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EdgarHawk

KING A BRENT

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Officer
2 filings analyzed · 1 company · Latest 2025-05-30

Companies

Company Buys Sells Direction
Performance Food Group Co PFGC 0 14 Net selling

Activity

May 2025
medium
Sell
23,970 shares
$2,143,077
Significance 5/10

PFGC insider Brent King sold 23,970 shares (24.0K) in 9 transactions on 2025-05-28/29 for $2,143,076.66 (avg $89.41)

Brent King executed 9 separate sales totaling 23,970 shares for $2,143,076.66, reducing his holdings by -28.2% from 84,922 to 60,952 shares. The sales occurred at prices ranging from $87.83 to $90.04 per share over two consecutive trading days, with a blended average of $89.41. The timing is notable given PFGC's recent momentum: the stock is up +11.0% over 30 days and +5.2% over 90 days, standing at $89.56 (only -1.5% from its 52-week high of $90.93). However, King's prior timing at this ticker has not favored prediction accuracy—his 2 prior PFGC sales on 2024-11-18 subsequently produced +1.6% and +2.1% 30-day returns, well short of capturing the run; neither was well-timed at the 90-day mark. The current P/E of 37.32 and market cap of $14.0B place valuation context around the decision, though fundamentals (revenue $15.3B, net income $58.3M, annual growth +1.8%) remain stable.

November 2024
medium
Sell
21,399 shares
$1,785,542
Significance 5/10

PFGC CFO Brent King sells 21,399 shares for $1.8M; retains 76,873 shares post-sale

Brent King executed 2 separate sales totaling 21,399 shares for $1,785,542.29 on 2024-11-18 at blended average price $83.44, reducing his holdings by -21.8% to 76,873 shares. The transaction occurred near the 52-week high (current price $82.84 is -5.5% from the peak of $87.62), and Performance Food Group's fundamentals show modest revenue growth of +1.8% year-over-year with a high P/E of 30.46. The sales represent a material reduction in a significant insider position but retain substantial equity ownership; the magnitude and timing relative to valuation and recent price levels merit investor attention as context for assessing insider positioning.

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