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Russell David Eric

Vice President, Controller

Officer
2 filings analyzed · 1 company · Latest 2025-03-05

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Companies

Company Buys Sells Direction
YUM BRANDS INC YUM 0 8 Net selling

Activity

March 2025
2025-03-05 YUM BRANDS INC YUM
low
Sell
5,000 shares
$793,300
Significance 4/10

YUM VP/Controller Russell David Eric sold 5,000 shares at $158.66 on 2025-03-05; holds 11,960 shares post-sale.

Russell David Eric sold 5,000 shares (29.5% of his pre-transaction holdings) in open-market activity. His cross-ticker track record shows 6 prior sells with a 33.33% well-timed rate at the 90-day mark, suggesting mixed timing outcomes overall. At YUM specifically, his prior two measurable sales (2024-02-09) saw the stock rise +6.4% over 90 days, which represents poorly timed exits. The stock is currently at $159.37, just 0.0% below its 52-week high of $159.37, and has rallied +21.2% over 30 days and +15.4% over 90 days. Absent scheduled trading plan disclosure, this sale occurs after significant recent momentum and near all-time highs, though the fundamental backdrop shows solid metrics: $1.8B quarterly revenue, $382.0M net income, and 6.7% annual revenue growth.

February 2025
2025-02-11 YUM BRANDS INC YUM
medium
Sell
18,251 shares
$2,639,642
Significance 5/10

VP Controller Russell Eric sells 18,251 YUM shares for $2,639,642.13 on 2025-02-10; divests 51.8% of pre-transaction holdings.

Russell David Eric, Vice President and Controller, executed 3 separate sales totaling 18,251 shares for $2,639,642.13 at $144.63 per share on 2025-02-10, reducing his holdings from 35,211 to 16,960 shares (51.8% reduction). At the current price of $146.65, the stock trades near its 52-week high of $148.15 and has gained 19.0% over the past 30 days. Historically, Eric's cross-ticker track record shows 3 prior sells with an average 90-day return of +1.3% and a 33.33% well-timed rate; at YUM specifically, his 3 prior sales showed mixed timing outcomes, with 2 of 3 followed by positive 90-day returns. The substantial reduction in his equity stake occurs amid strong recent price momentum and the controller's limited historical pattern of well-timed exits at this security.

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