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DECK DECKERS OUTDOOR CORP Insider Trading

12 filings analyzed · Latest 2025-06-06
Insider buys
1
Insider sells
11
Unique insiders
8
Direction
Net selling

Historically, medium-priority insider buys have outperformed the S&P 500 by a median ~1% over the 30 days after filing — the edge is concentrated in that first month (n ≈ 7,520, 2022-2026). Past results don't predict the future. How we measure this ↗

June 2025
2025-06-06
medium
1,825 shares
$200,319
@ $109.76
Significance 4/10

Director Cindy L Davis bought 1,825 shares of DECK at $109.76 on 2025-06-06, expanding holdings by 15.8% amid -51.0% decline from 52-week high.

Director Cindy L Davis purchased 1,825 shares of Deckers Outdoor at $109.76, increasing her holdings from 11,515 to 13,340 shares. The purchase occurred when the stock was trading approximately 51.0% below its 52-week high of $223.11 and down 9.6% over the prior 30 days. Deckers' fundamentals remain solid with annual revenue growth of 16.3%, quarterly revenue of $1,827,165,000.00, and a P/E of 14.20, suggesting the decline may reflect broader market conditions rather than company-specific deterioration. The director's prior open-market activity across all tickers shows mixed execution: her two prior sells achieved a 100.00% well-timed rate at the 90-day mark, though her cross-ticker average 90d return after sells was -56.0%; at Deckers specifically, her single prior transaction was a sale on 2024-02-06 that declined 82.8% over 90 days thereafter.

March 2025
2025-03-03
high
25,000 shares
$3,470,967
@ $138.84
Significance 7/10

Director David Powers sold 25,000 shares of DECK for $3.5M on 2025-02-28; stock down 38.5% from 52-week high, all 5 prior DECK sales were well-timed.

Director David Powers executed three separate sales on 2025-02-28, totaling 25,000 shares at prices ranging from $137.66 to $139.38 (blended average $138.84) for $3,470,966.88, reducing his position from 266,777 to 241,777 shares. The stock is currently trading at $137.24, down 38.5% from its 52-week high of $223.11 and has declined 22.6% over the past 30 days and 32.4% over 90 days. Notably, Powers has demonstrated a precise pattern at DECK: all 5 of his prior sales at this ticker were well-timed at the 90-day mark, with three November 2024 sales followed by gains and two earlier 2024 sales capturing substantial declines of 76.7% and 86.3% respectively. His cross-ticker track record across 10 prior sells shows an average 90-day return of -63.7% with a 100.00% well-timed rate, indicating consistent timing accuracy. The timing pattern evident in his recent DECK history (5 of 5 prior trades well-timed) combined with the stock's current severe underperformance suggests his latest sales warrant investor attention regarding forward-looking risk signals.

December 2024
2024-12-12
high
President & CEO
14,274 shares
$2,973,845
@ $208.34
Significance 7/10

DECK CEO Caroti sells 14,274 shares at $208.34; stock up 14.7% in 30d, 30.6% in 90d; prior 3 sales at DECK all showed -78% to -86% 90-day returns.

Stefano Caroti sold 14,274 shares at $208.34 on 2024-12-11, reducing his holdings by 5.2% to 259,266 shares. The sale occurred after a sustained rally: the stock rose 14.7% over the prior 30 days and 30.7% over the prior 90 days, now trading at $203.68, within 0.6% of its 52-week high of $204.95. Caroti's cross-ticker track record across 4 prior sells shows a 100.00% well-timed rate with an average 90-day return of -82.1%, indicating a consistent pattern of selling before declines. At DECK specifically, his 3 measurable prior sales (2023-06-08, 2023-12-06, 2024-06-06) each recorded negative 90-day returns ranging from -78.0% to -86.2%, with all 3 well-timed at the 90-day mark. This sale, following a significant multi-month rally and positioned at historical price levels, aligns with his demonstrated tendency to exit after appreciation rather than during weakness.

November 2024
2024-11-26
high
32,000 shares
$6,130,752
@ $191.59
Significance 8/10

Director David Powers sold entire 32,000-share stake at $191.59 avg ($6.1M); prior DECK sales consistently declined 80-86% in 90d.

David Powers, a Director, executed 3 separate sales on 2024-11-22 totaling 32,000 shares for $6,130,752.04, reducing his holdings from 32,000 shares to zero. This complete exit occurs while DECK trades near its 52-week high ($194.41 vs. $196.49), after a robust 22.8% 90-day run. Powers' prior four measurable sales at DECK (Feb, Mar, Apr, Jun 2024) were well-timed at the 90-day horizon, with each followed by declines ranging 81.4% to 86.3%; his cross-ticker record shows a 90-day well-timed rate of 100.00% across 7 prior sells. The full liquidation of a director's position near multi-month highs, combined with a consistent pattern of sales preceding significant declines at this ticker, warrants investor scrutiny of DECK's near-term price action and underlying fundamentals.

2024-11-25
medium
President, Fashion Lifestyle
3,882 shares
$723,721
@ $186.43
Significance 5/10

DECK President Anne Spangenberg sold 3,882 shares at $186.43 on 2024-11-22; stock now at $196.49 (52-week high).

Anne Spangenberg, President of Fashion Lifestyle at Deckers, sold 3,882 shares (67.4K shares remain post-transaction, a -5.4% reduction). The sale occurred at $186.43 per share, generating $723,721.26 in proceeds. The stock has since appreciated to $196.49, reaching its 52-week high, and has posted strong recent momentum: +16.9% over 30 days and +23.7% over 90 days. Deckers is a large-cap growth company with $29.9B market cap, $1.3B quarterly revenue, and 18.2% annual revenue growth, trading at a 34.11 P/E. The sale represents a routine reduction in holdings by a senior executive at a well-performing stock near all-time highs, in a company showing solid financial fundamentals and sustained upward momentum.

2024-11-21
medium
President, Global Marketplace
5,667 shares
$992,858
@ $175.20
Significance 5/10

DECK President Ellerker sells 5,667 shares at $175.20; holds 29,895 post-trade as stock near 52-week high of $182.32

Marco Ellerker, President of Global Marketplace at Deckers Outdoor, sold 5,667 shares for $992,858.40, reducing his holdings by 15.9% to 29,895 shares. The transaction occurred at $175.20 per share while the stock has since risen to $181.91, trading 0.2% below its 52-week high of $182.32. The company's fundamentals remain solid with annual revenue growth of 18.2% and a net income of $242,321,000.00 on $1,311,320,000.00 in latest quarterly revenue. This sale reflects a material reduction in an executive's personal stake during a period of strong stock performance and robust financial results.

2024-11-20
high
President & CEO
15,000 shares
$2,635,950
@ $175.73
Significance 7/10

DECK CEO Caroti sold 15,000 shares at $175.73; prior 3 DECK sales all produced negative 90d returns (avg -82.1%)

Stefano Caroti, President & CEO, sold 15,000 shares (15.0K shares) of Deckers at $175.73 on 2024-11-19, reducing his holdings by 5.2% to 273.5K shares. His prior trades at Deckers show a notable pattern: all 3 previous open-market sales produced negative 90-day returns (ranging from -78.0% to -86.2%), with a 100% well-timed rate at the 90-day mark—meaning the stock declined after each sale. His cross-ticker track record of 3 sells reinforces this: avg 90d return of -82.1% with a 100% well-timed rate. While the stock is up 10.8% over 90 days and only 3.3% below its 52-week high, this transaction aligns with a documented pattern of sales that have historically preceded declines. Deckers' fundamentals remain robust (revenue $1.3B, net income $242.3M, annual revenue growth +18.2%), but the insider's demonstrated sell timing—particularly across 3 consecutive DECK transactions—constitutes a material data point for investors tracking executive positioning relative to near-term price direction.

2024-11-20
high
Chief Administrative Officer
18,000 shares
$3,155,040
@ $175.28
Significance 7/10

CAO Garcia Thomas sells 18,000 DECK shares at $175.28 (Nov 19); prior 4 DECK sales all 90d-negative.

Garcia Thomas, Chief Administrative Officer of Deckers Outdoor, sold 18,000 shares on 2024-11-19 at $175.28, reducing holdings from 81,642 to 63,642 shares (22.0% reduction). This sale occurs at a price 3.3% below the 52-week high of $182.32, against a backdrop of strong fundamentals: $1.3B quarterly revenue, $242.3M net income, and 18.2% annual revenue growth. The signal deserving investor attention is Garcia's consistent timing pattern at this ticker: all 4 prior DECK sales (2024-05-29, 2023-10-27, 2023-09-08, 2023-09-07) exhibited negative 90-day returns of -85.0%, -81.1%, -84.3%, and -84.0% respectively, with a 100% success rate (4 of 4 well-timed). His cross-ticker track record reinforces this pattern with an average 90-day return of -79.6% across 4 prior sells and a 100.00% well-timed rate. The current sale aligns with an established history of selling before subsequent price declines at Deckers, a pattern worth monitoring as the market tests whether the recent 10.2% 30-day and 10.8% 90-day rallies will sustain.

2024-11-12
high
Chief Financial Officer
8,802 shares
$1,540,350
@ $175.00
Significance 6/10

Fasching (CFO) sold 8,802 shares at $175.00 on 2024-11-08 (now $177.63); prior DECK sales at this ticker were well-timed at the 90-day mark

Fasching reduced his DECK holdings by 8,802 shares (5.4% of pre-transaction holdings) at $175.00 on 2024-11-08, leaving him with 153,036 shares. His cross-ticker track record shows a 100.00% well-timed rate across 3 prior sells, with an average 90-day return of -82.4%. More pertinently, his prior two sales at DECK (on 2024-10-04 and 2024-02-09) were both well-timed at the 90-day mark, with the 2024-02-09 and 2023-06-06 sales posting -82.0% and -82.7% 90-day declines respectively. The current stock price of $177.63 is -2.6% from the 52-week high of $182.32, but the 30-day and 90-day gains of +10.2% and +15.9% indicate strong recent momentum. Given the consistency of his prior DECK sales outcomes and the pattern at this specific ticker, this transaction warrants attention to whether it signals deteriorating confidence in near-term performance, despite the company's strong fundamentals (18.2% annual revenue growth, $242.3M net income, P/E of 30.84).

2024-11-12
high
9,000 shares
$1,578,771
@ $175.42
Significance 7/10

Director Stewart sold 9,000 DECK shares at $175.42; prior 2 same-ticker sales both well-timed with 90d returns -82.9% and -82.7%.

Director Stewart sold 9,000 shares for $1,578,771.00, reducing holdings from 54.0K to 45.0K shares (-16.7%). Her prior sales history at Deckers is notable: two earlier sales executed in February 2024 both registered 90-day declines of -82.9% and -82.7% respectively, indicating a pattern of well-timed exits before significant price retreats. Current context shows DECK trading -2.6% from its 52-week high of $182.32, with the stock up +10.2% over 30 days and +15.9% over 90 days—suggesting recent momentum that may have prompted a measured reduction of a director-level position. While the company reports strong fundamentals (18.2% annual revenue growth, $242.3M net income on $1.3B quarterly revenue), this sale pattern warrants investor attention given the historical accuracy of the insider's sell timing at this specific ticker.

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