Shaller Russell

Brady Corp CEO Shaller Russell sold 17,130 shares at $81.25 for $1,391,812.50, reducing holdings by 10.8%

Shaller Russell executed a material open-market sale of 17,130 shares at $81.25, reducing his position in Brady Corp from 158,551 to 141,421 shares. The sale occurred near the stock's 52-week high ($82.75), with the current price now at $79.99, suggesting the insider sold into strength. Russell's prior sales at this ticker show mixed timing outcomes—two recent September 2025 sales have registered negative 30-day returns of -6.5% and -5.7%, while his cross-ticker track record across all open-market activity shows a 90-day well-timed rate of 0.00%, indicating poor historical precision in choosing exit points. The company fundamentals remain solid (revenue $405,287,000.00 with annual growth of +12.8% and net income of $53,936,000.00), providing no obvious operational distress signal, though the size of the sale relative to total holdings warrants monitoring for any pattern of further reductions.

BRC President & CEO Shaller Russell sold 23,743 shares for $1,901,006.72 on 2025-09-18 near 52-week highs ($80.07 blended avg vs $82.75 high).

Shaller Russell executed 2 separate sales totaling 23,743 shares for $1,901,006.72 at prices ($80.64 and $80.00) near the stock's 52-week high of $82.75, reducing his holdings by 14.9% from 158,823 to 135,080 shares. The transaction occurred after a sharp 20.1% 90-day rally, during a period when Brady Corp is posting solid fundamentals (revenue growth of 12.8% year-over-year with $52.3M net income in the latest quarter). However, his prior 2 sales at BRC (September 2024) yielded mixed results, with neither sale proving well-timed at the 90-day mark, suggesting this insider's recent exit decisions at this ticker have lacked predictive power regarding forward price direction. The sales are open-market dispositions with no scheduled-trade indication, leaving the decision to exit a significant stake during a strong valuation moment available for investor interpretation.

Brady CEO Shaller Russell sold 21,128 shares at $75.30 for $1,590,938.40 on 2024-09-27, reducing holdings by 17.1%.

Shaller Russell, President & CEO of Brady Corp, executed a discretionary open-market sale of 21,128 shares valued at $1,590,938.40, reducing his holdings from 123,278 to 102,150 shares. The sale occurred at $75.30, only 1.7% below the current 52-week high of $76.63, and follows a recent prior sale at the same ticker on 2024-09-13 (14 days earlier). Russell's cross-ticker track record shows only 1 prior sell in open-market history, making this part of an emerging pattern of sales at Brady Corp specifically. The company's fundamentals show modest performance with annual revenue growth of only +0.7% and stable net income of $50.9M on revenue of $343.4M, suggesting a mature, slow-growth business backdrop for executive stock reduction activity.

CEO Shaller Russell sold 12,547 shares of BRC at $73.08; holds 102,905 shares post-sale as stock approaches 52-week high of $74.60.

President & CEO Shaller Russell executed a sale of 12,547 shares at $73.08, reducing his holdings from 115,452 shares to 102,905 shares. The transaction occurred when the stock was trading near its 52-week high of $74.60, having rallied 12.1% over the prior 90 days. Russell retains meaningful equity ownership at 102,905 shares post-transaction. Brady Corp reported latest quarterly revenue of $343.4M with net income of $50.9M, though annual growth remains modest at 0.7%. The sale represents a discrete equity reduction by the CEO at elevated price levels, which investors should evaluate in context of the company's modest near-term growth trajectory.