BROS Dutch Bros Inc. Insider Trading

Travis Boersma sells 1,499,999 shares for $92,558,343.62 via 10 scheduled trades at BROS, reducing holdings 38.4%

Travis Boersma, Executive Chairman, executed 10 separate sales totaling 1,499,999 shares (1.50M shares) for $92,558,343.62 ($92.6M) across June 10–11, 2026, at prices ranging from $60.34 to $64.10. This transaction is part of a pre-arranged 10b5-1 trading plan adopted on 2026-02-19, meaning the sales were scheduled rather than discretionary. Post-transaction, Boersma retains 2,410,800 shares (2.41M shares), a net reduction of 1,499,999 shares (-38.4% vs pre-transaction holdings of 3,910,799 shares). The current price of $65.03 sits 12.9% below the 52-week high of $74.66, while the stock has posted +28.3% over 30 days and +37.5% over 90 days. Across Boersma's broader cross-ticker open-market history, his 20 prior sells averaged a 90-day post-transaction return of -13.7%, though his five most recent BROS-specific trades (May 28 through June 1) are too recent to have measurable outcomes yet.

DM Individual Aggregator (10% owner) sold 522,109 shares for $32,213,881.35 across 5 transactions via pre-arranged 10b5-1 plan on 2026-06-10 to 2026-06-11.

DM Individual Aggregator, LLC sold 522,109 shares (522.1K shares) totaling $32,213,881.35 ($32.2M) at a blended average price of $61.70, reducing its holdings from 2,932,909 to 2,410,800 shares (-17.8%). This is a pre-arranged 10b5-1 trading plan adopted on 2026-02-19, meaning the sales were scheduled rather than discretionary. The stock currently trades at $65.03, above the transaction prices executed over June 10–11, and has risen 28.3% over 30 days and 37.5% over 90 days. The insider's prior sales across tickers show an average 90-day return of -16.4%, though prior BROS trades are mostly unmeasurable in outcome; the only measurable prior sale at this ticker (2025-11-25) saw a 30-day gain of 16.0% but a 90-day decline of -14.5%.

10% Owner DM Trust Aggregator, LLC sells 977,890 shares for $60,344,462.27 via 5 transactions (10b5-1 plan, 2026-06-10/11)

DM Trust Aggregator, LLC, a 10% holder of Dutch Bros Inc., executed 5 separate sales totaling 977,890 shares for $60,344,462.27 across June 10–11, 2026, at prices ranging from $60.35 to $64.10 per share (blended average $61.71). The transaction reduced holdings by 977,890 shares (-17.8% vs pre-transaction holdings of 5,492,520 shares), leaving 4,514,630 shares post-transaction. This sale is part of a pre-arranged 10b5-1 trading plan adopted on 2026-02-19, indicating it was scheduled rather than discretionary. The filer's cross-ticker track record shows 20 prior sells with an average 90-day return of -16.5%, though at this ticker specifically, the most recent measurable sale (2025-11-25) generated a 90-day return of -14.5% after the sale; the four prior sales at BROS (May 27–June 1, 2026) are too recent for 30- or 90-day outcomes to be measurable. With Dutch Bros trading at $65.03 today and the stock up 28.3% over 30 days and 37.5% over 90 days, the sale price of $61.71 (blended) sits below current levels, though the P/E of 125.06 and strong revenue growth of 27.9% reflect a richly valued growth profile. The magnitude and recent timing deserve monitoring, but the scheduled 10b5-1 plan status removes any inference about discretionary timing or conviction.

CEO Christine Barone sold 42,031 shares of BROS at $60.13 via pre-arranged 10b5-1 plan

Christine Barone, CEO and President, sold 42,031 shares (42.0K shares) worth $2,527,492.15 ($2.5M) at $60.13 on 2026-06-10 under a pre-arranged 10b5-1 trading plan adopted on 2025-08-11. This sale reduced her holdings from 86,604 shares to 44,573 shares, a net reduction of -48.5% vs pre-transaction holdings. Since the plan was scheduled and not discretionary, this transaction does not reflect real-time decision-making by the CEO. The stock currently trades at $65.03, above the sale price, with strong recent momentum: 30-day change of +28.3% and 90-day change of +37.5%. Investors should note the scheduled nature of this execution when interpreting its significance relative to the company's current fundamentals, which show revenue of $464,412,000.00 ($464.4M) (latest quarter), net income of $16,097,000.00 ($16.1M), and annual revenue growth of +27.9%.

Travis Boersma sells 749,999 shares for $43.7M via scheduled 10b5-1 plan at $58.26 avg price; retains 2.93M shares.

Travis Boersma, Executive Chairman of Board, executed 4 separate sales totaling 749,999 shares for $43,698,274.14 across two trading dates in late May and early June 2026, reducing his holdings from 3.68M to 2.93M shares (-20.4%). The transaction is part of a pre-arranged 10b5-1 trading plan adopted on 2026-02-19, meaning it is scheduled rather than discretionary. The sales occurred at a blended average price of $58.26 per share against a current market price of $57.86, placing the transaction slightly above the current level. Boersma's prior sales at BROS show mixed outcomes: 5 prior trades exhibited positive 30-day returns ranging 11.6%–19.3% but consistently negative 90-day returns ranging -12.0% to -17.6%, establishing a pattern. The company reports revenue of $464,412,000.00 with strong annual growth of +27.9%, though a P/E of 111.27 reflects elevated valuation multiples relative to earnings.

DM Individual Aggregator, LLC (10% owner) sold 261,054 shares for $15,210,165.96 via scheduled 10b5-1 plan

DM Individual Aggregator, LLC executed 2 separate sales totaling 261,054 shares for $15,210,165.96 at an average price of $58.26 on 2026-05-29 and 2026-06-01, reducing holdings from 3,193,963 shares to 2,932,909 shares. This transaction is part of a pre-arranged 10b5-1 trading plan adopted on 2026-02-19, meaning the sales were scheduled and non-discretionary. The current stock price of $57.86 is -25.7% from the 52-week high of $77.88, and the company reports a P/E of 111.27 with latest quarterly revenue of $464,412,000.00 and net income of $16,097,000.00. The 10% owner retains 2,932,909 shares post-transaction, representing an -8.2% reduction from prior holdings.

DM Trust Aggregator, LLC (10% Owner) sells 488,945 shares for $28,488,108.18 via scheduled 10b5-1 plan

DM Trust Aggregator, LLC executed two separate sales totaling 488,945 shares for $28,488,108.18 on 2026-05-29 and 2026-06-01, reducing holdings from 5,981,465 shares to 5,492,520 shares. This transaction is part of a pre-arranged 10b5-1 trading plan adopted on 2026-02-19, meaning it was scheduled and non-discretionary. The blended average sale price of $58.26 compares to the current price of $57.86, placing the current stock price 25.7% below its 52-week high of $77.88. The company reported latest-quarter revenue of $464,412,000.00 with net income of $16,097,000.00, and annual revenue growth of 27.9% year-over-year; however, the elevated P/E of 111.27 reflects market valuation expectations that may not be anchored to near-term earnings.

Executive Chairman Travis Boersma sells 749,999 shares for $42,146,578.46 under pre-arranged 10b5-1 plan

Travis Boersma, Executive Chairman of Dutch Bros Inc., executed four separate sales totaling 749,999 shares for $42,146,578.46 on 2026-05-27 and 2026-05-28, reducing his holdings from 3,943,962 shares to 3,193,963 shares (-19.0% reduction). The transaction is part of a pre-arranged 10b5-1 trading plan adopted on 2026-02-19, meaning these sales were scheduled and not discretionary. At an average execution price of $56.20, the shares were sold near the current price of $58.00 and within the 52-week range of $44.58–$77.88. His prior sales at BROS have historically generated positive 30-day returns (ranging from +11.6% to +19.3%) but consistently negative 90-day returns (ranging from -12.0% to -17.6%), indicating a pattern where the stock tends to outperform in the month following his sales but underperforms in the subsequent quarter. The company reports strong fundamentals with annual revenue growth of +27.9%, though the elevated P/E of 111.54 reflects market expectations that may leave limited margin for near-term upside.

10% owner DM Individual Aggregator sold 261,054 shares for $14,670,063.42 on scheduled 10b5-1 plan adopted 2026-02-19

DM Individual Aggregator, LLC, a 10% owner of Dutch Bros Inc. (BROS), executed two scheduled sales totaling 261,054 shares for $14,670,063.42 under a pre-arranged 10b5-1 trading plan adopted on 2026-02-19. The blended average price was $56.20, with the stock currently at $58.00 (up 4.8% over 30 days and up 8.2% over 90 days). The holder retains 3,193,963 shares post-transaction, representing a 7.6% reduction in position size. Because this sale is scheduled under a 10b5-1 plan rather than discretionary, it reflects a predetermined execution program rather than a real-time market judgment. The insider's prior open-market activity across all tickers shows 20 prior sells with an average 90-day return of -14.9%; on this specific ticker (BROS), the prior five sales from 2025-11-25 recorded mixed 30-day returns (+11.6% to +19.3%) followed by consistent 90-day declines (-12.0% to -17.6%). The stock trades at a P/E of 111.54 against recent annual revenue growth of +27.9%, indicating a richly valued growth profile.

DM Trust Aggregator sold 488,945 shares for $27.5M under pre-arranged 10b5-1 plan; retains 5.98M shares (7.6% reduction).

DM Trust Aggregator, a 10% owner, executed two separate sales totaling 488,945 shares for $27,476,515.04 at a blended average price of $56.20 per share on 2026-05-27 and 2026-05-28. This transaction was conducted pursuant to a pre-arranged 10b5-1 trading plan adopted on 2026-02-19, meaning execution was scheduled rather than discretionary. The seller retains 5,981,465 shares post-transaction, representing a 7.6% reduction in holdings. At current price of $58.00, the stock trades -25.5% from its 52-week high and has posted 30-day and 90-day gains of +4.8% and +8.2% respectively. The company reports quarterly revenue of $464,412,000.00 with net income of $16,097,000.00 and an elevated P/E of 111.54, characteristic of a high-growth profile with annual revenue growth of +27.9%.