EFX EQUIFAX INC Insider Trading

CFO John W Jr Gamble sold 3,500 shares of EFX for $617,890, reducing holdings by 4.5% amid stock weakness and mixed prior exit timing.

CFO John W Jr Gamble sold roughly 4.5% of his EFX holdings while the stock trades significantly below its 52-week high and over the past several months has declined. This is his 17th open-market sale in the 36-month window, reflecting a consistent pattern of dispositions rather than acquisitions—he has not purchased EFX shares on the open market since at least 2023. His prior five sales at EFX show mixed timing results: at the 30-day horizon, three of those sales were poorly-timed as the stock rose afterward, while two were well-timed as the stock fell; over 90 days, the pattern inverts, with four of five sales followed by declines and only one followed by gains. This conflicting evidence across timeframes suggests no clear predictive pattern in his exit decisions. The underlying company remains profitable with growing revenue, though the stock's recent decline has moved it well below its 52-week highs, making this sale noteworthy primarily for its consistency with his established pattern of regular dispositions rather than for any clear signal about near-term direction.

CEO Mark W Begor sold 37,791 shares at blended avg $172.40 (4 sales totaling $6.5M) under 10b5-1 plan

CEO Mark W Begor executed 4 separate sales totaling 37,791 shares for $6,515,210.06 on 2026-04-24, reducing his holdings from 309,521 to 271,730 shares (a 12.2% reduction). This transaction was part of a pre-arranged 10b5-1 trading plan, meaning it was scheduled and not discretionary. As a routine, plan-based divestiture by the CEO, this represents mechanical portfolio execution rather than a discretionary signal about near-term stock direction or fundamental outlook.

CFO John W. Gamble Jr. sold 4,500 EFX shares at $195.72 (2026-02-23); stock down 7.6% in 30 days post-sale.

John W. Gamble Jr., EVP/CFO/COO at Equifax, sold 4,500 shares for $880,740.00 on 2026-02-23 at $195.72 per share, reducing his holdings to 58,921 shares. The stock has declined 7.6% over 30 days since the sale and currently trades at $198.12, down 29.4% from its 52-week high of $280.54. Examining his prior 5 trades at EFX, 3 were followed by negative 90-day returns (well-timed for sells at -7.6%, -16.2%, and -6.1%), though the most recent November 2025 sale also declined 7.6% at 90 days. His cross-ticker sell track record shows a 63.64% well-timed rate with an average 30-day return of +4.7% and 90-day return of +3.1%—an asymmetry suggesting his typical sells have captured modest gains within a month but faced headwinds afterward. The current 30-day price performance (-7.6%) aligns with his same-ticker pattern when outcomes have been unfavorable longer-term, warranting observation of whether this sale precedes further deterioration or represents a temporary dip in a higher-trajectory recovery.

EVP Mao Cecilia buys 2,400 shares of EFX at $193.72 amid -30.4% drawdown from 52-week high

Mao Cecilia, Chief Product Officer, purchased 2,400 shares for $464,928.00 at $193.72 on 2026-02-18, increasing her holdings by 29.2% to 10,623 shares post-transaction. The purchase occurred while EFX trades at $195.30, down 30.4% from its 52-week high of $280.54 and down 6.3% over the past 30 days. The stock's significant decline from peak levels, combined with the executive's material accumulation of shares in her own company, represents a direct capital commitment at depressed valuation levels. Given her product leadership role and the company's stable fundamentals (P/E of 32.88, $1.5B quarterly revenue, +6.9% annual growth), the insider purchase into weakness warrants observation of whether this reflects conviction at current prices or whether post-transaction stock action will validate or contradict the entry point.

CTO Jamil Farshchi sells 7,380 shares (15.6% of holdings) for $1.4M at $196.45 avg; stock down 32.9% from 52-week high

Jamil Farshchi, EVP and Chief Technology Officer, executed 2 separate sales totaling 7,380 shares for $1,449,815.82 on 2026-02-10 and 2026-02-11 at prices of $195.81 and $199.87 respectively. The sales reduce his holdings by 15.6%, from 47,249 shares to 39,869 shares. The transaction timing is notable: Equifax stock is down 32.9% from its 52-week high of $280.54, currently trading at $188.18, which is below the sale prices of $196.45 (blended average). Farshchi's prior 3 sales at Equifax show a 66.67% well-timed rate at the 90-day mark, with his most recent EFX sale (2025-10-27) followed by a 12.2% decline over 90 days. However, his track record is not uniform: the 2025-02-12 sale saw a +10.3% 90-day return, indicating not all prior sales preceded declines. The current market environment—with EFX shares down 13.5% over 30 days and 9.2% over 90 days—suggests the timing of these recent sales may align with the insider's demonstrated 90-day pattern at this ticker.

EFX CEO Begor sells 37,791 shares for $7.6M via 10b5-1 plan on 2026-02-10

CEO Mark W Begor executed 11 separate sales totaling 37,791 shares for $7,629,520.76 on 2026-02-10, reducing his holdings from 268,297 shares to 230,506 shares (-14.1%). This transaction is part of a pre-arranged 10b5-1 trading plan, meaning it was scheduled rather than discretionary. The blended average price of $201.89 across the multiple tranches reflects execution throughout the day at prices ranging from $192.89 to $203.76. As a scheduled disposition under Rule 10b5-1, this sale carries no timing signal regarding the CEO's forward outlook on the stock.

CFO John W. Gamble Jr. sold 2,500 shares of EFX at $208.37 on 2025-11-20 for $520,925.00

John W. Gamble Jr., EVP, CFO & COO, sold 2,500 shares (59.5K shares remaining post-transaction) at $208.37 in an open-market transaction. The stock has declined 7.3% over 30 days and 16.2% over 90 days from the transaction date, currently trading at $213.73, which is 23.8% below the 52-week high of $280.54. Among his prior 5 trades at Equifax, only 2 of 5 sales were well-timed at the 90-day mark; his cross-ticker track record shows a 60.00% well-timed rate on sales with an average 90d return of +4.1% (meaning his sells have generally not preceded major declines). This particular sale occurred as the stock was already in a downward trajectory, and the subsequent price action has not demonstrated clear advantage to the timing.

EFX CEO Begor sells 49,345 shares for $11.4M across 14 transactions on 2025-10-27 under 10b5-1 plan

Mark W Begor, EFX CEO, executed 14 separate sales totaling 49,345 shares for $11,404,111.09 at an average price of $231.11 per share on 2025-10-27. This transaction is part of a pre-arranged 10b5-1 trading plan, meaning the sales were scheduled rather than discretionary. Begor's holdings were reduced from 71,390 shares to 22,045 shares post-transaction, representing a 69.1% reduction in his CEO-level position. Because this activity is governed by a Rule 10b5-1 plan, the timing reflects a pre-determined schedule rather than a real-time market decision.

EFX CTO Jamil Farshchi sold 4,925 shares at $238.94; stock down -20.1% from 52-week high and -11.8% in 30 days.

Jamil Farshchi, Chief Technology Officer of Equifax, sold 4,925 shares (11.1% reduction in holdings) at $238.94 on October 27, 2025, reducing his stake from 44.3K to 39.4K shares. This sale occurred as the stock trades at $224.16, down -20.1% from its 52-week high of $280.54 and down -11.8% over the prior 30 days, representing a meaningful price decline from the transaction date. Across Farshchi's prior two sales at EFX (February 2025 and November 2024), one of two was well-timed at the 90-day mark, though his broader cross-ticker track record shows 50% well-timed sales with mixed 30- and 90-day return patterns. The current valuation context shows a P/E of 41.67 against $1.5B quarterly revenue and $160.2M net income, suggesting investors should monitor whether further declines or insider activity patterns emerge.

EFX CFO John Gamble sold 3,000 shares at $247.35; still holds 62.2K shares post-transaction.

CFO John W Gamble Jr sold 3,000 shares (4.6% of his pre-transaction holdings) at $247.35 on 2025-08-18, generating $742,050.00 in proceeds. At his prior trades at EFX, only 1 of 5 prior sells were well-timed on a 90-day basis, suggesting limited predictive value in his EFX trading pattern. His cross-ticker track record shows a 55.56% well-timed rate on prior sells with an average 90-day return of +6.4%, though EFX sales have mostly lagged that benchmark (most recent 2025-05-06 sale returned -6.1% over 90 days). The stock has declined 4.4% over the past 30 days and trades 19.1% below its 52-week high of $307.13, suggesting a relatively weaker market environment for the name even as fundamentals remain solid (FY revenue growth +7.9%, P/E 48.04, market cap $30.7B).