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GO Grocery Outlet Holding Corp. Insider Trading

Latest: President and CEO Bought $1.7M of Shares · Mar 2026
20 filings analyzed · Latest 2026-03-30
Insider buys
17
Insider sells
3
Unique insiders
8
Direction
Net buying
March 2026
2026-03-30
high
Ragatz Erik D. Buy
125,000 shares
$882,500
@ $7.06
Significance 6/10

Director Ragatz accumulates 125.0K GO shares at $7.06 on 2026-03-27; stock now -63.7% from 52-week high.

Erik D. Ragatz (Director) purchased 125,000 shares at $7.06 on 2026-03-27, increasing his stake by +23.7% to 651.5K shares. The purchase occurs amid significant price weakness: the stock is -63.7% from its 52-week high of $18.66 and down 31.4% over the prior 30 days. This transaction follows four additional purchases at GO within the preceding 8 days (2026-03-16 through 2026-03-19), signaling consecutive accumulation during a sharp decline. Across Ragatz's cross-ticker open-market history, his 13 prior buys averaged +2.1% and +2.2% returns at 30 and 90 days respectively, with a 50% win rate; however, his same-ticker prior trades at GO remain too recent to measure outcomes. The company generated $1.2B in quarterly revenue with +7.3% annual growth, though full-year net income was negative, creating a context where valuation compression has been severe but fundamentals show modest stability.

2026-03-25
medium
Potter Jason J. N. Buy
President and CEO
112,808 shares
$717,174
@ $6.36
Significance 6/10

Potter (CEO) bought 112,808 shares for $717,174.28 over 2 days; stock down 65.0% from 52-week high.

President and CEO Jason J. N. Potter executed two separate purchases totaling 112,808 shares (112.8K shares) for $717,174.28 ($717.2K) at a blended average price of $6.36 on 2026-03-23 and 2026-03-24, increasing his holdings from 574,366 shares to 687,174 shares (+19.6% vs pre-transaction holdings). The timing occurs in a severely depressed price environment: the current stock price of $6.54 sits -65.0% from its 52-week high of $18.66 and has declined -34.5% over the past 30 days and -36.3% over 90 days. Underlying fundamentals show the company was unprofitable over its most recent full fiscal year (full-year net income was negative) despite generating $1.2B in quarterly revenue and posting +7.3% annual revenue growth, though the latest quarter shows modest profitability at $11.6M net income. This open-market acquisition by the CEO in a period of significant stock weakness and negative profitability warrants attention as a data point for monitoring management's conviction, though no prior trades at this ticker provide comparative context for timing assessment.

2026-03-20
high
Potter Jason J. N. Buy
President and CEO
286,097 shares
$1,687,972
@ $5.90
Significance 7/10

Grocery Outlet CEO Jason Potter buys 286,097 shares at $5.90 amid 69.0% decline from 52-week high; 5 other insiders bought in past 14 days.

Potter, as President and CEO, purchased 286,097 shares at $5.90 on 2026-03-19, doubling his shareholding from 288,269 to 574,366 shares (+99.2% vs pre-transaction holdings). This transaction occurs within a coordinated cluster: 5 other insiders also bought within the past 14 days, suggesting synchronized insider accumulation at depressed price levels. The stock trades at $5.79 currently, down 69.0% from its 52-week high of $18.66 and down 43.9% over the past 30 days, indicating severe recent underperformance. The company generated $1.2B in quarterly revenue with positive 7.3% annual revenue growth, yet remained unprofitable over its most recent full fiscal year, creating a disconnect between operational growth and profitability that may be driving the valuation compression and prompting executive-level equity accumulation at these levels.

2026-03-19
medium
Ragatz Erik D. Buy
83,997 shares
$486,382
@ $5.79
Significance 6/10

Ragatz (Director, GO) buys 83,997 shares in 2 transactions for $486,382.45 amid -41.9% 30-day decline; cluster pattern detected.

Ragatz purchased 83,997 shares across two separate transactions on 2026-03-18 and 2026-03-19 at blended average price $5.79, increasing his holdings by 19.0% to 526,500 shares. This purchase occurs while the stock trades at -68.8% from its 52-week high and has fallen -41.9% over the past 30 days. Notably, 5 other insiders also bought within the past 14 days, forming a cluster pattern. At the same ticker, Ragatz's prior two measurable buys (2025-05-09 and 2025-02-28) both showed positive 90-day returns, though the company reported full-year net income was negative in its most recent fiscal year and the stock remains under material downward pressure.

2026-03-17
high
Ragatz Erik D. Buy
116,003 shares
$702,618
@ $6.06
Significance 6/10

Director Ragatz buys 116,003 shares ($702.6K) at GO amid 68.6% decline from 52-week high; 4 other insiders bought within 14 days.

Ragatz Erik D., a director at Grocery Outlet Holding Corp., executed 2 purchases totaling 116,003 shares for $702,617.55 on March 16-17, 2026, increasing his holdings by 35.5% to 442,503 shares. The stock trades at $5.85, down 68.6% from its 52-week high of $18.66, and has declined 43.1% over the past 30 days. The company reported $1.2B in latest-quarter revenue with positive growth at 7.3% year-over-year, but was unprofitable over its most recent full fiscal year. Notably, 4 other insiders also bought within the past 14 days, forming a cluster buy pattern at depressed valuations. Ragatz's same-ticker history at GO shows mixed timing outcomes: 2 of 4 prior measured buys achieved positive 90-day returns, though his cross-ticker track record averaged only +2.2% over 90 days with a 50% win rate.

2026-03-12
high
Ragatz Erik D. Buy
125,000 shares
$750,000
@ $6.00
Significance 6/10

Director Erik D. Ragatz buys 125,000 shares of GO at $6.00, raising stake 62.0%; stock down 67.4% from 52-week high amid coordinated buying cluster.

Erik D. Ragatz, a Director, purchased 125,000 shares of Grocery Outlet at $6.00 on 2026-03-11, increasing his holdings from 201,500 to 326,500 shares—a 62.0% increase. The transaction occurred while GO's stock trades 67.4% below its 52-week high of $18.66 and has declined 38.8% over the past 30 days. Ragatz's prior five purchases at GO show mixed outcomes: his 2025-05-09 buy generated a -5.3% 30-day return but +27.5% over 90 days, while other recent purchases produced inconsistent results (only 2 of 5 prior buys achieved positive 90-day returns). Notably, 4 other insiders bought GO within the past 14 days, forming a cluster buy pattern, which may reflect coordinated or coincidental response to the severe near-term decline. The company generated $1.2B in quarterly revenue with $11.6M in net income but posted negative full-year net income, introducing operational profitability concerns that investors should evaluate against the current valuation.

2026-03-11
high
Jaros Carey F. Buy
40,000 shares
$250,400
@ $6.26
Significance 6/10

Director Jaros Carey F. buys 40,000 shares (40.0K) of GO at $6.26; holdings +110.9%; stock -66.8% from 52-week high; cluster of 4 other insiders also bought within 14 days.

Jaros Carey F., a Director, purchased 40,000 shares at $6.26, bringing his post-transaction holdings to 76,066 shares from 36,066 shares — a 110.9% increase. The current price of $6.20 sits 66.8% below the 52-week high of $18.66, and the stock has declined 39.4% over the past 30 days and 44.4% over the past 90 days. Notably, 4 other insiders also purchased shares within the past 14 days, forming a cluster buy pattern. The insider's prior purchase at Grocery Outlet in March 2025 returned +19.5% over 90 days, demonstrating historical timing success at this ticker, though the company faces profitability headwinds (negative full-year net income and modest quarterly earnings of $11.6M on $1.2B revenue).

2026-03-11
high
Lindberg Eric J. Jr. Buy
275,000 shares
$1,644,500
@ $5.98
Significance 7/10

Director Lindberg buys 275.0K shares of GO at $5.98; holdings rise to 443.7K (+163.0%); stock down -44.4% over 90 days amid cluster buying.

Director Eric J. Lindberg Jr. purchased 275,000 shares at $5.98 on 2026-03-09, more than doubling his position to 443,705 shares post-transaction, in a context where the stock has fallen -44.4% over 90 days and -66.8% from its 52-week high of $18.66. This buy occurs as part of a cluster pattern with 4 other insiders purchasing within the past 14 days, suggesting coordinated or reactive acquisition activity at depressed levels. However, the company's fundamentals present mixed signals: while annual revenue growth stands at +7.3%, the firm was unprofitable over its most recent full fiscal year, and Lindberg's own cross-ticker trading history shows moderate timing accuracy (62.50% well-timed rate on 16 prior sells with an average 90-day return of -6.3%). At this ticker, his prior 5 trades were predominantly sells in August-September 2024, three of which proved well-timed at the 90-day horizon. The purchase at $5.98 against a current price of $6.20 reflects minimal immediate appreciation, warranting close monitoring of whether this cluster activity stabilizes the equity or signals capitulation into a deteriorating business.

2026-03-11
high
York Jeffrey Buy
120,000 shares
$698,200
@ $5.82
Significance 7/10

Director York Jeffrey bought 120,000 shares ($698.2K) at $5.72–$5.82 on 2026-03-09; stock down 39.4% in 30 days. Cluster pattern: 4 other insiders also bought in past 14 days.

York Jeffrey (Director) executed 2 separate purchases totaling 120,000 shares for $698,200.00 at a blended average price of $5.82, acquiring his initial position in Grocery Outlet. This transaction coincides with a sharp 39.4% decline in the 30-day period and occurs as part of a broader cluster pattern—4 other insiders also purchased shares within the past 14 days. The company reported $1.2B in latest quarterly revenue with 7.3% annual growth, but was unprofitable over the most recent full fiscal year, suggesting a disconnect between operational scale and near-term earnings. The convergence of multiple insider accumulations during a steep drawdown, against a backdrop of negative full-year net income, warrants close examination of whether insiders are deploying capital based on forward visibility or simply acquiring depressed valuations absent fundamental recovery signals.

2026-03-09
high
BACHMAN JOHN E. Buy
16,000 shares
$103,314
@ $6.46
Significance 6/10

Director John E. Bachman buys 16,000 shares at $6.46 blended price (down 67.4% from 52-week high); cluster pattern with 2 other insiders buying within 14 days

Director John E. Bachman executed 2 separate purchases totaling 16,000 shares for $103,314.42, increasing his holdings by 27.9% to 73,367 shares. The transaction occurred at a blended average price of $6.46, while the stock trades 67.4% below its 52-week high of $18.66 and has declined 39.6% over the past 30 days and 46.6% over 90 days. Of his 3 prior GO purchases, only 1 proved well-timed at the 90-day mark, and his most recent 2025-03-04 buy at GO showed a positive 90-day return of 19.9%, suggesting occasional accuracy at this ticker. The filing reflects a cluster pattern with 2 other insiders also buying within the past 14 days, indicating coordinated confidence at depressed valuations. The company generated $1.2B in quarterly revenue and reported net income of $11.6M, though it remains unprofitable on a full-year basis, creating fundamental uncertainty.

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