Morris Scott James

FRPT President Scott James sold 63,135 shares for $3.5M at $55.21; 4 of 5 prior FRPT sells were 90d well-timed.

Morris Scott James, President of Freshpet, Inc., executed 3 separate sales totaling 63,135 shares for $3,485,494.21 on 2025-11-06, reducing his holdings from 259,247 to 196,112 shares (a -24.4% reduction). His cross-ticker track record shows a 57.14% well-timed rate on prior sells, but his same-ticker history at FRPT is more striking: 4 of 5 prior sells were well-timed on a 90-day basis, including recent December and November 2024 sales with 90d returns of -39.9%, -32.0%, and -36.3%. The stock currently sits at $55.35, down -66.0% from its 52-week high of $162.59, suggesting his recent FRPT sells preceded a substantial drawdown. The company's fundamentals remain solid—$288.8M quarterly revenue, +27.2% annual growth, and $101.7M net income—making the magnitude of the stock decline notable despite operational strength.

Morris Scott James (President) sold 5,000 shares of FRPT at $157.38 on 2024-12-04, retaining 122.4K shares; stock near 52-week high.

Morris Scott James sold 5,000 shares at $157.38, only $2.62 below the 52-week high of $156.76, representing a marginal 3.9% reduction in his stake while retaining 122.4K shares post-transaction. His cross-ticker track record shows 6 prior sells with a 0.00% well-timed rate at the 90-day mark (average 90d return +15.6%), indicating his past sales have coincided with subsequent stock gains rather than declines. At FRPT specifically, his prior measurable same-ticker sell on 2024-03-04 posted a 90d return of +17.1%, also poorly timed. The company reports challenging fundamentals: full-year net income was negative despite a $253.4M quarterly revenue base and +28.8% annual revenue growth, with a P/E of 169.64 suggesting elevated valuation. The timing of this sale near the 52-week high, combined with the insider's historical pattern of selling ahead of rallies rather than downturns, does not suggest conviction-driven exits.

President Morris Scott James sells 15,000 FRPT shares for $2,365,150.00 over two days at $157.45–$158.13

Morris Scott James, President of Freshpet, Inc., executed 2 separate sales totaling 15,000 shares for $2,365,150.00 (blended average $157.68) on 2024-11-25 and 2024-11-26. The sale reduces his holdings by 10.9% from 137,380 to 122,380 shares. Transaction prices ($157.45–$158.13) sit near the 52-week high of $156.76, with the stock currently trading at $153.24. His prior sales at FRPT show mixed timing outcomes: of 2 measurable 90-day periods, zero were well-timed (stock rose after both sales rather than declining). The company's fundamentals present a mixed picture—28.8% annual revenue growth and a profitable latest quarter ($11.9M net income) are offset by full-year unprofitability and an elevated P/E of 168.40. A near-peak execution on a concentrated executive position warrants investor attention to disclosed rationale and forward guidance.

FRPT President/COO Morris Scott James sold 15,000 shares at $155.78 (11% of holdings) on 2024-11-08 for $2.3M

Morris Scott James, President and COO of Freshpet, sold 15,000 shares at $155.78 on 2024-11-08, reducing his holdings by 10.9% to 122,380 shares and raising $2,336,700.00. The sale occurred near the 52-week high of $156.45 (-1.7% from peak), after the stock rose 15.9% over 90 days and 6.6% over 30 days. His prior three trades at FRPT show a 0 of 2 well-timed 90-day outcome rate at this ticker, with his cross-ticker track record averaging +15.6% 90-day return after sells (poorly-timed selling pattern). The company's fundamentals show strong revenue growth of +28.8% year-over-year and latest quarterly revenue of $253.4M, though it reported full-year losses and trades at a P/E of 168.93, reflecting elevated valuation. The sale represents a significant open-market reduction by a top executive at an inflated valuation amid strong recent momentum.

President & COO Morris Scott James sold 7,500 FRPT shares for $1.0M on 2024-09-12; stock near 52-week high, insider retains 122.4K shares.

Morris Scott James, President and COO, executed an open-market sale of 7,500 shares (7.5K shares) at $139.52, reducing his holdings by 5.8% to 122.4K shares post-transaction. The sale occurred when FRPT was at -0.2% from its 52-week high of $140.93, near peak valuation levels. His prior sells at this ticker (2024-03-04 and 2024-02-29) produced positive 90-day returns of +17.1% and +14.1% respectively—both poorly timed, as the stock rose after he sold. Across all his open-market trades, his 90-day well-timed rate stands at 0.00%, indicating a historical pattern of unfavorable exit timing. Freshpet remains unprofitable (net income $-1.7M in the latest quarter) despite strong annual revenue growth of +28.8%, trading at an elevated P/E of 270.42, and this sale at a near-peak price offers limited evidence of insider concern given the consistent pattern of his prior sales preceding significant gains.