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SON SONOCO PRODUCTS CO Insider Trading

Latest: CFO Bought $400K of Shares · Apr 2026

Multiple insiders have been active at SONOCO PRODUCTS CO (SON): 5 distinct insiders account for 10 buy filings and 0 sell filings as of Apr 2026. Its highest-significance filing in the last 90 days: CFO Joachimczyk Paul bought $400K, transaction dated Apr 2026.

10 filings analyzed · Latest 2026-04-29

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Buys
10
Sells
0
Insiders
5
Direction
Net buying

SONOCO PRODUCTS CO leadership

General Counsel
Jr. John M. Florence — General Counsel & Secretary
Chair
John R. Haley — Chairman

Historically, high-priority insider buys have outperformed the S&P 500 by a median ~2% over the 30 days after the trade — the edge is concentrated in that first month (n ≈ 5,579, 2024-2026). Past results don't predict the future. How we measure this ↗

April 2026
2026-04-29
high
Pres. Global Ind. Paper Pkg.
6,753 shares
$340,183
@ $50.37
Significance 7

Harrell (President, Global Industrial Paper Packaging) purchases 6,753 shares; stock trading below 52-week highs amid recent pullback.

Harrell James A. III, the President of Global Industrial Paper Packaging at Sonoco, executed an open-market purchase of approximately 6,753 shares, more than doubling his existing holdings. This significant commitment comes as the stock has pulled back from recent highs and now trades noticeably below its year-to-date peak, signaling that Harrell sees value at current levels despite near-term weakness. Sonoco is a fundamentally sound, profitable company with strong revenue growth and an attractive valuation multiple, suggesting the underlying business remains healthy even as the stock has retreated. The magnitude of this insider buy—representing a meaningful increase in personal shareholding—indicates operational confidence from someone with direct insight into the company's industrial paper packaging segment. This conviction purchase, combined with solid fundamentals and reasonable valuation, deserves attention as a potential entry point signal from management.

2026-04-24
high
8,058 shares
$399,998
@ $49.64
Significance 7

CFO Paul Joachimczyk purchased 8,058 shares of SON at $49.64; stock down 15.9% from 52-week high, up 41.7% in annual revenue.

CFO Paul Joachimczyk bought 8,058 shares at $49.64 on 2026-04-24, increasing his holdings from 20,500 to 28,558 shares (+39.3%). The purchase represents a material commitment at a time when the stock trades 15.9% below its 52-week high and 9.3% lower over the prior 30 days. Joachimczyk's prior trading history at SON shows 5 consecutive buys all executed on 2025-10-29, each returning approximately 6.8–6.9% over 30 days and 21.8–22.0% over 90 days—a 100% win rate at this ticker. The company's fundamentals remain solid: annual revenue growth of 41.7%, a P/E of 3.26, and recent quarterly revenue of $2.1B. This purchase occurs against a backdrop of recent price weakness but aligned with Joachimczyk's demonstrated pattern of advantageous entry timing at SON over the prior six months.

October 2025
2025-10-30
high
20,500 shares
$809,746
@ $39.50
Significance 6

CFO Paul Joachimczyk purchases 20,500 shares at blended avg $39.50, accumulating $809,746.23 position in SON.

Joachimczyk executed 5 separate purchases totaling 20,500 shares for $809,746.23 at an average price of $39.50 on 2025-10-29, establishing his first recorded shareholding in Sonoco Products. The transaction occurs with the stock at $39.27, down 26.3% from its 52-week high of $53.27 and down 8.9% over the prior 30 days. Sonoco's fundamentals show annual revenue contracted 23.2% year-over-year to $2.1B (latest quarter), though the company maintains a low P/E of 6.16 with $122.9M net income. The large, structured purchase by the CFO during a period of significant price weakness and revenue contraction warrants monitoring to understand whether this reflects confidence in near-term operational recovery or reflects other strategic considerations.

2025-10-30
medium
2,506 shares
$99,914
@ $39.87
Significance 5

Sonoco director John Haley buys 2,506 shares at $39.87, raising stake 12.0% to 23.3K shares

Director Haley John R purchased 2,506 shares of Sonoco Products at $39.87 on 2025-10-28, increasing his holdings by 12.0% from 20,804 to 23,310 shares. The stock is currently trading at $39.27, down 26.3% from its 52-week high and down 8.9% over the past 30 days. In his prior two purchases at Sonoco (May 2025 and February 2025), one showed a positive 90-day return of +1.1% while the other declined -2.2%, indicating mixed execution at this specific ticker. Sonoco's fundamentals show compressed profitability with annual revenue down 23.2% year-over-year and a P/E of 6.16, though the company maintains $2.1B in quarterly revenue and $122.9M in net income, suggesting structural challenges rather than transient weakness.

May 2025
2025-05-02
medium
5,475 shares
$220,860
@ $40.34
Significance 6

Director Robert Hill buys 5,475 shares at $40.34 avg; holdings increase 22.8%; cluster pattern with 2 other insiders in 14 days

Director HILL ROBERT R JR purchased 5,475 shares totaling $220,859.60 across 2 separate transactions at blended average price $40.34, increasing his holdings by 22.8% from 24,065 to 29,540 shares. The purchase occurred while the stock trades at $44.71, up 10.8% from his transaction prices, and within context of material headwinds: annual revenue declined 23.2% and the stock is -27.2% below its 52-week high of $61.45. A cluster pattern is present with 2 other insiders also buying within the past 14 days, suggesting coordinated or common conviction among the board/management regarding current valuation. The stock's 90-day decline of 6.2% and elevated P/E of 28.85 warrant attention to whether current fundamentals justify the multiple.

2025-05-02
medium
2,246 shares
$100,100
@ $44.57
Significance 5

Director Haley John R bought 2,246 shares of SON at $44.57; cluster buy as 2 other insiders also bought within past 14 days.

Haley John R purchased 2,246 shares at $44.57 on 2025-05-02, increasing his holdings by 12.1% to 20,804 shares. This transaction is part of a cluster pattern: 2 other insiders also bought within the past 14 days at Sonoco Products, suggesting coordinated accumulation at a time when the stock trades 27.2% below its 52-week high of $61.45. However, the company faces headwinds: annual revenue growth stands at -23.2%, and the stock has declined 6.6% over the past 30 days and 6.2% over 90 days. The director's prior buy at this ticker on 2025-02-27 showed a 30-day return of -0.1%, indicating recent purchases have not yet reversed the stock's downward momentum. The clustering of multiple insider purchases at depressed valuations warrants scrutiny of whether management views the decline as temporary or expects operational recovery.

2025-05-02
medium
President & CEO
20,000 shares
$823,472
@ $41.17
Significance 5

CEO Howard bought 20,000 SON shares at $41.17 on 2025-05-01 (+4.1% of holdings); stock down -27.2% from 52-week high, revenue declining -23.2% YoY.

President & CEO Coker R. Howard purchased 20,000 shares at $41.17 totaling $823,472.00, increasing holdings from 482,365 to 502,365 shares. The purchase occurs within a cluster of 2 other insider buys in the past 14 days, suggesting coordinated activity at the C-suite level. At the transaction price of $41.17, the stock was trading 8.1% below the 52-week high of $61.45, though current price of $44.71 sits -27.2% from that peak and -6.6% down over 30 days, indicating recent softness in the market. Notably, Sonoco's fundamentals show strain: annual revenue contracted -23.2% year-over-year despite a $1.7B quarterly revenue base, and the P/E of 28.85 suggests investors are pricing in limited near-term earnings recovery. Howard's prior purchases at SON (2025-03-13 and 2025-02-21) do not yet have measurable 90-day outcomes; his cross-ticker track record shows 2 prior buys with an average 30-day return of -2.7%, indicating historical timing challenges. The combination of declining fundamentals, elevated valuation, recent price weakness, and a cluster buy pattern warrant close monitoring of management intent and forward guidance.

March 2025
2025-03-17
medium
President & CEO
20,000 shares
$922,000
@ $46.10
Significance 5

Coker R. Howard (President & CEO) purchases 20,000 shares of SON at $46.10 on 2025-03-13; stock down -23.2% from 52-week high and annual revenue declined -23.2%.

Coker R. Howard, President & CEO of Sonoco Products Co, bought 20,000 shares at $46.10 on 2025-03-13, increasing his holdings from 462,365 to 482,365 shares (+4.3%). The purchase occurred while the stock trades at $47.17, down -23.2% from its 52-week high and -6.5% over 90 days. Notably, the company's fundamentals show significant headwinds: annual revenue contracted -23.2% year-over-year, while the P/E ratio of 28.42 remains elevated relative to current-year earnings generation of $50.9M. This represents the CEO's second open-market purchase at Sonoco in the past month (prior buy on 2025-02-21), but the insider's cross-ticker track record shows only 1 prior open-market buy on record across all tickers, limiting ability to assess a pattern of precision in timing. The combination of material revenue decline and elevated valuation alongside executive equity accumulation merits attention to whether management views the recent price decline as an opportunity or faces pressure to support employee/market confidence.

February 2025
2025-02-27
medium
3,000 shares
$140,270
@ $46.76
Significance 5

Director Haley John R purchases 3,000 shares of Sonoco (SON) at $46.76, increasing stake to 18.6K shares

Director Haley John R purchased 3,000 shares at $46.76 on 2025-02-27, representing a 19.3% increase in his post-transaction holdings to 18.6K shares. The purchase occurs at a price -24.3% from the 52-week high of $61.45 and follows a -10.3% 90-day decline. Sonoco's fundamentals show annual revenue contraction of -6.7% year-over-year against $1.7B in latest quarterly revenue, with a P/E of 15.88. The transaction reflects director-level accumulation, though the company's recent revenue trajectory and stock weakness relative to 52-week highs merit continued investor attention to near-term operational trends.

2025-02-24
medium
President & CEO
20,000 shares
$929,500
@ $46.48
Significance 6

CEO Coker R. Howard purchases 20,000 shares of SON at $46.48 as stock sits -24.2% from 52-week high amid -6.7% annual revenue decline

Coker R. Howard, President & CEO of Sonoco Products, acquired 20,000 shares for $929,500.00 at $46.48 on 2025-02-21, expanding his holdings from 442,365 shares to 462,365 shares. The timing occurs as SON trades at $46.58 current price, down -24.2% from the 52-week high of $61.45 and down -3.9% over the past 30 days. Against this backdrop, the company faces headwinds: annual revenue contracted -6.7% year-over-year, with latest quarterly revenue of $1,675,866,000.00 generating only $50,921,000.00 in net income. The purchase represents a measured addition to an already substantial executive position rather than a dramatic accumulation, warranting examination of whether current valuations and operational trends support the acquisition rationale.

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