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UFCS UNITED FIRE GROUP INC Insider Trading

Latest: Director Bought $204K of Shares · Jun 2026

Multiple insiders have been active at UNITED FIRE GROUP INC (UFCS): 5 distinct insiders account for 8 buy filings and 0 sell filings as of Jun 2026. Its highest-significance filing in the last 90 days: Director George D Milligan bought $204K, transaction dated Jun 2026.

8 filings analyzed · Latest 2026-06-09

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Buys
8
Sells
0
Insiders
5
Direction
Net buying

UNITED FIRE GROUP INC leadership

General Counsel
Sarah E. Madsen — Senior Vice President, Chief Legal Officer & Corporate Secretary
Chair
James W. Noyce — Chairperson of the Board of Directors

Historically, high-priority insider buys have outperformed the S&P 500 by a median ~2% over the 30 days after the trade — the edge is concentrated in that first month (n ≈ 5,579, 2024-2026). Past results don't predict the future. How we measure this ↗

June 2026
2026-06-09
high
4,500 shares
$203,535
@ $45.23
Significance 7

Director George D Milligan bought 4,500 shares of UFCS at $45.23 on 2026-06-05 (total $203.5K), extending a pattern of 3 prior well-timed buys at this ticker.

George D Milligan, a director of United Fire Group Inc, purchased 4,500 shares at $45.23, bringing his holdings to 90,033 shares and representing a 5.3% increase in his position. This buy extends a consistent pattern of timing at this specific ticker: his 3 prior purchases at UFCS (on 2025-02-14, 2024-09-16, and 2024-08-09) were all followed by positive 90-day returns ranging from 5.8% to 51.7%, indicating a 100% accuracy rate in prior trades at this ticker. His cross-ticker open-market track record across all tickers shows 3 prior buys with an average 90-day return of +28.9% and a 90-day win rate of 100.00%, which parallels the results at UFCS. The stock currently trades at $47.11 and is up 28.2% over the past 90 days, continuing the upward trajectory Milligan's prior buys have preceded.

August 2025
2025-08-15
low
Chief Financial Officer
500 shares
$14,500
@ $29.00
Significance 3

CFO Martin Eric J buys 500 UFCS shares at $29.00; stock up 13.4% in 30 days but insider's prior UFCS trade underperformed at 90 days.

Martin Eric J, Chief Financial Officer of United Fire Group Inc, purchased 500 shares at $29.00 on 2025-08-11, bringing his holdings to 35,155 shares post-transaction. The stock has appreciated 13.4% over the past 30 days and currently trades at $30.66, compared to his purchase price. However, his prior trade at this ticker on 2024-06-06 resulted in a 90-day return of -4.2%, indicating his historical timing at UFCS has not captured upside. The company's fundamentals show revenue of $335,473,000.00 and net income of $22,947,000.00 in the latest quarter, with annual revenue growth of +14.4% and a P/E of 8.52, suggesting reasonable valuations, though the stock remains 2.8% below its 52-week high of $31.55.

February 2025
2025-02-18
high
3,500 shares
$94,395
@ $26.97
Significance 7

Director George D Milligan purchases 3,500 UFCS shares at $26.97; prior 90-day trades at ticker both profitable (+51.7%, +29.2%)

Milligan acquired 3,500 shares at $26.97 on 2025-02-14, increasing his holdings to 79,446 shares (+4.6%). The current price of $27.26 reflects a modest gain from purchase, though the stock remains 13.6% below its 52-week high of $31.55. This purchase follows a consistent pattern at United Fire Group: his two prior open-market buys at UFCS (2024-09-16 and 2024-08-09) both generated strong positive 90-day returns of +51.7% and +29.2% respectively, indicating successful prior entry timing at this ticker. The director's broader cross-ticker track record shows 3 prior buys with a 100.00% 90-day win rate and avg 90d return of +34.2%, demonstrating a history of well-timed purchases. Notably, United Fire reported negative full-year net income despite posting +11.8% annual revenue growth and +1.5% quarterly revenue of $323.0M, creating a backdrop of operational improvement amid profitability challenges—a dynamic that may be drawing the director's accumulated conviction.

2025-02-14
medium
2,000 shares
$53,940
@ $26.97
Significance 5

Director James Noyce buys 2,000 shares of UFCS at $26.97; holdings rise to 27.3K shares despite company's recent annual net loss

James Noyce, a director, purchased 2,000 shares of United Fire Group Inc at $26.97 on 2025-02-14, increasing his holdings from 25.3K to 27.3K shares. The transaction occurs in a mixed context: while the company reported strong revenue growth of +11.8% annually and a respectable P/E of 13.38, it was unprofitable over its most recent full fiscal year despite reporting a net income of $19.7M in the latest quarter. The purchase price of $26.97 stands 1.8% above the current price of $26.50 and reflects a -16.0% discount from the 52-week high of $31.55. The modest share increase of 2,000 shares represents incremental accumulation by an insider, though without prior transaction history or board coordination data, the directional signal remains limited.

January 2025
2025-01-16
low
SVP & Chief Risk Officer
2,500 shares
$48,002
@ $19.20
Significance 3

SVP & Chief Risk Officer Woolstenhulme buys 2,500 shares of UFCS at $19.20 amid stock decline; post-transaction holdings 39,940 shares.

Micah G Woolstenhulme, SVP & Chief Risk Officer, purchased 2,500 shares at $19.20 on 2024-08-14, bringing his post-transaction holdings to 39,940 shares. The stock has since declined 13.0% over 30 days and currently trades at $26.90, down 14.7% from its 52-week high of $31.55. Woolstenhulme's prior buy transactions at UFCS show a pattern of negative 90-day returns: -3.7% (June 2024), -4.3% (June 2024), -1.9% (March 2024), and -1.8% (March 2024), with zero of three prior buys well-timed at the 90-day mark. His cross-ticker track record across all open-market buys shows an average 90-day return of -2.7% with a 0.00% win rate, indicating a historical tendency to buy prior to subsequent price weakness rather than strength.

September 2024
2024-09-18
low
222 shares
$4,519
@ $20.34
Significance 4

Director George D Milligan bought 222 UFCS shares at $20.34; company unprofitable with negative net income of $-2.7M.

George D Milligan, a director at United Fire Group, purchased 222 shares at $20.34 on 2024-09-16, increasing his holdings from 75,577 to 75,800 shares. This follows a prior buy at the same ticker on 2024-08-09, showing consecutive purchases over a one-month span. However, the company reported net income of $-2.7M in its latest quarter and was unprofitable over its most recent full fiscal year, which contextualizes the purchase against material operational headwinds. The stock currently trades at $20.97, down 16.0% from its 52-week high of $24.96, though it has gained 4.9% over the prior 30 days. While Milligan's cross-ticker buy track record shows a 100% 90-day win rate, his specific timing at this ticker remains unproven given the limited measurable outcome data.

August 2024
2024-08-12
medium
1,000 shares
$18,450
@ $18.45
Significance 5

Director Foran buys 1,000 shares of UFCS at $18.45; stock down 26.0% from 52-week high amid unprofitable year.

Matthew R Foran, a director of United Fire Group Inc, purchased 1,000 shares at $18.45 on 2024-08-12, increasing his holdings from 8,762 to 9,762 shares (+11.4%). The purchase occurs in a materially depressed price environment: the stock trades at $18.47 (current price), representing a 26.0% decline from the 52-week high of $24.96 and a 13.3% decline over the prior 30 days. Structurally, the company reported a net income of $-2.7M over its most recent fiscal year despite revenue growth of 11.8% to $301.2M, indicating operational stress beneath top-line expansion. A director's open-market purchase at a significant discount to recent highs, combined with holding accumulation, reflects participation at depressed valuation, though the concurrent unprofitability and recent negative price momentum warrant monitoring of underlying operational recovery.

2024-08-09
medium
3,500 shares
$64,400
@ $18.40
Significance 6

Director George D Milligan buys 3,500 shares of UFCS at $18.40; stock down 24.2% from 52-week high, company posted negative earnings last year

Director George D Milligan purchased 3,500 shares at $18.40 on 2024-08-09, increasing his holdings by 4.9% to 75,158 shares. The purchase occurred at a price significantly below the 52-week high of $24.96 and follows a sharp recent decline: the stock is down 24.2% from its 52-week high and has fallen 20.1% over the prior 90 days. Contextually, United Fire Group is unprofitable, posting negative net income of $-2.7M in its most recent full fiscal year, though the company is growing revenues at 11.8% annually. Milligan's cross-ticker track record shows a 100% win rate on his prior buy with an average 90-day return of 21.6%, though this is his only documented prior open-market purchase across all tickers. The buy occurs while the stock trades at a P/E of 13.06 and represents discretionary accumulation at a depressed price relative to recent highs, against a backdrop of unprofitability and near-term price weakness.

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