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BETR Better Home & Finance Holding Co Insider Trading

Latest: CEO Bought $197K of Shares · May 2026

Multiple insiders have been active at Better Home & Finance Holding Co (BETR): 11 distinct insiders account for 25 buy filings and 3 sell filings as of Jun 2026. Its highest-significance filing in the last 90 days: CEO Garg Vishal bought $197K, transaction dated May 2026.

28 filings analyzed · Latest 2026-06-11

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Buys
25
Sells
3
Insiders
11
Direction
Net buying

Better Home & Finance Holding Co leadership

CEO
Vishal Garg — Chief Executive Officer
COO
Chad Smith — President and Chief Operating Officer of Better Mortgage Corporation
General Counsel
Paula Tuffin — General Counsel, Chief Compliance Officer and Secretary
Chair
Harit Talwar — Chairman of the Board of Directors

Historically, medium-priority insider buys have outperformed the S&P 500 by a median ~1% over the 30 days after the trade — the edge is concentrated in that first month (n ≈ 7,162, 2024-2026). Past results don't predict the future. How we measure this ↗

June 2026
2026-06-11
medium
5,150 shares
$125,351
@ $24.34
Significance 4

Director Hugh R Frater purchased 5,150 shares of BETR at $24.34, raising stake to 6,326 shares as stock trades 74.4% below 52-week high.

Hugh R Frater, a Director, purchased 5,150 shares at $24.34 on 2026-06-11, increasing his holdings from 1,176 to 6,326 shares—a 437.9% increase in his ownership position. This buy occurs as BETR trades at $24.10, down 74.4% from its 52-week high of $94.06 and down 30.0% over the past 90 days. The company reported revenue of $47.5M with net income of -$70.3M in its most recent full fiscal year, indicating persistent unprofitability despite 52.0% annual revenue growth. While the director's material expansion of shareholdings at a depressed valuation provides a data point on insider capital allocation, the company's negative net income and recent sharp price decline present context for evaluating the significance of this acquisition.

May 2026
2026-05-26 Cluster
medium
5,000 shares
$126,696
@ $25.34
Significance 3

Director Harit Talwar bought 5,000 BETR shares at $25.34; stock now -71.9% from 52-week high, down -37.8% in 30 days.

Harit Talwar, a director, purchased 5,000 shares at $25.34 on 2026-05-22, increasing his non-derivative holdings from 39.7K to 44.7K shares. However, the transaction occurs in a deteriorating market context: the stock trades -71.9% from its 52-week high of $94.06 and has declined -37.8% over the preceding 30 days. His prior trades at BETR show a consistent pattern of poor timing at the 90-day mark—0 of 4 prior buys were well-timed (stock rose after purchase)—with three of four prior purchases declining over 90 days (ranging from -15.8% to -27.3%). Fundamentally, the company reported a loss of $70.3M against quarterly revenue of $47.5M, though annual revenue growth reached +52.0%. A cluster pattern is evident: 2 other insiders also bought within the past 14 days. The director maintains derivative holdings of 99,029 shares across restricted stock units and common stock, indicating ongoing participation in the company's equity structure.

2026-05-21 Cluster 10b5-1 Plan
low
Chief Executive Officer
15,600 shares
$388,328
@ $24.89
Significance 3

CEO Vishal Garg bought 15,600 shares at $24.89 under 10b5-1 plan; stock down -74.1% from 52-week high, company unprofitable.

Vishal Garg, Chief Executive Officer of Better Home & Finance Holding Co, purchased 15,600 shares at $24.89 on 2026-05-21 under a pre-arranged 10b5-1 trading plan, bringing his holdings to 118,260 shares. The transaction is scheduled rather than discretionary. The stock has declined -74.1% from its 52-week high of $94.06 and is currently at $24.34, down -48.7% over the past 30 days. Fundamentally, the company generated $47.5M in quarterly revenue with a net loss of $70.3M and remains unprofitable on a full-year basis. Across his prior trades at BETR, Garg's recent buy-activity has produced mostly negative results: trades from May 7, 2026 each showed -9.8% to -10.0% 30-day returns, and April 8's purchase declined -14.2% by 30 days. This scheduled purchase occurs alongside two other insider acquisitions within the past 14 days, indicating a cluster buy pattern, though the regulatory structure and company's sharp valuation decline merit continued monitoring.

2026-05-20 Cluster
medium
Chief Executive Officer
15,600 shares
$389,994
@ $25.00
Significance 4

CEO Garg buys 15,600 shares for $389,994.00 at BETR; stock down -74.1% from 52-week high, company unprofitable with $-70.3M net income.

Vishal Garg, Chief Executive Officer, completed 2 separate purchases totaling 15,600 shares for $389,994.00 on 2026-05-20, increasing his holdings by 17.9% to 102,660 shares post-transaction. The timing is notable given material headwinds: the stock has declined -74.1% from its 52-week high of $94.06 and -48.7% over the preceding 30 days, while the company reported a net loss of $-70.3M in its most recent full fiscal year despite revenue growth of 52.0%. This purchase occurs within a 14-day window in which 2 other insiders also bought, forming a cluster pattern. However, Garg's prior 5 purchases at BETR show a 0% 90-day win rate, with outcomes ranging from -23.0% to +42.2% at the 30-day mark but uniformly negative or marginal by 90 days, suggesting a consistent pattern of ill-timing at this specific ticker despite his cross-ticker track record averaging +27.5% over 30 days.

2026-05-18 Cluster 10b5-1 Plan
medium
Chief Executive Officer
15,600 shares
$387,989
@ $24.87
Significance 4

CEO Vishal Garg buys 15.6K shares ($387,988.86) via 5 transactions on 2026-05-18 under 10b5-1 plan; stock down 73.4% from 52-week high

Vishal Garg, CEO of Better Home & Finance Holding Co, executed 5 separate purchases totaling 15,600 shares for $387,988.86 on 2026-05-18 under a pre-arranged 10b5-1 trading plan. The purchase occurred at prices ranging from $24.71 to $25.00 (blended average $24.87), with the stock currently trading at $25.05 but having declined 73.4% from its 52-week high and 39.2% over the prior 30 days. Because this transaction is scheduled under a 10b5-1 plan rather than discretionary, timing and conviction signals cannot be inferred from the trade itself. At BETR specifically, Garg's prior 5 open-market purchases show a 0% win rate over 90 days, with all recent buys on 2026-05-07 and 2026-04-08 underwater. The company reported quarterly revenue of $47,497,000.00 with a net loss of $-70,311,000.00 and remains unprofitable on a full-year basis, despite 52% annual revenue growth. Additionally, 2 other insiders also bought within the past 14 days, forming a cluster buy pattern.

2026-05-13 Cluster
high
Chief Financial Officer
500 shares
$15,345
@ $30.69
Significance 7

CFO Advani Loveen buys 500 shares in two tranches as stock slides well below 52-week high; repeat buyer in declining company with ongoing losses.

CFO Advani Loveen purchased 500 shares across two open-market transactions as the stock trades well below its 52-week high, marking her second and third open-market purchases in the 36-month window. This is the second time she has bought shares at this company in recent months — her most recent prior purchase saw the stock decline over both the subsequent 30 days and 90 days, a poorly-timed entry that has now been followed by another accumulation at even lower prices. Notably, she is not buying alone: two other insiders purchased shares within the same two-week window, creating a brief cluster of insider buying activity. However, the company backdrop matters: despite posting strong revenue growth, the business remains unprofitable with significant quarterly losses, and the stock's sharp recent decline reflects broader weakness that extends well beyond this company. Loveen's willingness to add shares into deteriorating fundamentals and a declining stock price is noteworthy, but her poor timing on the prior purchase and the company's lack of profitability temper the bullishness of the move.

2026-05-11
medium
3,000 shares
$91,290
@ $30.43
Significance 5

Director Talwar Harit purchases 3,000 shares at market during period when stock trades well below 52-week high and company remains unprofitable.

Director Talwar Harit purchased shares on the open market, increasing his stake by a meaningful margin during a period when the stock is trading substantially below its 52-week high. The company's financials remain troubled—it is unprofitable with negative net income and a loss per share, though revenue is growing. Harit's buying history at this company is mixed: one prior purchase was followed by modest gains over the near term, while his two other recent purchases at this ticker each saw the stock decline over both the following month and quarter. This current purchase repeats a recent pattern of buying—Harit has made four open-market purchases over the past three years with no sales, all involving shares acquired at lower prices. The stock's recent weakness (down modestly over the past month but up over the prior quarter) and company fundamentals suggest Harit is buying into a distressed company rather than riding momentum, though his track record of timing at this specific ticker does not provide strong conviction that lower prices will reverse into gains.

2026-05-07 10b5-1 Plan
critical
Chief Executive Officer
6,583 shares
$197,485
@ $30.00
Significance 8

CEO Garg purchases 6,583 shares as stock trades well below highs; company unprofitable but revenue growing.

Vishal Garg, the Chief Executive Officer, purchased nearly 6,600 shares on the open market, significantly adding to his position in Better Home & Finance at a time when the stock is trading substantially below its recent highs and has declined sharply over the prior month. His prior purchasing activity in this stock shows a strong track record, with four of his five previous buys followed by meaningful gains over the subsequent quarter, and only one trade followed by a decline—a notably favorable pattern that demonstrates he has timed his entries well when conditions are most challenging. The company itself remains unprofitable with significant quarterly losses, yet reports strong year-over-year revenue growth, presenting a classic recovery-stage profile. As CEO, Garg's ongoing accumulation during a period of weakness, combined with his demonstrated ability to buy at points where the stock subsequently rebounds, adds measurable weight to the purchase decision; this is not a routine executive trading action but a repeated commitment at progressively lower price points by someone with direct knowledge of the business and a track record of well-timed accumulation in this specific stock.

April 2026
2026-04-10
high
54,384 shares
$1,792,497
@ $32.96
Significance 6

Framework Ventures IV L.P. (10% owner) bought 54,384 shares at $32.96 on 2026-04-10 amid -62.0% drawdown from 52-week high; stock down -18.0% over 30 days.

Framework Ventures IV L.P. purchased 54,384 shares at $32.96 on 2026-04-10, extending a pattern of five consecutive buys since 2026-03-11. The stock has declined -62.0% from its 52-week high of $86.07 and fallen -18.0% over the past 30 days, creating a steep price environment for the purchase. The company reported negative net income of $-39.1M on quarterly revenue of $43.9M, though full-year revenue grew 52.0% year-over-year. A cluster of 5 other insiders also purchased shares within the past 14 days, indicating coordinated insider accumulation at these depressed levels. Framework Ventures' prior buy on 2026-03-11 at this ticker showed a 30-day return of -17.6%, and the broader cross-ticker track record shows 6 prior buys averaged -9.4% 30-day returns, suggesting a pattern of purchases made near interim peaks rather than troughs.

2026-04-09
high
5,000 shares
$164,432
@ $32.89
Significance 6

Director Talwar Harit bought 5,000 shares of BETR at $32.89 on 2026-04-09; stock down -62.5% from 52-week high and -15.6% in 30 days.

Talwar Harit, a Director, purchased 5,000 shares at $32.89, increasing his stake to 36,698 shares (+15.8% vs pre-transaction holdings). This is his third consecutive buy at BETR within 8 days (prior buys on 2026-04-08 and 2026-04-02), and occurs alongside a cluster of 4 other insiders buying within the past 14 days. However, the timing context is mixed: the stock has fallen -62.5% from its 52-week high of $86.07 and posted a -15.6% decline over the past 30 days, suggesting purchases are occurring during significant weakness. The company remains unprofitable (full-year net income was negative), though revenues grew +52.0% year-over-year. His cross-ticker track record of 2 prior buys has no measurable 90-day outcomes yet, and his same-ticker prior buys at BETR are too recent to assess. The cluster activity and repeated purchases by this director merit investor attention given the stock's steep recent declines and negative profitability context.

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