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EdgarHawk

Potter Jason J. N.

President and CEO

Director Officer
2 filings analyzed · 1 company · Latest 2026-03-25

Companies

Company Buys Sells Direction
Grocery Outlet Holding Corp. GO 3 0 Net buying

Activity

March 2026
medium
Buy
112,808 shares
$717,174
Significance 6/10

Potter (CEO) bought 112,808 shares for $717,174.28 over 2 days; stock down 65.0% from 52-week high.

President and CEO Jason J. N. Potter executed two separate purchases totaling 112,808 shares (112.8K shares) for $717,174.28 ($717.2K) at a blended average price of $6.36 on 2026-03-23 and 2026-03-24, increasing his holdings from 574,366 shares to 687,174 shares (+19.6% vs pre-transaction holdings). The timing occurs in a severely depressed price environment: the current stock price of $6.54 sits -65.0% from its 52-week high of $18.66 and has declined -34.5% over the past 30 days and -36.3% over 90 days. Underlying fundamentals show the company was unprofitable over its most recent full fiscal year (full-year net income was negative) despite generating $1.2B in quarterly revenue and posting +7.3% annual revenue growth, though the latest quarter shows modest profitability at $11.6M net income. This open-market acquisition by the CEO in a period of significant stock weakness and negative profitability warrants attention as a data point for monitoring management's conviction, though no prior trades at this ticker provide comparative context for timing assessment.

Buy
286,097 shares
$1,687,972
Significance 7/10

Grocery Outlet CEO Jason Potter buys 286,097 shares at $5.90 amid 69.0% decline from 52-week high; 5 other insiders bought in past 14 days.

Potter, as President and CEO, purchased 286,097 shares at $5.90 on 2026-03-19, doubling his shareholding from 288,269 to 574,366 shares (+99.2% vs pre-transaction holdings). This transaction occurs within a coordinated cluster: 5 other insiders also bought within the past 14 days, suggesting synchronized insider accumulation at depressed price levels. The stock trades at $5.79 currently, down 69.0% from its 52-week high of $18.66 and down 43.9% over the past 30 days, indicating severe recent underperformance. The company generated $1.2B in quarterly revenue with positive 7.3% annual revenue growth, yet remained unprofitable over its most recent full fiscal year, creating a disconnect between operational growth and profitability that may be driving the valuation compression and prompting executive-level equity accumulation at these levels.

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