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EdgarHawk

COOK WILLIAM RAND

Director

Director
4 filings analyzed · 1 company · Latest 2026-02-11

Companies

Company Buys Sells Direction
Primis Financial Corp. FRST 4 0 Net buying

Activity

February 2026
2026-02-11 Primis Financial Corp. FRST
low
Buy
1,770 shares
$25,081
Significance 3/10

Director William Rand Cook buys 1,770 shares of FRST at $14.17; prior buys at ticker show 0 of 4 well-timed at 90-day mark

Director William Rand Cook purchased 1,770 shares of Primis Financial at $14.17 on 2026-02-10, bringing his holdings to 46,202 shares. At the same ticker, his prior four completed trades (ranging from 2024-03-13 to 2025-02-06) all posted negative 90-day returns, from -15.0% to -21.9%, with zero of four achieving positive returns over the 90-day window. The company reported negative full-year net income in its most recent fiscal year, and the current P/E of 40.11 reflects a highly elevated valuation multiple. The stock has rebounded 5.6% over 30 days and 27.4% over 90 days from its lows, but the insider's historical pattern at this ticker offers no evidence of successful timing on prior accumulation attempts.

2026-02-06 Primis Financial Corp. FRST
low
Buy
1,410 shares
$20,113
Significance 3/10

Director COOK WILLIAM RAND bought 1,410 shares of FRST at $14.26; stock up 9.4% in 30d, but his prior buys at this ticker show poor timing.

Director COOK WILLIAM RAND purchased 1,410 shares (1.4K shares) at $14.26 on 2026-02-05, bringing his holdings to 44,432 shares (44.4K shares). The transaction occurred near the 52-week high of $14.31, with the stock up 9.4% over the prior 30 days and up 31.8% over 90 days. However, his track record at this ticker is concerning: of his 5 prior purchases at FRST, only 1 was well-timed at the 90-day mark, with recent buys in February and March 2025, and March 2024 all showing negative 30-day and 90-day returns ranging from -8.4% to -13.3% over 90 days. His cross-ticker history shows an average 90-day return of -8.0% across 5 buys with a 20% win rate. The purchase also occurs against a backdrop where the company was unprofitable over its most recent full fiscal year, despite a current P/E of 40.74.

February 2025
2025-02-07 Primis Financial Corp. FRST
medium
Buy
2,242 shares
$24,998
Significance 5/10

Director Cook buys 2,242 shares at $11.15; third insider buy in 14 days; stock down 16.0% from 52-week high amid negative full-year earnings.

Director William Rand Cook purchased 2,242 shares at $11.15 on 2025-02-06, increasing his holdings by 8.4% to 28,900 shares. This purchase occurs as part of a cluster pattern, with 2 other insiders also buying within the past 14 days, suggesting coordinated accumulation at current levels. Cook's prior trades at FRST show mixed timing: his 2023-05-15 buy delivered 90-day returns of +34.6%, but his 2024-03-13 and 2024-03-14 buys resulted in 90-day losses of -18.8% and -15.0% respectively, indicating only 1 of 3 prior purchases were well-timed at the 90-day mark. The stock is trading 16.0% below its 52-week high and the company reported negative full-year net income, creating tension between the apparent confidence signal of a cluster buy and the company's unprofitable recent results.

2025-02-06 Primis Financial Corp. FRST
low
Buy
1,850 shares
$20,317
Significance 4/10

Director Cook buys 1,850 shares of Primis Financial at $10.98; holds cluster pattern with 2 other insiders in 14 days

Director William Rand Cook purchased 1,850 shares at $10.98 on 2025-02-04, increasing his holdings by 24.5% to 9,387 shares. The transaction occurred within a cluster pattern—2 other insiders also bought within the past 14 days at FRST. Regarding timing: Cook's same-ticker history shows mixed results, with 1 of 3 prior buys well-timed at the 90-day mark; his two most recent same-ticker purchases (2024-03-13 and 2024-03-14) declined 18.8% and 15.0% respectively over 90 days. The company was unprofitable over its most recent full fiscal year, though current net income sits at $1,228,000. The stock trades at $11.15, down 7.5% over 90 days and 15.9% from its 52-week high of $13.26.

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