Co-CEO Neil Harris Blumenthal sold 217,667 shares of WRBY at $29.61 on 2026-07-01 under pre-arranged 10b5-1 plan; retains 31,112 shares plus derivative holdings.
Neil Harris Blumenthal executed a scheduled sale of 217,667 shares for $6,445,119.87 under a pre-arranged 10b5-1 trading plan adopted on 2026-03-17, reducing his non-derivative holdings by 87.5% to 31,112 shares while retaining 3,229,650 shares in Class B Common Stock. The sale price of $29.61 is -5.6% from the 52-week high of $31.00, occurring after a 30-day +16.6% rally and 90-day +44.2% gain in the stock. Across his cross-ticker track record, his prior 20 open-market sells averaged -3.3% returns over 30 days and -17.2% over 90 days; at WRBY specifically, his five prior sales showed mixed near-term outcomes ranging from -13.6% to +19.3% over 30 days. Given the 10b5-1 structure, this transaction is scheduled rather than discretionary, and the insider retains substantial derivative holdings alongside the reduced non-derivative position.