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EdgarHawk

Estep Jonathan S

EVP Chief Merchandise Officer

Director Officer
4 filings analyzed · 2 companies · Latest 2026-02-12

Companies

Company Buys Sells Direction
TRACTOR SUPPLY CO /DE/ TSCO 0 7 Net selling
Leslie's, Inc. LESL 1 0 Net buying

Activity

February 2026
2026-02-12 TRACTOR SUPPLY CO /DE/ TSCO
high
Sell
59,745 shares
$3,228,022
Significance 6/10

TSCO EVP Estep sells 59.7K shares (42.5% reduction) for $3.2M at $54.03; prior 5 TSCO sales 4 of 5 well-timed at 90d

Jonathan S. Estep, EVP Chief Merchandise Officer, sold 59,745 shares for $3,228,022.35 on 2026-02-11, reducing his holdings from 140,675 shares to 80,930 shares. This represents a substantial 42.5% reduction in position size. His prior trade history at TSCO is notable: of 5 previous sales at this ticker, 4 of 5 were well-timed at the 90-day mark, meaning the stock declined after those sales. His cross-ticker track record across 9 prior sells shows an 88.89% well-timed rate at 90 days with an average 90-day return of -59.2%. The current stock price of $54.41 is -13.2% from the 52-week high of $62.65, placing the transaction near the lower end of the annual range. The scale and pattern of this sale, combined with demonstrated prior timing accuracy at this specific ticker, merit investor attention to subsequent price movement.

July 2025
2025-07-09 TRACTOR SUPPLY CO /DE/ TSCO
high
Sell
35,825 shares
$2,006,200
Significance 6/10

EVP Chief Merchandise Officer Jonathan Estep sold 35,825 shares of TSCO at $56.00 for $2,006,200.00, reducing holdings by 32.4%.

Jonathan Estep, EVP Chief Merchandise Officer, sold 35,825 shares on 2025-07-07, a material reduction of his TSCO position from 110,430 shares to 74,605 shares. At his SAME-TICKER HISTORY at TSCO, all four prior measurable sells resulted in 90-day declines ranging from -75.6% to -77.7%, with a 100% well-timed rate at the 90-day mark—suggesting a consistent pattern of selling ahead of downturns. The current stock price of $57.21 is -5.8% from its 52-week high of $60.75, though it has appreciated 13.3% over the past 30 days. The company trades at a P/E of 28.04 with modest annual revenue growth of 2.2%, operating in a mature segment despite near-record market cap valuation. This sale occurs after another sale just 14 days prior (2025-06-23), indicating sequential portfolio reduction by this executive.

June 2025
2025-06-25 TRACTOR SUPPLY CO /DE/ TSCO
high
Sell
56,630 shares
$3,001,390
Significance 7/10

EVP CMO Jonathan S Estep sold 56,630 shares of TSCO at $53.00 on 2025-06-23, reducing holdings by 43.2%; his prior 5 TSCO sales achieved 100% well-timed outcomes.

Jonathan S Estep, EVP and Chief Merchandise Officer of Tractor Supply, sold 56,630 shares (43.2% reduction in holdings) for $3,001,390.00 on 2025-06-23. His prior trading history at TSCO shows a consistent pattern: across 5 prior transactions at this ticker, 5 of 5 sells achieved negative 90-day returns (ranging from -75.6% to -80.6%), meaning the stock declined after each sale, reflecting well-timed exits. His cross-ticker track record shows 7 prior sells with a 100.00% well-timed rate and -77.9% average 90-day return. Current price ($52.80) is -13.1% from the 52-week high, and the stock has declined 2.5% over the past 90 days; TSCO trades at a P/E of 25.88 on $3.5B quarterly revenue. The scale and pattern of this sale—a significant reduction in holdings by an executive responsible for merchandise strategy, combined with a demonstrated track record of selling ahead of price declines at this specific ticker—merits investor scrutiny.

September 2024
2024-09-03 Leslie's, Inc. LESL
high
Buy
17,200 shares
$49,880
Significance 6/10

Director Estep Jonathan S purchases 17,200 shares of LESL at $2.90 on 2024-09-03; 4 other insiders also bought within 14 days amid -46.2% 90-day decline.

Jonathan S. Estep, Director, purchased 17,200 shares at $2.90 on 2024-09-03, increasing his holdings by 229.9% from 7,480 to 24,680 shares. This buy occurs within a cluster: 4 other insiders also purchased within the past 14 days. The transaction is notable in timing context: LESL's price has fallen 46.2% over the past 90 days and is currently 63.7% below its 52-week high of $163.60, suggesting the purchase occurred in a materially depressed period relative to recent history. Estep's cross-ticker track record shows 7 prior sells with a 100% well-timed rate (avg 90d return of -77.9%), indicating a demonstrated ability to exit positions ahead of declines, though this same-ticker buying pattern is new information that merits monitoring given the valuation compression and multi-insider cluster activity.

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