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EdgarHawk

Gordon David M

PRESIDENT

Officer
2 filings analyzed · 1 company · Latest 2025-08-15

Companies

Company Buys Sells Direction
CHEESECAKE FACTORY INC CAKE 0 14 Net selling

Activity

August 2025
2025-08-15 CHEESECAKE FACTORY INC CAKE
medium
Sell
43,335 shares
$2,732,839
Significance 4/10

CAKE President Gordon David M sold 43,335 shares for $2,732,838.95, reducing holdings 63.9%

Gordon David M, President of Cheesecake Factory, executed 3 separate sales on 2025-08-14 totaling 43,335 shares (43.3K shares) for $2,732,838.95 at a blended average price of $63.06, reducing his holdings from 67,867 shares (67.9K shares) to 24,532 shares (24.5K shares)—a 63.9% reduction in position size. At his prior trades at CAKE, the timing pattern was unfavorable: all 5 prior sells at this ticker showed positive 90-day returns averaging +21.9%, meaning the stock rose after he sold, indicating he did not capture subsequent gains. The current price of $62.99 sits -8.1% from the 52-week high of $68.51, and the 90-day change shows +12.4%, demonstrating the stock has recovered from lower levels since his prior transactions. While the company shows modest fundamentals (annual revenue growth of +4.1%, P/E of 19.75), this large reduction in an executive's equity stake alongside a pattern of previous sales that preceded stock appreciation warrants investor attention to whether this signals a shift in management confidence or operational outlook.

May 2025
2025-05-12 CHEESECAKE FACTORY INC CAKE
high
Sell
76,878 shares
$3,881,092
Significance 6/10

CAKE President Gordon David M sells 76,878 shares for $3.9M, reducing holdings by 69.0%

Gordon David M, President of Cheesecake Factory Inc, executed 5 separate sales totaling 76,878 shares for $3,881,091.63 on 2025-05-08 at an average price of $50.48. This represents a substantial reduction in his position from 111,345 shares to 34,467 shares, a decline of 69.0% relative to pre-transaction holdings. The sale occurred when the stock was trading near its 52-week peak (current price $52.53 is only 7.4% below the 52-week high of $56.71), having appreciated 14.0% over the prior 30 days. The scale and structure of this multi-tranche disposition—executed across five separate transactions on the same trading day—stands out as a material reduction in insider ownership by the company's President.

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