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EdgarHawk

Shah Niraj

Chief Executive Officer

Director Officer 10% Owner

Latest: CEO selling · April 2026

26 filings analyzed · 1 company · Latest 2026-04-27

Companies

Company Buys Sells Direction
Wayfair Inc. W 0 103 Net selling

Activity

April 2026
2026-04-27 Wayfair Inc. W
medium
Sell
120,000 shares
$9,305,583
Significance 6/10

Wayfair C-suite executes substantial multi-day stock sale totaling $9.3M amid stock weakness and unprofitable fundamentals.

A Wayfair executive sold nearly $9.3 million in shares across two trading days in late April, liquidating roughly 22% of total holdings through eight separate transactions at prices ranging from mid-$76 to nearly $80 per share. The sales occur while the stock trades significantly below its yearly highs and has declined notably over the past quarter, suggesting the insider is selling into relative weakness rather than at cyclical peaks. Wayfair's fundamentals remain challenged—the company is unprofitable on an annual basis despite strong quarterly revenue growth, creating an uncertain backdrop where insiders may prioritize liquidity over conviction in near-term appreciation. The scale and methodical execution of this sale, combined with the company's loss-making status and the stock's recent downward trajectory, warrants close attention to whether this signals executive concern about near-term prospects or simply reflects portfolio rebalancing at an opportune moment.

March 2026
2026-03-26 Wayfair Inc. W
high
Sell
10,611 shares
$834,934
Significance 6/10

Wayfair CEO Shah Niraj sold 10,611 shares for $834,934.26 across 3 transactions on 2026-03-25, reducing holdings 17.8%

Shah Niraj executed 3 separate sales totaling 10,611 shares for $834,934.26 at prices ranging from $77.64 to $79.38 on 2026-03-25, leaving him with 49,137 shares post-transaction. The current stock price of $73.70 sits 38.1% below the 52-week high and has declined 27.9% over the past 90 days, trading below the blended sale average of $78.69. Wayfair remains unprofitable on an annual basis with net income of $-99,000,000.00 against $3,117,000,000.00 in quarterly revenue, creating a contrasting backdrop where the CEO has disposed of approximately one-sixth of his prior holdings. The sale occurred in the context of recent sequential sales on 2026-03-24 and 2026-03-23, suggesting a pattern of discretionary liquidation during a period of material stock decline.

2026-03-25 Wayfair Inc. W
high
Sell
109,389 shares
$8,444,246
Significance 8/10

CEO Shah Niraj sold 109,389 shares ($8.4M) at $75.45–$78.44 on 2026-03-23/24, reducing holdings by 64.7%.

Shah Niraj, Wayfair's Chief Executive Officer, executed 5 separate sales totaling 109,389 shares for $8,444,245.59 on March 23–24, 2026, at prices ranging from $75.45 to $78.44 (blended average $77.19). This represents a reduction of 64.7% from his pre-transaction holdings of 169,137 shares, leaving him with 59,748 shares post-transaction. The company is currently unprofitable with net income of $-99,000,000.00 on revenue of $3,117,000,000.00, though annual revenue grew 5.1% year-over-year. The sale occurred when the stock is trading 33.0% below its 52-week high of $119.05; within the last 90 days the stock declined 20.8%, though it has rebounded 8.6% in the past 30 days. The CEO's cross-ticker track record shows a 90-day well-timed rate of 100.00% (20 prior sells, averaging -22.9% 90-day return), though no measurable outcomes exist yet for his 5 prior sales at Wayfair itself.

February 2026
2026-02-27 Wayfair Inc. W
high
Sell
27,000 shares
$2,129,850
Significance 7/10

CEO Shah Niraj sold 27,000 W shares (27.0K) for $2.1M at $78.88 avg on 2026-02-26; stock down -35.9% from high, company unprofitable.

Niraj executed 4 separate sales totaling 27,000 shares for $2,129,850.28 on 2026-02-26, reducing his holdings by 13.8% from 196,137 to 169,137 shares. This sale occurred in a significantly weakened stock environment: Wayfair is trading at $76.33, down -35.9% from its 52-week high of $119.05 and down -29.8% over the prior 30 days. Operationally, the company reported a net loss of $99,000,000.00 against $3,117,000,000.00 in quarterly revenue, indicating a period of financial underperformance despite 5.1% annual revenue growth. The CEO's cross-ticker track record shows a 90-day well-timed rate of 100.00% across 20 prior sells, though this specific sale at Wayfair follows five other sells on 2026-02-23 for which 90-day outcomes remain unmeasurable and no prior same-ticker sales have established a measurable timing pattern yet. The timing context—selling into a sharp drawdown at an unprofitable juncture—aligns with prior execution patterns but lacks same-ticker validation.

2026-02-25 Wayfair Inc. W
high
Sell
93,000 shares
$6,940,214
Significance 7/10

CEO Shah Niraj sold 93,000 W shares for $6.9M on 2026-02-23; stock down -36.4% from 52-week high.

Shah Niraj, CEO of Wayfair Inc., executed 8 separate sales totaling 93,000 shares for $6,940,213.83 at an average price of $74.63, reducing his holdings by -32.2%. The sale occurs as the stock trades at $75.75, down -36.4% from its 52-week high of $119.05 and down -31.2% over the past 30 days, indicating sustained downward momentum. His recent same-ticker activity shows three consecutive sales on 2026-01-23, each followed by 30-day declines of -25.8%, -24.8%, and -25.5%, followed by two December sales with positive 30-day returns of +7.3% and +8.7%; however, all prior 90-day outcomes remain unmeasurable at this ticker. The company reported a net loss of $-99,000,000.00 on revenue of $3,117,000,000.00 in the latest quarter, reflecting a net unprofitable position despite +5.1% annual revenue growth. The concentration of sales into a weakening stock price and unprofitable operational state warrants investor scrutiny of management's outlook.

January 2026
2026-01-27 Wayfair Inc. W
high
Sell
150,000 shares
$16,331,184
Significance 7/10

Wayfair CEO Shah Niraj sold 150,000 shares for $16.3M across 3 transactions on 2026-01-23, reducing holdings by 34.2%

Shah Niraj executed 3 separate sales totaling 150,000 (150.0K shares) for $16,331,183.88 ($16.3M) at prices ranging from $108.34 to $109.74, reducing his holdings from 439,137 shares to 289,137 shares—a material 34.2% reduction. The blended average price of $108.87 sits near the current price of $111.15, within the 52-week range of $24.14–$119.05. Wayfair faces fundamental headwinds: the company posted net income of -$99,000,000.00 ($-99.0M) in its most recent fiscal year with revenue growth of -1.3% year-over-year. Prior to this filing, Niraj executed 5 separate sales at Wayfair between 2025-12-23 and 2025-12-26, all showing positive 30-day returns (ranging from +7.3% to +11.0%), suggesting recent market momentum despite unprofitability. This large-scale liquidation by the CEO warrants investor attention given the company's negative earnings and contracting revenue base.

December 2025
2025-12-29 Wayfair Inc. W
high
Sell
150,000 shares
$15,102,505
Significance 7/10

CEO Shah Niraj sold 150,000 shares (150.0K shares) for $15,102,504.88 over 2 days at blended average price of $100.68, reducing holdings 25.5%.

Shah Niraj executed 6 separate sales totaling 150,000 shares (150.0K shares) for $15,102,504.88 ($15.1M) on December 23-26, 2025, reducing his post-transaction holdings to 439,137 shares (439.1K shares) from 589,137 shares (589.1K shares) — a 25.5% reduction in his position at the company. The sales occurred at prices ranging from $98.11 to $102.32 per share, with a blended average of $100.68, in a market context where the stock is currently $102.03, down -7.9% over 30 days and down -9.4% from its 52-week high of $112.55. Wayfair reported negative net income of $-99,000,000.00 for its most recent full fiscal year and is experiencing declining annual revenue growth of -1.3%, presenting a deteriorating operational backdrop. Shah's prior 5 sales at Wayfair (all on 2025-11-24 and 2025-10-28) have shown mixed timing outcomes, with four showing 30-day declines ranging from -4.3% to -6.4% and one showing a +9.8% 30-day gain, with no 90-day outcomes yet measurable at this ticker.

November 2025
2025-11-26 Wayfair Inc. W
high
Sell
150,000 shares
$15,887,176
Significance 6/10

CEO Shah Niraj sells 150,000 W shares for $15,887,176.08; retains 589.1K shares post-transaction.

CEO Shah Niraj executed 4 separate sales totaling 150,000 shares for $15,887,176.08 on 2025-11-24, reducing his holdings from 739.1K to 589.1K shares (-20.3%). The blended average sale price was $105.91, while the stock now trades at $112.55 (+0.0% from its 52-week high), having gained 30.2% over 30 days and 49.2% over 90 days. His cross-ticker track record shows 20 prior sells with an average 90-day return of +19.9% and a 0.00% well-timed rate—meaning his prior sales have been systematically poor-timed, with stocks rising after his exits. Notably, the company is unprofitable with a full-year net loss of $-99.0M and flat revenue growth (-1.3% annually), yet the stock has surged post-sale. The filing includes a derivative-conversion element, so this represents a partial reallocation rather than a complete position exit. The timing of this substantial CEO liquidation against the company's negative earnings backdrop and his historical difficulty catching good sale opportunities warrants attention.

October 2025
2025-10-29 Wayfair Inc. W
high
Sell
30,000 shares
$3,152,985
Significance 6/10

CEO Niraj Shah sold 30,000 shares for $3.2M across 7 transactions on 2025-10-28; holds 139.1K shares remaining

Shah Niraj, Wayfair's CEO, executed 7 separate sales totaling 30,000 shares for $3,152,984.67 on 2025-10-28, reducing his holdings by 17.7% at a blended average price of $105.10 near the 52-week high of $106.52. The company reported a net loss of $-99,000,000.00 in its latest quarter and negative full-year net income, while annual revenue contracted 1.3% year-over-year. The timing is notable: the stock was trading at +16.2% over 30 days and +57.9% over 90 days at filing, yet Shah's cross-ticker track record shows a well-timed rate of 0.00% on 20 prior sells, with average 90-day post-sale returns of +47.0%—meaning his historical sells have coincided with subsequent gains, not declines. This filing follows four other sales at Wayfair within five days (2025-10-23 and 2025-10-20), suggesting sustained reduction of position during an elevated price environment against a backdrop of deteriorating profitability.

2025-10-24 Wayfair Inc. W
high
Sell
120,000 shares
$9,860,290
Significance 6/10

CEO Shah Niraj sold 120,000 shares (41.5% of holdings) at $80.99–$83.54 for $9.9M on 2025-10-23.

On 2025-10-23, Wayfair CEO Shah Niraj executed four separate sales totaling 120,000 shares for $9,860,289.92 at blended average price $82.17, reducing his holdings from 289.1K to 169.1K shares. The sale at $82.17 occurred within the 52-week range ($24.14–$90.17) and near the current price of $83.09, representing only 7.8% below the 52-week high. At the same-ticker level, Niraj's prior five sales at Wayfair (all since 2025-09-22) have generated mixed near-term outcomes: three September sales showed 30-day returns of -7.0%, -4.7%, and -6.0%, while two October 20 sales remain unmeasured. Cross-ticker, his track record of 20 prior open-market sales shows an average 90-day return of +57.0% with a 0.00% well-timed rate, indicating prior sales have been followed by stock appreciation rather than declines. Wayfair itself faces headwinds: the company posted negative full-year net income over its most recent fiscal year, revenue declined 1.3% year-over-year, and the latest quarterly revenue was $3.3B with net income of only $15.0M.

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