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EdgarHawk

Peters Gregory K

Co-CEO

Director Officer

Latest: Co-CEO selling · May 2026

18 filings analyzed · 1 company · Latest 2026-05-07

Companies

Company Buys Sells Direction
NETFLIX INC NFLX 0 81 Net selling

Activity

May 2026
2026-05-07 NETFLIX INC NFLX
medium
Sell
27,312 shares
$2,422,421
Significance 5/10

Co-CEO Peters sells ~28,500 shares for $2.4M as NFLX trades well below recent highs; prior sells have consistently been poorly timed.

Co-CEO Gregory Peters liquidated a meaningful stake in Netflix, disposing of over 28,000 shares in consecutive transactions on May 6–7, 2026. The sale occurred while the stock was trading significantly below its recent highs and down over the prior month—conditions that might ordinarily signal conviction if an insider were buying. However, Peters' track record reveals a consistent problem: all five of his prior sales in Netflix stock were poorly timed, with the stock rising both in the short and long term after each exit. This current sale follows the same pattern, adding to a two-decade history of selling Netflix shares but never buying back in. The company itself remains profitable with strong revenue growth and a substantial market capitalization, suggesting no fundamental deterioration warranting urgent liquidation. Peters' repeated selling despite poor timing outcomes raises questions about whether these trades reflect personal financial planning or capital allocation decisions rather than conviction about Netflix's near-term prospects.

February 2026
2026-02-11 NETFLIX INC NFLX
high
Sell
27,312 shares
$2,273,454
Significance 8/10

Co-CEO Gregory K Peters sells 27,312 shares for $2.3M at avg $83.24; stock down 40.5% from 52-week high; 90-day prior timing rate 100%.

Peters Gregory K, Co-CEO of Netflix, executed three separate sales on 2026-02-10 totaling 27,312 shares for $2,273,454.21 at a blended average price of $83.24, reducing his holdings by 18.3% from 149,452 to 122,140 shares. The timing is notable: NFLX has declined 40.5% from its 52-week high of $133.91 and 31.0% over the past 90 days, while Peters' prior three sales at this ticker (2025-11-04, 2025-08-05, 2025-05-06) all showed negative 90-day returns of -90.6%, -89.1%, and -89.0% respectively, reflecting a 100% well-timed rate on past trades. His cross-ticker track record further shows 20 prior sells with an average 90-day return of -89.0% and a 90-day well-timed rate of 100.00%, establishing a consistent pattern of selling before downturns. This large reduction in holdings—nearly one-fifth of his pre-transaction position—amid deteriorating stock performance and a demonstrated sell-timing accuracy record warrants close monitoring of Netflix's near-term trajectory and any material developments that may have prompted the sale.

January 2026
2026-01-30 NETFLIX INC NFLX
high
Sell
105,781 shares
$8,773,028
Significance 8/10

Netflix Co-CEO Peters sells 105,781 shares for $8.8M as stock down -37.6% from 52-week high.

Peters Gregory K, Co-CEO, executed 2 separate sales totaling 105,781 shares for $8,773,028.02 at a blended average price of $82.94 on 2026-01-29, reducing his holdings by 46.4% from 227,921 to 122,140 shares. The sales occurred against a backdrop of significant downward price momentum: Netflix trades at $83.49 currently, -37.6% from its 52-week high of $133.91 and -11.0% over the past 30 days. Notably, Peters' prior 4 measurable trades at Netflix (all sells) were well-timed at the 90-day horizon, with outcomes of -90.6%, -89.0%, -91.1%, and -91.1%—a 100% 90-day success rate on prior same-ticker sells. His cross-ticker track record across 20 prior sales shows 100.00% well-timed rate at 90 days with an average 90d return of -88.8%, indicating a consistent pattern of executing sales before declines. Investors should note that this substantial reduction in Co-CEO holdings occurs as the stock is significantly depressed from recent peaks and after a documented history of sales timed ahead of negative price action.

November 2025
2025-11-05 NETFLIX INC NFLX
high
Sell
2,027 shares
$2,220,943
Significance 8/10

Co-CEO Peters sells 2,027 NFLX shares at $1,095.68; 5 prior NFLX sells all declined 88.8%–90.5% within 90 days.

Peters Gregory K, Co-CEO, sold 2,027 shares of Netflix at $1,095.68 on 2025-11-04, reducing his position by 14.2% to 12.2K shares, for $2.2M total value. This follows a striking pattern: his five prior sales at Netflix (Feb, Feb, Feb, May, and Aug 2025) all posted negative 90-day returns ranging from -88.8% to -90.5%, with a perfect 5-of-5 well-timed rate at the 90-day mark. His cross-ticker track record reinforces this: 20 prior sells across all holdings averaged -88.8% 90-day return with a 100% well-timed rate, demonstrating consistent ability to sell ahead of subsequent declines. Netflix currently trades 18.0% below its 52-week high, having fallen 6.9% over the past 90 days, setting a backdrop where prior sell signals from this insider have preceded further downside.

August 2025
2025-08-06 NETFLIX INC NFLX
high
Sell
2,026 shares
$2,344,964
Significance 8/10

Co-CEO Peters sells 2,026 NFLX shares at $1,157.44; 5 of 5 prior NFLX sales showed 90d declines, 100% well-timed.

Peters Gregory K, Co-CEO of Netflix, sold 2,026 shares on 2025-08-05 at $1,157.44, reducing his holdings from 14,807 to 12,781 shares. His prior trading pattern at Netflix is remarkable: across 5 previous sells at this ticker, all showed negative 90-day returns, with a 100% well-timed rate at the 90-day mark. His cross-ticker track record reinforces this signal: 20 prior sells across all holdings averaged -88.7% at 90 days with a 100.00% well-timed rate. Since the transaction date in August 2025, NFLX has declined 8.6% over 30 days and is currently trading 12.0% below its 52-week high, consistent with the directional pattern established in his earlier sales. This consistent historical pattern of selling before declines, applied to a company with strong fundamentals ($11.1B quarterly revenue, +15.6% annual growth, P/E of 4.89), suggests the insider may be responding to near-term valuation or momentum concerns rather than fundamental deterioration.

May 2025
2025-05-07 NETFLIX INC NFLX
high
Sell
2,027 shares
$2,313,843
Significance 6/10

Co-CEO Peters sells 2,027 NFLX shares at $1,141.51; stock at 52-week high, 90d momentum +13.8%

Peters Gregory K (Co-CEO) executed a sale of 2,027 shares (2.0K shares) at $1,141.51 on 2025-05-06, reducing his holdings by 13.7% from 14,808 to 12,781 shares, for a total of $2,313,843.00. The transaction occurred at a price only 0.1% below the 52-week high of $115.65 and during a period of strong recent momentum—the stock up 33.1% over 30 days and 13.8% over 90 days. His prior sales at NETFLIX show a 90-day well-timed rate of 100.00% (1 of 1 measured outcomes fell post-sale), though his cross-ticker track record of 20 prior sells averaged -88.6% 90-day returns with a well-timed rate of 100.00%, meaning his prior sales across all holdings have consistently preceded declines. The company's fundamentals remain strong with $10.5B revenue, $2.9B net income, 15.6% annual revenue growth, and a notably low P/E of 5.30. This sale is notable for its timing at peak recent valuations after a powerful rally, combined with the executive's historical pattern of selling at inflection points.

February 2025
2025-02-14 NETFLIX INC NFLX
medium
Sell
4,570 shares
$4,729,950
Significance 5/10

Peters (Co-CEO) sells 4,570 NFLX shares for $4.7M, reducing stake 26.1% to 13.0K shares; stock near 52-week high.

Co-CEO Gregory Peters executed a $4,729,950 sale of 4,570 shares at $1,035.00 on February 13, reducing his holdings from 17,520 to 12,950 shares (a -26.1% reduction). This sale occurs against the backdrop of NFLX trading at $105.86, near its 52-week high of $105.86, and follows a +24.8% gain over the prior 30 days and +28.5% over 90 days. Notably, Peters has executed five prior sells at NFLX within a 9-day window (2025-02-05 through 2025-02-13), suggesting a deliberate sequence of liquidations. His cross-ticker track record shows 20 prior open-market sells across all holdings, though timing outcomes for his NFLX-specific prior trades are not yet measurable. The company's fundamentals show strong execution: $9.8B in latest quarterly revenue with 15.6% annual growth and a 4.09 P/E ratio.

2025-02-11 NETFLIX INC NFLX
high
Sell
4,939 shares
$5,087,170
Significance 6/10

Co-CEO Peters Gregory K sold 4,939 shares of NFLX at $1,030.00 on 2025-02-10 for $5,087,170.00

Peters Gregory K, Co-CEO of Netflix, sold 4,939 shares at $1,030.00 on 2025-02-10, reducing his holdings by -27.6% from 17,889 shares to 12,950 shares. This is the fifth consecutive daily sale at NFLX over four trading days (2025-02-04 through 2025-02-07, plus this 2025-02-10 transaction), totaling a substantial portfolio reduction. The sale occurred near the stock's 52-week high of $102.76 (current price $100.81 is -1.9% from that peak) and during a strong momentum period (+20.3% over 30 days, +21.4% over 90 days). While Netflix fundamentals remain solid with $9.8B quarterly revenue, +15.6% annual growth, and a low P/E of 3.89, the pattern of five rapid sequential insider sales by the Co-CEO warrants investor attention to understand the motivation and timing.

2025-02-07 NETFLIX INC NFLX
high
Sell
14,586 shares
$14,881,825
Significance 7/10

Netflix Co-CEO Peters sells 14,586 shares (53% of holdings) for $14.9M over 3 days

Peters Gregory K, Co-CEO of Netflix, executed 3 separate sales totaling 14,586 shares for $14,881,825.00 across February 4–7, 2025, at prices ranging from $1,015.00 to $1,025.00 per share (blended average $1,020.28). This sale reduced his holdings by 53.0%, from 27,536 shares to 12,950 shares. The timing aligns with strong stock momentum: NFLX has rallied 27.5% over 90 days and 15.9% over 30 days, now trading at a P/E of 3.91 against $2.4B quarterly net income. His prior trades at NFLX show 5 consecutive sales within a 7-day window (Jan 30 – Feb 5), establishing a pattern of discretionary liquidation rather than isolated rebalancing. Investors should monitor whether this concentrated multi-day reduction by a Co-CEO reflects operational confidence or portfolio allocation decisions unrelated to company outlook.

2025-02-06 NETFLIX INC NFLX
high
Sell
3,782 shares
$3,819,820
Significance 6/10

Co-CEO Peters sold 3,782 NFLX shares at $1,010.00 (2025-02-05); fifth NFLX sale in 5 days, reducing holdings by -22.6%.

Peters Gregory K, Co-CEO of Netflix, sold 3,782 shares at $1,010.00 on 2025-02-05, generating $3,819,820.00 and reducing his holdings from 16,732 to 12,950 shares (-22.6%). This sale is the fourth trade in a concentrated five-day window (2025-01-30 and 2025-02-04 through 2025-02-06), with additional sales on 2025-02-04 and 2025-02-06, signaling a discrete period of heavy insider liquidation at the company. The current stock price of $101.57 is at the 52-week high, having risen 15.5% over 30 days and 27.8% over 90 days, reflecting substantial recent momentum. His cross-ticker track record shows 20 prior sales, though timing outcomes across that broader history are not yet measurable for recent NFLX trades. The concentrated timing and magnitude of these sales warrant monitoring, particularly given the steep recent gains and the executive's position as Co-CEO.

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