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WEST Westrock Coffee Co Insider Trading

Latest: Director Bought $267K of Shares · May 2026

Multiple insiders have been active at Westrock Coffee Co (WEST): 7 distinct insiders account for 24 buy filings and 1 sell filing as of Jun 2026. Its highest-significance filing in the last 90 days: Director Joe T Ford bought $267K, transaction dated May 2026.

25 filings analyzed · Latest 2026-06-02

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Buys
24
Sells
1
Insiders
7
Direction
Net buying

Westrock Coffee Co leadership

CEO
Scott T. Ford — Chief Executive Officer
CFO
T. Christopher Pledger — Chief Financial Officer
COO
William A. Ford — Chief Operating Officer
General Counsel
Robert P. McKinney — Chief Legal Officer and Corporate Secretary
Chair
Joe T. Ford — Co-Founder and Chairman

Historically, medium-priority insider buys have outperformed the S&P 500 by a median ~1% over the 30 days after the trade — the edge is concentrated in that first month (n ≈ 7,162, 2024-2026). Past results don't predict the future. How we measure this ↗

June 2026
2026-06-02
medium
3,000 shares
$24,120
@ $8.04
Significance 6

Director Joe T Ford buys 3,000 shares of WEST at $8.04; prior 4 of 5 trades well-timed at 90-day mark.

Joe T Ford, a director at Westrock Coffee Co, purchased 3,000 shares at $8.04 on 2026-06-01 for $24,120.00, bringing his holdings to 544,916 shares. This represents a +0.6% increase versus pre-transaction holdings. His same-ticker history shows a strong pattern: 4 of his 5 prior WEST purchases were well-timed, with the most recent buy on 2026-05-14 followed by flat 90-day returns, while his 2026-03-17 purchase delivered a +84.8% 90-day return. Current stock price of $7.97 is -11.2% from the 52-week high of $8.98, but the stock has appreciated +35.1% over the past 30 days and +96.3% over 90 days. The company is currently unprofitable (full-year net income negative) despite strong annual revenue growth of +39.8%, creating a conflicting fundamental backdrop against Ford's consistent pattern of well-timed entries at this ticker.

May 2026
2026-05-15
high
31,500 shares
$266,630
@ $8.46
Significance 7

Director Joe T Ford purchases 31,500 shares (31.5K) for $266,630.00 at WEST in 4 transactions, raising stake to 273,000 shares

Joe T Ford executed 4 separate purchases totaling 31,500 shares for $266,630.00 on 2026-05-13 and 2026-05-14, increasing his holdings from 241,500 to 273,000 shares. His prior purchases at Westrock Coffee show mixed timing outcomes: his two most recent buys (2026-03-17 and 2026-03-13) each generated 90-day returns of +81.7% and +113.3% respectively, while two earlier purchases produced 90-day losses of -19.2% and -14.2%; across his five trades at this ticker, 3 of 5 prior buys were well-timed at the 90-day mark. The stock has recently rallied—rising 65.4% over the past 30 days and 68.7% over the past 90 days—yet currently trades at $8.45, which is 5.9% below its 52-week high. The company remains unprofitable with net income of $-8.5M despite strong revenue growth of +39.8% year-over-year, creating a fundamental backdrop of profitability risk that contrasts with the recent price momentum and this director-level accumulation.

March 2026
2026-03-17
medium
55,000 shares
$253,000
@ $4.60
Significance 4

Director Ford buys 55,000 shares of WEST at $4.60; stock down 42.1% from 52-week high despite +39.8% revenue growth.

Director Joe T Ford purchased 55,000 shares ($253.0K) on 2026-03-17, just 4 days after an earlier buy on 2026-03-13, bringing his holdings to 533,916 shares (+11.5% increase). The stock currently trades at $4.54, down 42.1% from its 52-week high of $7.84 and down 9.4% over the past 30 days. Westrock Coffee posted 39.8% annual revenue growth with a market cap of $439.8M but remains unprofitable, posting a net loss of $19.1M in its latest quarter and negative full-year earnings. Ford's same-ticker history shows mixed results: 1 of 4 prior measurable buys at WEST was well-timed at the 90-day mark (the 2025-11-24 buy delivered +19.7% over 90 days), while the other three trades experienced 90-day declines ranging from -12.6% to -19.2%. His cross-ticker track record across 20 prior buys shows a 31.58% win rate with average 90-day returns of -4.6%, suggesting modest consistency in timing. The rapid succession of buys amid depressed price levels and the company's unprofitable status merit observation, though the modest purchase size relative to market cap limits immediate material significance.

2026-03-16
medium
45,000 shares
$176,400
@ $3.92
Significance 4

Director Joe T Ford buys 45,000 WEST shares at $3.92; stock down 42.4% from 52-week high at $7.84.

Director Joe T Ford purchased 45,000 shares of Westrock Coffee Co at $3.92 on 2026-03-13, increasing his holdings from 433,916 to 478,916 shares (+10.4%). The buy occurs at a notable discount to the 52-week high of $7.84, with the stock currently trading at $4.52 (down 42.4% from that high and down 9.8% over the past 30 days). However, Ford's historical track record across all tickers shows a 35% 90-day win rate with an average 90-day return of -4.1%, and his prior four consecutive buys at Westrock (May–September 2025) each posted negative 90-day returns ranging from -11.3% to -19.2%. The company remains unprofitable with a net loss of $19.1M over the most recent full fiscal year, though revenues grew 39.8% year-over-year to $354.8M. This purchase represents a lower-priced re-entry relative to his prior accumulation, but the consistent pattern of negative post-purchase returns at this specific ticker and Ford's weak cross-ticker timing record warrant attention.

December 2025
2025-12-11
medium
CHIEF EXECUTIVE OFFICER
100,000 shares
$414,000
@ $4.14
Significance 5

CEO Scott Ford buys 100.0K shares at $4.14 amid 90-day decline; unprofitable company down -1.6% YoY

Chief Executive Officer Scott T. Ford purchased 100,000 shares at $4.14 on 2025-12-10, increasing his holdings to 506.4K shares, a 24.6% increase from prior holdings. The transaction occurred during weak momentum: WEST stock has declined -21.8% over the past 90 days and trades at $4.19, down -46.6% from its 52-week high of $7.84. The company's fundamentals present headwinds, with revenue declining -1.6% year-over-year and the business generating a net loss of $-19.1M on quarterly revenue of $354.8M, signaling continued operational challenges. Ford's prior transactions at WEST (buys on 2025-11-20 and 2025-11-11) remain early and lack measurable 90-day outcomes, while his cross-ticker track record shows 2 prior buys with no well-timed executions at the 90-day mark, leaving an open question about the efficacy of his buy timing in this environment.

November 2025
2025-11-24
medium
20,000 shares
$82,400
@ $4.12
Significance 3

Director Ford buys 20.0K WEST shares at $4.12; stock down 51.3% from 52-week high amid unprofitability and 4-insider cluster buy.

Director Joe T. Ford purchased 20,000 shares at $4.12 on 2025-11-24, boosting holdings by 4.8% to 433.9K shares, while Westrock Coffee trades 51.3% below its 52-week high of $8.26 and the company carries negative full-year net income of -$19.1M on revenue of $354.8M. His prior five trades at WEST are all buys, yet 0 of 4 measurable 90-day outcomes were positive, with returns ranging from -7.2% to -15.3%, indicating a pattern of poor timing on this ticker. The transaction occurs within a cluster of 4 other insider buys in the past 14 days, though the broader pattern—Ford's cross-ticker track record of 20 prior buys averaging -9.1% over 30 days and -4.2% over 90 days with a 36.84% win rate—suggests a longstanding challenge with open-market purchase timing across his portfolio. The combination of persistent unprofitability, depressed valuation relative to recent highs, and repeated buy activity alongside deteriorating price action (30-day and 90-day declines of -22.5% and -32.2% respectively) warrants scrutiny of the underlying business fundamentals and whether cluster activity signals conviction in a near-term turnaround or reflects other factors.

2025-11-21
medium
CHIEF EXECUTIVE OFFICER
50,000 shares
$217,500
@ $4.35
Significance 5

CEO Scott T. Ford buys 50.0K shares at $4.35; stock down -50.2% from 52-week high amid cluster buys

Scott T. Ford, CEO of Westrock Coffee Co (WEST), purchased 50,000 shares at $4.35 on 2025-11-20, increasing his holdings by 14.0% to 406,401 shares. The transaction occurred in a context of material stock weakness: the current price of $4.11 is -50.2% from the 52-week high of $8.26, and the stock has declined -18.1% over the past 30 days and -36.9% over 90 days. Notably, this purchase is part of a cluster pattern, with 3 other insiders also buying within the past 14 days at WEST, and Ford himself purchased 30,000 shares on 2025-11-11, nine days prior. The company is unprofitable, with net income of -$19.1M on revenue of $354.8M in the latest quarter, though the stock's near-50% decline from its recent peak may be an independent market reaction. The convergence of multiple insider purchases during a downturn and the CEO's own doubled-down buying in consecutive weeks merits tracking alongside the company's ongoing path to profitability.

2025-11-19
high
150,000 shares
$620,950
@ $4.14
Significance 6

Director Kruczek purchases 150,000 shares across 3 transactions at WEST; holdings rise 79.7% to 338.2K shares as stock trades -49.5% from 52-week high

Robert Patrick Kruczek, Director at Westrock Coffee Co, executed 3 separate purchases totaling 150,000 shares for $620,950.00 (blended average $4.14) between 2025-11-17 and 2025-11-19, raising his holdings by 79.7% from 188.2K to 338.2K shares. The purchases occurred after the stock declined 19.6% over the prior 30 days and 32.7% over 90 days, trading at a 49.5% discount from its 52-week high of $8.26. The company is currently unprofitable (net income of $-19.1M) with flat revenue growth (-1.6% annually). Concurrent buying by 3 other insiders within the same 14-day window creates a cluster pattern; Kruczek's own prior trades at this ticker showed 2 of 3 well-timed at the 90-day mark, though his cross-ticker record averaged -13.9% 30-day returns. The magnitude of accumulation in a distressed-valuation context warrants monitoring of the company's operational recovery trajectory and whether this concentration reflects asymmetric conviction or other factors.

2025-11-12
medium
CHIEF FINANCIAL OFFICER
2,150 shares
$8,299
@ $3.86
Significance 4

CFO Thomas Christopher bought 2,150 shares of WEST at $3.86 (Nov 12); stock now -52.5% from 52-week high, company unprofitable.

CFO Thomas Christopher purchased 2,150 shares of Westrock Coffee at $3.86 on 2025-11-12, increasing his holdings by 0.5% to 400,868 shares. The purchase occurred as the stock trades at $3.92, down 52.5% from its 52-week high of $8.26 and down 39.4% over the past 90 days. While his prior buy at this ticker in 2023-11-16 showed a 90d return of +24.0%, the company's current fundamentals are concerning: net income of $-19.1M (unprofitable), annual revenue growth of -1.6%, and a market cap of $379.6M. A cluster pattern of 2 other insiders also buying within the past 14 days suggests coordinated interest, though this represents a modest position addition (+0.5%) for an executive whose historical cross-ticker win rate stands at 100% over 1 prior buy.

2025-11-12
high
CHIEF OPERATING OFFICER
28,311 shares
$126,829
@ $4.48
Significance 7

COO William A Ford buys 28,311 shares for $126,828.82 at blended $4.48; stock down -39.4% in 90 days, company unprofitable.

Ford, Chief Operating Officer at Westrock Coffee, executed 4 separate purchases totaling 28,311 shares for $126,828.82 on 2025-11-11 at an average price of $4.48, bringing his post-transaction holdings to 3,925 shares. The company is currently unprofitable (net income of $-19,103,000.00 for the most recent full fiscal year) and the stock has declined -39.4% over the past 90 days and is trading at $3.92, down -52.5% from its 52-week high of $8.26. Notably, a cluster pattern is present: 2 other insiders also bought within the past 14 days. Ford's prior trades at this ticker show he has captured positive 90-day returns in 4 of 5 prior buys, with timing success rates particularly strong in late 2023, though more recent 2024-2025 purchases have underperformed in the 30-day window. The current purchase occurs in a severely depressed price environment relative to the 52-week range, coinciding with concurrent insider buying activity by others at the company.

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