2.68 sits near the recent transaction price, down 45.1% from the 52-week high of $4.88. The timing pattern in his same-ticker history—where four consecutive buys in late March and early April 2026 generated measurable gains in the 90-day window—demonstrates consistent execution at opportune moments. This current purchase continues a sustained pattern of open-market accumulation in BZUN, warranting investor attention to the technical and fundamental context that may have prompted this ongoing position building.

2026-06-01 Baozun Inc. BZUN
high
Buy
19,500 shares
$49,920
Significance 7/10

Chief Strategy Officer Junhua Wu buys 19,500 shares of BZUN at $2.56; 4 of 5 prior buys at this ticker showed positive 90-day returns.

Wu purchased 19,500 shares at $2.56, increasing his holdings by 13.1% to 168,270 shares. His prior trading history at Baozun shows a consistent pattern of well-timed purchases: 4 of 5 prior buys at BZUN were followed by positive 90-day returns, ranging from 1.6% to 5.4%. This latest buy occurs while the stock is -46.9% from its 52-week high and -6.2% over the past 30 days, providing context for the purchase price relative to recent trading levels. The sustained pattern of positive outcomes on same-ticker purchases suggests the insider has demonstrated reliable execution in timing entries at this stock.

May 2026
2026-05-28 Baozun Inc. BZUN
high
Buy
10,000 shares
$25,500
Significance 7/10

CSO Junhua Wu buys 10,000 BZUN shares at $2.55; 4 of 5 prior same-ticker buys posted positive 90-day returns.

Junhua Wu, Chief Strategy Officer, purchased 10,000 shares of Baozun Inc. at $2.55 on 2026-05-26, increasing his holdings to 148,770 shares. The transaction occurs while the stock trades 48.2% below its 52-week high and 9.6% below its 30-day average. Wu's same-ticker purchase history shows 4 of his 5 prior buys at BZUN resulted in positive 90-day returns, with a timing pattern suggesting earlier purchases were well-timed to subsequent stock appreciation. His cross-ticker track record across all holdings demonstrates an 80.00% 90-day win rate and an average 90-day return of 2.9%. This purchase follows a consistent pattern of BZUN acquisitions dating to late March 2026, with the current transaction indicating continued accumulation by a senior executive during a period of price weakness.

April 2026
2026-04-14 Baozun Inc. BZUN
medium
Buy
16,456 shares
$40,492
Significance 4/10

BZUN CSO Wu Junhua bought 16,456 shares across 2 transactions (Apr 10–13) at avg $2.46, now worth $2.62; holdings rise to 138.8K shares.

Wu Junhua, Chief Strategy Officer of Baozun Inc., executed 2 separate open-market purchases totaling 16,456 shares for $40,491.96 at a blended average price of $2.46 per share on April 10 and April 13, 2026. The current stock price of $2.62 stands 45.1% below its 52-week high of $4.77, having declined 12.4% over the past 90 days despite a recent 9.2% 30-day gain. His prior three trades at BZUN (all purchases on March 31, April 2, and April 8) are too recent to measure 90-day outcomes. These purchases represent a 13.5% increase to his post-transaction holdings of 138.8K shares and follow a cross-ticker track record of 3 prior buy transactions, though timing outcomes remain immeasurable for recent BZUN activity.

2026-04-10 Baozun Inc. BZUN
medium
Buy
30,886 shares
$78,450
Significance 5/10

CSO Wu Junhua purchases 30,886 shares of BZUN at $2.54, expanding stake by 33.8% to 122,314 shares amid -49.3% drawdown from 52-week high

Wu Junhua, Chief Strategy Officer, purchased 30,886 shares at $2.54 on 2026-04-08, increasing his holdings from 91,428 to 122,314 shares—a 33.8% increase in his position. The purchase occurs with BZUN trading at $2.42 (current), down 49.3% from its 52-week high of $4.77 and down 15.4% over the prior 90 days. Wu has executed three prior open-market purchases at BZUN within days of this transaction (2026-04-10, 2026-04-02, and 2026-03-31), all with outcomes not yet measurable. Notably, his cross-ticker track record shows 3 prior buys historically, though timing outcomes for same-ticker trades cannot yet be assessed. The filing indicates cumulative insider buying activity at depressed valuations but provides no context regarding the motivation or timing orchestration of these clustered purchases.

2026-04-06 Baozun Inc. BZUN
low
Buy
30,000 shares
$74,019
Significance 4/10

Chief Strategy Officer Wu Junhua buys 30,000 BZUN shares at $2.47 on 2026-04-02, second consecutive day purchase

Wu Junhua, Chief Strategy Officer, purchased 30,000 shares at $2.47 on 2026-04-02, the day after an identical 30,000-share purchase at the same price, increasing his holdings by 48.8% to 91,428 shares total. The stock currently trades at $2.54, down 46.8% from its 52-week high of $4.77. This represents his first documented open-market activity as an insider at BZUN, so no prior timing pattern exists at this ticker. The consecutive-day nature and identical size of both purchases suggests a pre-planned accumulation rather than opportunistic buying at depressed levels.

2026-04-01 Baozun Inc. BZUN
medium
Buy
14,000 shares
$33,597
Significance 5/10

CSO Wu Junhua bought 14,000 shares of BZUN at $2.40, raising holdings to 61,428 shares (+29.5%); stock down 49.9% from 52-week high.

Wu Junhua, Chief Strategy Officer, purchased 14,000 shares at $2.40 on 2026-03-31, increasing his holdings by 29.5% to 61,428 shares. The transaction occurred when the stock trades at $2.39 current price, down 49.9% from the 52-week high of $4.77 and down 10.2% over the past 90 days. The magnitude of the purchase relative to pre-transaction holdings and the current depressed price level relative to recent range warrant tracking, though without knowledge of whether this purchase was scheduled via a trading plan, the discretionary intent remains ambiguous. Investors should monitor whether this accumulation pattern continues or whether additional context on the transaction motivations emerges in future filings.

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