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EdgarHawk

WU Simone

Senior Vice President

Officer
2 filings analyzed · 1 company · Latest 2026-02-04

Companies

Company Buys Sells Direction
CHOICE HOTELS INTERNATIONAL INC /DE CHH 0 8 Net selling

Activity

February 2026
Sell
8,080 shares
$820,579
Significance 4/10

CHH SVP Simone Wu sold 8,080 shares in 4 separate transactions on 2026-02-02 for $820,579.32

Simone Wu, Senior Vice President at Choice Hotels, conducted 4 separate open-market sales totaling 8,080 shares (8.1K shares) for $820,579.32 on 2026-02-02, reducing her holdings from 56,883 to 48,803 shares (-14.2% vs pre-transaction holdings). The sale occurred at an average price of $101.56, which is currently $6.13 below the stock's $107.69 price; despite this 6.0% discount to current price, the stock has risen 8.4% over the past 30 days and 7.3% over 90 days—a pattern consistent with her prior same-ticker sales in September 2024, both of which also saw positive returns within those windows. The company trades at a modest 13.04 P/E with $180.0M net income on $447.3M quarterly revenue (+2.6% annual growth), suggesting a stable profile, though the blended average price at sale remains below recent highs, occurring 31.0% below the 52-week high of $155.97.

September 2024
Sell
7,840 shares
$1,019,836
Significance 5/10

SVP WU sells 7,840 shares of CHH at blended $130.08; reduces stake by 14.7% to 45,669 shares

WU Simone executed 2 separate sales totaling 7,840 shares on 2024-09-19 at an average price of $130.08, reducing her holdings from 53,509 shares to 45,669 shares. The stock currently trades at $130.67, just 1.4% below its 52-week high of $132.47, and has gained 9.0% over the past 90 days. The company's fundamentals remain solid, with P/E of 25.82 and annual revenue growth of 10.1%. The sale represents a meaningful 14.7% reduction in her shareholdings, occurring at price levels within the upper range of the stock's recent range, though without prior transaction history at this specific ticker provided, the timing context relative to her historical trading pattern cannot be assessed.

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