YELP YELP INC Insider Trading

YELP CEO Jeremy Stoppelman sold 66.2K shares across 5 transactions for $1.7M (Feb 3-5)

Jeremy Stoppelman, YELP's CEO, executed 5 separate sales totaling 66,200 shares for $1,678,960.83 over three trading days (Feb 3-5, 2026), at a blended average price of $25.36. This represents a 6.4% reduction from his pre-transaction holdings of 1,031,027 shares, leaving him with 964,827 shares post-sale. The sales occur as YELP trades 41.3% below its 52-week high of $40.93 and down 21.4% over the past 30 days. While Stoppelman's cross-ticker track record shows a 90-day well-timed sell rate of 83.33% across 20 prior sales, no outcome window yet exists for evaluation of this filing's timing. The company maintains a P/E of 9.85 with recent quarterly revenue of $376.0M and net income of $39.3M against a market cap of $1.5B, and this sale activity occurs against a backdrop of five consecutive YELP sales (Jan 27–Feb 2), suggesting a pattern of recent disposition activity at the CEO level.

Yelp CEO Jeremy Stoppelman sold 90,000 shares (90.0K shares) over 3 days for $2,464,350.00 (-10.6% of holdings) as stock falls 33.6% from 52-week high.

Jeremy Stoppelman executed 3 separate sales totaling 90,000 shares for $2,464,350.00 at a blended average price of $27.38 between January 29 and February 2, 2026, reducing his holdings from 846.5K to 756.5K shares. The timing is notable given the stock's recent weakness: the current price of $27.40 is down 33.6% from the 52-week high of $41.25, and down 9.3% over the prior 30 days and 12.7% over 90 days. Stoppelman's cross-ticker track record shows an 88.89% well-timed sell rate historically (meaning 90-day negative returns after his sales), but at Yelp specifically, his 5 prior trades have outcomes not yet measurable due to recent execution dates. The magnitude (10.6% of pre-transaction holdings) and pace (3 sales in 4 trading days) warrant observation of whether this signals a broader strategic shift in his position at the company.

YELP CEO Stoppelman sells 90,000 shares over 3 days for $2.5M amid -33.3% retreat from 52-week high

Jeremy Stoppelman, YELP's CEO, executed 4 separate sales totaling 90,000 (90.0K shares) for $2,507,233.77 ($2.5M) between January 26–28, 2026, at prices ranging from $27.35 to $28.46 (blended average $27.86). Post-transaction holdings of 756,458 shares (756.5K shares) represent a -10.6% reduction. The timing is notable: the stock is currently at $27.50, off -33.3% from its 52-week high of $41.25 and down -8.9% over the prior 30 days. Stoppelman's cross-ticker track record shows a 91.67% well-timed rate on 19 prior sells, suggesting a pattern of selling ahead of declines. The broader fundamentals show moderate health (P/E 11.27, $376.0M revenue, +5.6% annual growth, $39.3M net income, $1.7B market cap), so the sales do not follow obvious distress signals. The concentration of sales within a 3-day window during a period of declining stock price warrants attention to whether this reflects planned reductions or responses to near-term market conditions.

CEO Stoppelman sells 90,000 YELP shares over 3 days (Jan 21-23) for $2.6M at blended avg $28.78

Jeremy Stoppelman, YELP's CEO, executed 4 separate sales totaling 90,000 shares (90.0K shares) for $2,590,042.98 ($2.6M) between January 21–23, 2026, reducing his holdings from 846.5K to 756.5K shares (-10.6%). The sales occurred at prices ranging from $28.30 to $29.29, while YELP currently trades at $28.28—near the lower end of the transaction range and 31.4% below the 52-week high of $41.25. Across Stoppelman's cross-ticker track record, his 15 prior open-market sells have posted an average 90-day return of -4.0% with a 90d well-timed rate of 91.67%, indicating a historical pattern of selling before declines; however, his same-ticker history at YELP shows only 2 prior measurable outcomes (both in Nov 2023), both well-timed at the 90-day mark. The stock has declined 8.1% over the past 30 days and 14.4% over 90 days, suggesting the recent price momentum has turned negative since these sales were executed.

CEO Stoppelman sells 90,000 YELP shares across 3 days for $2.6M at blended $28.51; stock now -32.0% from 52-week high.

Jeremy Stoppelman executed 3 separate sales totaling 90,000 shares for $2,565,531.00 on consecutive trading days (January 15–20, 2026), reducing his holdings from 846.5K to 756.5K shares (-10.6%). The sales occurred at $28.96, $28.48, and $28.07, with a blended average of $28.51, while the stock currently trades at $28.03 — just below the sale window. Stoppelman's prior 5 trades at YELP show a 80% well-timed rate (4 of 5 sales preceded 90-day declines), and his cross-ticker selling track record is 91.67% well-timed across 12 prior sells. The stock is now -32.0% from its 52-week high ($41.25) and -10.4% over the past 30 days, suggesting the sale window captured prices near recent resistance. With a solid P/E of 11.49, $376.0M quarterly revenue, and 5.6% annual growth, the sale does not signal earnings distress but rather disposal at a relative inflection point in the stock's recent trajectory.

YELP COO Nachman sells 20,325 shares at $30.10; stock down 28.6% from 52-week high, but 4 of 5 prior sells at this ticker well-timed (negative 90d returns).

Nachman Joseph R, Chief Operating Officer, sold 20,325 shares of YELP at $30.10 on 2025-12-05, reducing holdings by 9.4% to 195,880 shares. The transaction occurs with the stock at $29.45 current price, representing -28.6% from its 52-week high of $41.25 and -7.1% decline over the past 90 days. His prior trading pattern at YELP is notably consistent: across 5 prior transactions at this ticker, 4 of 5 sells were well-timed at the 90-day mark, with negative 90-day returns following 4 of those sales. The company's fundamentals remain solid, with a P/E ratio of 12.07 and net income of $39.3M on $376.0M quarterly revenue. The timing pattern of this sale aligns with his demonstrated ability to exit before 90-day declines, though current technical weakness suggests the market is pricing in broader headwinds.

COO Nachman sells 20,325 shares at $31.95, reducing YELP position 8.2%; stock down 22.4% from 52-week high, 13.5% in 90 days.

Nachman Joseph R, Chief Operating Officer, executed two separate sales totaling 20,325 shares (20.3K shares) for $649,421.58 ($649.4K) on 2025-09-05 at $31.95 per share, reducing his holdings to 226,668 shares (226.7K shares). His prior trades at YELP show a mixed pattern: two sales in June generated negative 90-day returns (-14.2%), consistent with favorable timing, while two sales in March generated positive 90-day returns (+10.2% and +9.0%), indicating he sold before rallies. The current stock price of $32.00 represents a -22.4% decline from the 52-week high and is down -13.5% over 90 days, placing the recent market environment in weakness territory. With a P/E of 13.50 and positive fundamentals (revenue $370,394,000.00 (latest quarter), net income $44,089,000.00, annual revenue growth +5.6%), the absolute valuation remains moderate, though near-term momentum is negative. The sale pattern—two transactions at identical prices on the same date—and the modest reduction (8.2% of prior holdings, not a substantial exit) do not signal urgency or major loss of conviction.

Yelp COO Nachman Joseph R sold 20,325 shares for $751,254.01 in two transactions at $36.96 on 2025-06-06.

Nachman Joseph R, Chief Operating Officer at Yelp, executed two separate sales totaling 20,325 shares for $751,254.01, reducing his holdings from 277.8K to 257.5K shares (a -7.3% reduction). The sales occurred at $36.96, modestly below the current price of $37.20 and well below the 52-week high of $41.25. His prior trades at Yelp (both on 2025-03-06) each posted positive 90-day returns, meaning neither was well-timed in a sell context—the stock rose after those sales. This transaction's contribution to the pattern remains unclear until post-trade measurement, but the recent 30-day decline of -4.6% and 90-day gain of +6.6% frame a stock trading near mid-range within its annual range. Fundamentals remain intact with $358.5M quarterly revenue, $24.4M net income, and a 16.61 P/E ratio.

COO Nachman sells 20,325 shares for $690,653.50; stock down 10.9% in 30 days.

Nachman Joseph R, Chief Operating Officer, executed 2 separate sales totaling 20,325 shares for $690,653.50 on 2025-03-06 at an average price of $33.98. This represents a 6.5% reduction in his post-transaction holdings to 290,675 shares. The sales occurred as YELP's stock has declined 10.9% over the prior 30 days and 12.6% over the past 90 days, trading at $35.25 against a 52-week high of $41.25. The company's fundamentals remain solid with quarterly revenue of $360,344,000.00, net income of $38,440,000.00, and a P/E ratio of 15.13, suggesting the stock's recent decline reflects market-wide or sector-specific pressure rather than deteriorating business performance. The filing provides a data point on executive positioning during a period of price weakness but without additional context on the officer's stated rationale or trading plan status.

CTO Sam Eaton sells 21,989 YELP shares for $785,018.58; prior 5 trades at YELP were 100% well-timed at 90-day mark.

Sam Eaton, Chief Technology Officer, executed 2 separate sales totaling 21,989 shares for $785,018.58 at blended average price $35.70. His holdings decreased from 175.1K to 153.2K shares (-12.6%). This sale occurs as YELP trades -14.4% from its 52-week high and -8.9% over the past 30 days, with the stock currently at $35.33. Notably, Eaton's entire prior transaction history at YELP shows a perfect 5-of-5 well-timed sell pattern at the 90-day mark, with all five prior YELP sales followed by negative 90-day returns ranging from -1.6% to -20.8%, suggesting a consistent track record of selling before downturns at this specific ticker.