Early Access — free while we kick the tires
EdgarHawk

D LOREN ROBERT W

CEO and Chairman

Director Officer 10% Owner
3 filings analyzed · 1 company · Latest 2025-12-19

Companies

Company Buys Sells Direction
XCel Brands, Inc. XELB 7 0 Net buying

Activity

December 2025
2025-12-19 XCel Brands, Inc. XELB
high
Buy
81,466 shares
$94,908
Significance 6/10

XELB CEO Robert Loren buys 81,466 shares at $1.16; stock down 77.9% from 52-week high but up 49.2% in 30 days.

CEO D Loren Robert W purchased 81,466 shares at $1.16 on 2025-12-17, increasing his holdings by 13.4% to 687,297 shares. This marks his second buy in two weeks—he also purchased on 2025-12-05—following a sharp 49.2% recovery over the past 30 days after the stock fell 77.9% from its 52-week high of $5.42. His prior two transactions at XELB were both well-timed at the 90-day mark (returns of +1061.5% and +14.6%), establishing a pattern of successful entry timing at this ticker. However, the company faces significant headwinds: revenue of $1.1M last quarter with net income of -$7.9M, annual revenue contraction of 53.5%, and unprofitability over the most recent full fiscal year, indicating the buy occurs in a deeply distressed business environment despite favorable near-term price momentum.

2025-12-05 XCel Brands, Inc. XELB
high
Buy
50,000 shares
$17,500
Significance 6/10

CEO Robert Loren buys 50,000 XELB shares at $0.35; stock down -85.8% from 52-week high, -34.0% in 90 days.

CEO and Chairman Robert Loren purchased 50,000 shares of XCel Brands at $0.35 on 2025-12-05, increasing his holdings by 9.0% to 605.8K shares. The purchase occurs amid severe stock deterioration: XELB trades at $0.97, down -85.8% from its 52-week high of $6.85 and down -34.0% over the past 90 days, while the company is unprofitable with a -53.5% annual revenue decline and net income of $-7.9M. Loren's cross-ticker track record shows 2 prior open-market buys with a 100% 90-day win rate and average 90-day return of +499.8%, and his prior trades at this specific ticker (2024 and 2025) were both well-timed with strong 90-day returns, though his most recent XELB purchase on 2025-08-04 has delivered only +33.6% over 30 days. The current purchase arrives at a depressed absolute price level following sharp recent declines, warranting attention to whether this reflects conviction in a recovery or a structural deterioration that insider buying cannot reverse.

August 2025
2025-08-05 XCel Brands, Inc. XELB
high
Buy
124,200 shares
$136,620
Significance 6/10

CEO Robert Loren bought 124,200 shares of XELB at $1.10 on 2025-08-04; stock down -86.1% from 52-week high, company unprofitable with -53.5% revenue decline

Robert Loren, CEO and Chairman, purchased 124,200 shares at $1.10, increasing his holdings by 36.0% to 469,044 shares. This open-market buy occurs in a severely distressed context: XCel Brands stock has declined 86.1% from its 52-week high and is down 52.3% over 90 days, while the company reported negative net income of $-2.8M in its latest quarter and annual revenue contracted 53.5% year-over-year. His prior buy at this same ticker on 2024-03-15 achieved a 90-day return of +985.1%, suggesting he has demonstrated timing ability at XELB specifically. The current purchase at $1.10 represents either recognition of intrinsic value after a sharp decline, or entry into a continued deterioration of an unprofitable business with eroding revenues.

Related insiders

Create a free account

Build watchlists, get email alerts on the tickers you follow, and read the full AI analysis on every insider filing.

Sign up — free during early access