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EdgarHawk

Robinson Jill L.

EVP, CFO & Treasurer

Officer
5 filings analyzed · 1 company · Latest 2026-02-18

Companies

Company Buys Sells Direction
Atlanta Braves Holdings, Inc. BATRK 0 10 Net selling

Activity

February 2026
high
Sell
60,000 shares
$2,520,000
Significance 6/10

CFO Robinson sold 60,000 shares of BATRK at $42.00; holdings reduced 43.0% in single transaction.

Robinson Jill L., EVP, CFO & Treasurer, executed a substantial single sale of 60,000 shares on 2026-02-13 at $42.00, reducing her shareholding from 139,460 to 79,460 shares—a 43.0% reduction in holdings. At the cross-ticker level, her prior 4 open-market sells showed a 90-day well-timed rate of 100.00%, though her same-ticker track record at BATRK shows 2 of 2 measurable prior 90-day outcomes were negative (−3.4% and −12.0%), indicating consistent pattern of selling ahead of declines at this specific security. The company reported latest quarterly net income of $29,978,000.00 on revenue of $311,538,000.00, but was unprofitable on a full-year basis, adding fundamental context to executive portfolio reduction. The current price of $43.44 sits 7.2% below the 52-week high, with the sale having occurred below that high and the stock up 8.4% in the subsequent 30 days.

medium
Sell
20,000 shares
$800,000
Significance 4/10

CFO Jill L. Robinson sold 20,000 BATRK shares at $40.00 for $800,000.00; stock now $39.59, near 52-week low

Robinson Jill L., EVP, CFO & Treasurer, sold 20,000 shares of Atlanta Braves Holdings (BATRK) at $40.00 on 2026-02-02, reducing her holdings by 20.1% to 79,460 shares. The sale occurred at a price $0.41 above the current market price of $39.59, and notably near the top of recent price action—the stock is now -15.4% from its 52-week high of $46.80. Her prior trades at BATRK show a 2 of 2 pattern of well-timed 90-day outcomes (stock fell after both sales), and her cross-ticker track record demonstrates a 100.00% well-timed rate on prior sells. However, the underlying company reported negative full-year net income despite $311.5M in quarterly revenue and 3.4% annual growth, suggesting profitability challenges that may warrant attention. The timing of this sale relative to the stock's proximity to 52-week lows and the insider's strong historical track record of selling before declines warrant monitoring.

December 2025
high
Sell
20,000 shares
$789,180
Significance 6/10

CFO Jill Robinson sells 20,000 BATRK shares at $39.46; stock down -10.1% in 90 days, -16.9% from 52-week high.

Robinson Jill L., EVP, CFO & Treasurer, sold 20,000 shares (22.5% of pre-transaction holdings) on 2025-12-01 at $39.46, reducing her position from 88.8K to 68.8K shares. The stock has declined -10.1% over the past 90 days and sits -16.9% below its 52-week high of $46.80, currently trading at $38.88. Notably, her prior sale at this ticker on 2025-08-15 was followed by a -12.0% 90-day decline, indicating a pattern of selling ahead of downturns. The company's fundamentals show revenue of $311.5M and net income of $30.0M for the latest quarter, but it was unprofitable on a full-year basis, raising questions about underlying business momentum. The timing of this sale—following a -4.5% decline over the past 30 days—alongside her demonstrated track record of well-timed exits (1 of 1 prior same-ticker sells was well-timed at the 90-day mark) suggests the CFO may be positioning ahead of anticipated further weakness.

October 2025
medium
Sell
20,000 shares
$819,960
Significance 4/10

CFO Robinson sells 20,000 BATRK shares ($820.0K) at $41.00; stock down 12.0% over 90 days post-sale.

Robinson Jill L., EVP, CFO & Treasurer, sold 20,000 shares of Atlanta Braves Holdings for $819,960.00 on 2025-10-01, reducing her holdings by -22.5% from 88.8K to 68.8K shares. The sale occurred at $41.00, and the stock has since declined 12.0% over 90 days and 5.1% over 30 days from the transaction date, trading near the lower end of its 52-week range at $41.05. The company reported latest quarterly revenue of $312.4M with net income of $29.5M, though it was unprofitable on a full-year basis despite 3.4% annual revenue growth. Robinson's cross-ticker track record shows 1 prior open-market sell with an average 30-day return of -4.0%, and at this specific ticker (BATRK), her single prior measurable trade (a sell on 2025-08-15) also showed a -4.0% 30-day return. The timing of this sale relative to subsequent stock performance suggests the exit preceded a sustained decline.

August 2025
medium
Sell
40,000 shares
$1,752,800
Significance 6/10

CFO Robinson sells 40,000 BATRK shares at $43.82; reduces stake by -36.8% to 68.8K shares

Robinson Jill L., EVP, CFO & Treasurer, sold 40,000 shares for $1,752,800.00, reducing her shareholding from 108.8K to 68.8K shares—a substantial -36.8% reduction in her position. The sale occurs at $43.82 per share against a current price of $43.88 and a 52-week high of $46.80, placing the trade near recent lows and 6.2% below the year's peak. The company posted quarterly revenue of $312.4M and net income of $29.5M, yet carried negative full-year net income, indicating profitability challenges despite modest 3.4% annual revenue growth. A CFO divesting over one-third of her holdings warrants investor attention to the rationale behind this concentrated reduction and broader operational confidence.

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