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EdgarHawk

Lee Roger H

10% Owner

10% Owner
3 filings analyzed · 2 companies · Latest 2025-06-10

Companies

Company Buys Sells Direction
Sprinklr, Inc. CXM 0 3 Net selling
Braze, Inc. BRZE 0 1 Net selling

Activity

June 2025
2025-06-10 Sprinklr, Inc. CXM
high
Sell
285,439 shares
$2,477,611
Significance 7/10

10% Owner Lee Roger H exits Sprinklr (CXM) entirely, selling 285,439 shares for $2.5M on 2025-06-06

Lee Roger H sold his entire stake of 285,439 shares—a complete liquidation leaving zero holdings—at $8.68 per share for $2,477,610.52 total value. This is a material departure from the insider's prior CXM activity: his four prior trades at this ticker (two in July 2023, two in September 2024) were mixed-outcome dispositions with only 50% well-timed at the 90-day horizon, yet this transaction fully exits the position rather than continuing to hold or adjust. The stock currently trades at $8.83, only 1.7% above the transaction price but 18.5% below its 52-week high of $10.84; the company remains unprofitable (net loss of $1.6M against $205.5M revenue) despite modest 8.7% annual growth. The sale of an insider's entire equity stake warrants attention as a structural change in ownership alignment, particularly given the lack of a clear prior pattern of aggressive de-risking at this company.

October 2024
2024-10-16 Braze, Inc. BRZE
high
Sell
56,830 shares
$1,720,244
Significance 7/10

10% owner Lee Roger H sold 56,830 shares of BRZE at $30.27, halving his stake; stock -48.6% from 52-week high amid unprofitable operations.

Lee Roger H, a 10% owner, executed a substantial sale reducing his holdings by 50.0%, from 113,660 shares to 56,830 shares, in a stock trading -48.6% below its 52-week high of $59.73 and down -23.4% over the prior 90 days. The timing coincides with deteriorating momentum: the stock has declined -12.6% in the 30-day window preceding this transaction. While his cross-ticker track record shows a 100.00% well-timed selling rate on his prior 4 sales, this particular transaction occurs as the company remains unprofitable (latest quarter net income: $-23.0M) despite strong revenue growth of +32.7% annually. A significant insider stake reduction near a 52-week trough, combined with ongoing net losses, warrants investor attention to whether this reflects confidence in a near-term floor or an exposure reduction in light of continued losses.

September 2024
2024-09-11 Sprinklr, Inc. CXM
high
Sell
269,884 shares
$2,009,692
Significance 6/10

10% Owner Lee Roger H sells 269.9K shares at blended $7.45 across two Sep 2024 transactions, reducing stake by 34.4%; stock now -55.4% from 52-week high

Lee Roger H (10% Owner) executed two separate sales totaling 269,884 shares for $2,009,691.72, disposing of 34.4% of his prior holdings and leaving him with 514,799 shares post-transaction. The sales occurred at $7.83 (44,884 shares) on 2024-09-09 and $7.37 (225,000 shares) on 2024-09-11, with a blended average price of $7.45, just below the current price of $7.46. The sales follow a pattern: across his cross-ticker track record of 2 prior sells, the insider achieved a 100.00% well-timed rate at the 90-day mark, with average 90d return of -7.6%; at CXM specifically, both of his 2 prior sells (2023-07-13 and 2023-07-14) registered negative 90-day returns of -12.0% and -7.0% respectively. The current stock position has declined 15.6% in 30 days and 16.0% in 90 days from transaction dates, consistent with his historical pattern of selling before downturns. With the stock trading 55.4% below its 52-week high of $16.73, the fundamental picture shows a profitable company (revenue $197,208,000.00, net income $1,841,000.00, 18.5% annual revenue growth) at a premium valuation (P/E 39.26), where a substantial insider holder's liquidation of one-third of his stake warrants investor attention.

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