NKE NIKE, Inc. Insider Trading

Nike Director Cook bought 25,000 shares at $42.43 (April 10); stock down 44.2% from 52-week high, cluster of 3 other insiders buying within 14 days

Timothy D Cook, a Nike director, purchased 25,000 shares at $42.43 on 2026-04-10, increasing his holdings by 23.7% to 130,480 shares and investing $1,060,750. The transaction occurs against a weakened backdrop: NKE has declined 44.2% from its 52-week high of $79.24 and dropped 18.1% over the prior 30 days. Cook's prior buy at NKE on 2025-12-22 produced a negative 90-day return, yielding no well-timed buys in his same-ticker history. Notably, this purchase is part of a cluster pattern—3 other insiders also bought within the past 14 days—which may indicate coordinated confidence or response to a commonly perceived valuation opportunity, though it does not guarantee future price recovery given the stock's recent steep declines and negative annual revenue growth of -9.8%.

Nike CEO Hill Elliott buys 23,660 shares at $42.26 amid -44.2% decline from 52-week high; 3 insiders also bought within 14 days.

Hill Elliott purchased 23,660 shares of NKE at $42.26 on 2026-04-13 for $999,999.83, increasing his holdings to 265,247 shares from 241,587 shares. The purchase occurs while Nike's stock trades $44.20, down 44.2% from its 52-week high of $79.24 and down 18.1% over the past 30 days, amid annual revenue decline of -9.8% and a P/E of 16.81. A cluster pattern is evident: 3 other insiders also purchased shares within the past 14 days. However, Elliott's prior buy at NKE on 2025-12-29 showed negative 90-day return of -15.9%, and his cross-ticker track record shows 0 of 1 prior buys were well-timed at the 90-day mark, with an average 90-day return of -15.9%. The timing of this acquisition relative to recent price weakness and coordinated insider buying activity warrants observation, though Elliott's historical execution at this ticker has not demonstrated favorable outcomes.

Director Rogers buys 4,000 NKE shares at $43.34; stock now -46.2% from 52-week high, prior buy returned -14.2% at 90 days.

John W Rogers Jr., a Nike director, purchased 4,000 shares at $43.34 on 2026-04-09, increasing his holdings to 41,022 shares. The transaction occurs amid a pronounced period of stock weakness: Nike is -46.2% from its 52-week high and down -35.4% over the past 90 days. Rogers' own cross-ticker track record shows limited predictive value—his prior buy at NKE on 2024-12-27 at the same $43.34 level returned -14.2% at 90 days, and his broader purchase history across all tickers averages a 0% win rate over 90 days. The presence of 2 other insider buys within 14 days suggests coordinated or consensus-driven accumulation, though the pattern does not offset the weak historical timing outcomes and severe current valuation reset at this director level.

Director Robert Holmes buys 11,781 NKE shares at $42.44 ($500.0K); stock now -45.6% from 52-week high, -23.7% in 30 days.

Director Robert Holmes purchased 11,781 shares at $42.44 on 2026-04-07, increasing his holdings by 27.2% to 55,074 shares. This adds $500.0K of personal capital at a price substantially above the current market level of $43.13, with the stock now trading -45.6% from its 52-week high of $79.24 and -23.7% lower over the past 30 days. Holmes has a mixed track record at this ticker: three of his four prior NKE purchases showed positive 90-day returns (most recently +13.7%, +30.7%, and +16.1%), though his most recent buy on 2025-12-22 resulted in a -9.0% 90-day decline. The timing of this latest purchase—into a significant drawdown and at a price below the current market—contrasts with the fundamental backdrop of negative annual revenue growth of -9.8% and a 90-day decline of -33.9%, suggesting the director may be viewing the recent depreciation as an opportunity, though the scale of the stock's recent selloff warrants attention to whether near-term headwinds extend beyond valuation concerns.

Nike Chief Legal Officer Robert Leinwand sold 9,065 shares at $62.33, retaining 61,662 shares post-transaction.

Robert Leinwand, serving as EVP and Chief Legal Officer, sold 9,065 shares of Nike on 2026-02-12 at $62.33, reducing his position by 12.8% from 70,727 shares to 61,662 shares. The sale occurred as Nike's stock trades at $63.13, down 22.8% from its 52-week high of $81.72, and the company faces headwinds with annual revenue declining 9.8% year-over-year despite a market capitalization of $53.0B. The timing of this sale—while the stock is near recent lows and the company is in contraction—alongside Leinwand's substantial remaining position of 61,662 shares provides limited signal about confidence in the company's near-term direction without additional context on whether this transaction was discretionary or part of a structured plan.

Nike CEO Hill Elliott purchases 16,388 shares at $61.10; stock down 25.1% from 52-week high, 2 other insiders bought in past 14 days.

Hill Elliott, President & CEO of Nike, purchased 16,388 shares at $61.10, increasing his holdings to 241,587 shares (+7.3% vs pre-transaction holdings). The purchase occurred during a period of material weakness: the stock trades 25.1% below its 52-week high and has declined 17.5% over 90 days. Notably, 2 other insiders also bought within the past 14 days, forming a cluster buy pattern. Against broader context showing revenue declining 9.8% year-over-year and net income of $792.0M on quarterly revenue of $12.4B, this concentrated insider accumulation by the CEO warrants investor attention to understand whether management sees value at these depressed levels.

Director Robert Holmes bought 8,691 NKE shares at $57.54 (+$500.1K); stock down 29.8% from 52-week high as revenue declined 9.8% YoY

Director Robert Holmes purchased 8,691 shares of Nike at $57.54, raising his holdings by 25.1% to 43,293 shares. The purchase occurs amid significant headwinds: Nike's stock has fallen 29.8% from its 52-week high and 8.7% over the past 30 days, while annual revenue growth contracted 9.8% year-over-year despite a current P/E of 16.96. Holmes's own track record at Nike shows consistent positive 90-day returns across three prior buys (30.7%, 16.1%, 12.9%), with all three historically well-timed at the 90-day mark. This fresh accumulation against a backdrop of declining sales and depressed valuations warrants examination of whether this reflects informed conviction or standard portfolio activity unrelated to company-specific outlook.

Director Timothy D Cook purchased 50,000 NKE shares at $58.97 for $2.9M, increasing stake +90.1% to 105,480 shares as stock trades -29.8% from 52-week high.

Timothy D Cook, a Nike director, deployed $2,948,500.00 to acquire 50,000 shares at $58.97, significantly increasing his position from 55,480 to 105,480 shares. The transaction occurred amid material headwinds: annual revenue growth is -9.8%, the stock has fallen 19.5% over 90 days and 29.8% from its 52-week high of $81.72, and the current price of $57.34 is below the execution price. Cook's cross-ticker track record shows 20 prior sells with a 90-day well-timed rate of 25.00%, which is unexceptional. The substantial increase in his holdings at a depressed price level warrants attention, particularly given the company's revenue contraction and market-wide valuation pressure on the equity.

Executive Chairman Parker Mark G sold 86,078 shares of NKE at $64.80 on 2025-11-14 for $5.6M; stock down 23.0% from 52-week high.

Parker Mark G sold 86,078 shares at $64.80 on 2025-11-14, reducing his holdings by 11.7% from 733,693 to 647,615 shares. The transaction occurred when NKE was trading significantly below its 52-week high of $81.72 (now -23.0% from peak) and has declined 18.2% over the prior 90 days, reflecting sustained weakness in the stock. His prior trades at NKE show a mixed pattern: 3 of his 5 recent sells at this ticker have been well-timed at the 90-day mark (including a sale on 2025-08-14 followed by -15.4% decline), though the current stock decline of 18.2% over 90 days post-transaction is still unfolding. Against a backdrop of annual revenue declining 9.8% year-over-year, the timing and scale of this reduction—coming when the stock is approaching multi-month lows—merits close attention to near-term catalysts and guidance.

Nike director Jørgen Vig Knudstorp buys 16,150 shares at $62.09, tripling stake amid -25.6% YTD decline

Director Knudstorp purchased 16,150 shares at $62.09 on 2025-11-07, increasing his holdings from 5,238 shares to 21,388 shares—a +308.3% increase in position size. The purchase occurred when Nike's stock was trading -25.6% below its 52-week high of $81.72 and -6.8% lower over the prior 30 days, against a backdrop of -9.8% annual revenue decline despite a reasonable P/E of 17.99. Knudstorp's cross-ticker track record shows 2 prior open-market buys with 100.00% 90-day win rate and +8.4% average 90-day return, establishing a pattern of favorable timing decisions, though that history does not guarantee similar outcomes at Nike. The magnitude of this stake accumulation—purchasing over 3× his existing position in a single transaction—signals a material commitment to the company at depressed valuation relative to recent peaks.