COLM COLUMBIA SPORTSWEAR CO Insider Trading

COLM President Bragdon buys 300 shares at $54.40; prior buy at this ticker returned +10.3% in 30 days, +3.6% in 90 days.

Bragdon Peter J, President of Columbia Sportswear, purchased 300 shares at $54.40 on 2025-11-13, increasing his holdings from 25,923 to 26,223 shares. This represents his second open-market purchase; his prior buy at COLM on 2025-08-11 generated +10.3% 30-day return and +3.6% 90-day return, demonstrating prior well-timed entry at this ticker. The current price of $53.69 is 41.7% below the 52-week high of $92.08, and recent momentum shows +5.3% over 30 days and +0.4% over 90 days. The company trades at a P/E of 12.97 on annual revenue of $943.4M, with recent net income of $52.0M, though annual revenue growth is negative at -3.4%. This purchase adds to a pattern of insider accumulation in a depressed valuation environment, consistent with his track record of well-timed entries.

Columbia Sportswear CAO/Gen. Counsel buys 300 shares at $49.87; stock down 45.1% from 52-week high amid -3.4% annual revenue decline, -$10.2M net loss.

Bragdon Peter J, EVP and Chief Administrative Officer, purchased 300 shares of COLUMBIA SPORTSWEAR CO at $49.87 on 2025-08-11, increasing his holdings to 25.0K shares. The transaction occurred as the stock trades 45.1% below its 52-week high of $92.08 and has declined 24.6% over 90 days, while the company reports a latest-quarter net loss of $-10.2M against revenues of $605.2M and faces annual revenue contraction of -3.4%. This modest open-market buy ($15.0K in dollar value, +1.2% position increase) by a senior operational executive comes during a period of pronounced stock price weakness and operational pressure. The purchase represents an incremental position adjustment rather than a material commitment, and no indication of multi-executive or coordinated activity is present.